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  1. Matsushita in India: Preparing Industrial Persons

    Authors: Satia, J K; Thomas, J S; Thomas, Philip S;

    Reference No: P&IR0160 Pages: 27 Published on: 1, January, 1983

    Abstract: Matsushita Electric of Japan is among the world's largest consumer electronics companies. Half of its sales and a quarter of its workers are, however, outside Japan. The case describes the operations of Novino Batteries, one of two nearly identical Matsushita joint ventures in India that were established in 1972. The case ... More

  2. Regulation and Privatisation: A Comparative Case Study of Gujarat Maritime Board and Jawaharlal Nehru Port Trust

    Authors: Raghuram, G;

    Reference No: PSG0090TEC Pages: 17 Published on: 5, September, 2003

    Abstract: This paper examines the rationale for Indian port privatization and provides a framework for privatization. In this context, the term privatization is used to connote private ownership (total or partial) and/or private management of port related services (some or all). It analyses the initial efforts of port privatization in ... More

  3. Economic Planning in India

    Authors: Gupta, G S; Aggarwal, Ashok;

    Reference No: ECO0328TEC Pages: 12 Published on: 1, January, 1992

    Abstract: The note provides a brief review of Indian planning, and the data on various economic and social indicators in the country. In particular, it discusses the objectives, the strategy, financial resources and their mobilization, and the achievements and failures of economic planning in India. ... More

  4. Royal Challengers Bangalore: Pricing of Tickets at the Stadium

    Authors: Sahay, Arvind; Tiwari, Tara;

    Reference No: MAR0498 Pages: 17 Published on: 5, February, 2019

    Abstract: Royal Challengers Bangalore, an IPL franchise cricket team, was representing Bangalore city in the Indian Premier League (IPL). The team had a huge fan following and a brand valuation of USD 88 million in 2017. RCB made profits worth INR 3.15 crore for the first time in FY 17. Tickets formed a very small ... More

  5. Marketing Air Coolers

    Authors: Ramachandran, K;

    Reference No: BP0231 Pages: 7 Published on: 1, January, 1992

    Abstract: Sheetal Air Cooler is an innovative product with high technical and aesthetic features introduced in the Indian market in the late eighties. The case narrates problems and dilemmas faced by the entrepreneur to the initial stages of the life of the enterprise in the context of marketing. Starting with a ... More

  6. Lubol India Limited (A)

    Authors: Banerjee, Bibek; Raghuram, G;

    Reference No: MAR0312(A) Pages: 9 Published on: 5, August, 1998

    Abstract: With complete liberalization of imports, blending, and pricing in the lubricants sector, announced by the government of India in the early 1990s, Lubol Petroleum Inc (USA) (LPI) was one of numerous multinational companies, which flocked to India. They entered into a 50-50 partnership with NOC, a leading public sector petroleum ... More

  7. Ghaziabad Goods Shed: Strategies for Improved Servicing of the Customer case Analysis and Reflections

    Authors: Raghuram, G; Bastian, Samantha;

    Reference No: PSG0105 Pages: 56 Published on: 22, October, 2008

    Abstract: The Ghaziabad (GZB) goods shed was one of the top rail goods handling points in the National Capital Region (NCR). The growth was expected to be robust in the forthcoming years, since GZB and Noida were high growth districts in the Uttar Pradesh part of the NCR. GZB goods shed ... More

  8. RERA: A Real Estate Mediator

    Authors: Mundhada, Ketan; Singh, Priya; Kaur, Jasleen; Nandi, Titas; Prabakar, Yuthish R; Shukla, Akash; Sethi, Abhishek; Das, Abhiman;

    Reference No: MCFME0002 Pages: 24 Published on: 9, May, 2024

    Abstract: The case “RERA: A Real Estate Mediator” focuses on the concerns of developers, customers and authorities in the Indian real estate market following the 2008 global financial crisis and how the Real Estate (Regulation and Development) Act, 2016 (RERA) is striving to resolve these issues. The case protagonist, Gautam Chatterjee, head of ... More

  9. Indian Soap Products (A)

    Authors: Mehta, S C; Dalal, B C;

    Reference No: MAR0031(A) Pages: 21 Published on: 1, January, 1966

    Abstract: Evolution of the advertising problem for a detergent soap on the basis of the analysis of the product, and reports of the company's marketing research department and its advertising officer. ... More

  10. Fruits and Vegetables in Indian Economy: Constraints, Politics, and Prospects

    Authors: Gupta, Tirath; Ahuja, Vinod;

    Reference No: CMA0695TEC Pages: 27 Published on: 1, January, 1990

    Abstract: The note discusses economic and managemental aspects of horticultural crops in general and some sleeked fruits and vegetables in particular. It has been noted that a laissez faire attitude has prevailed in framing policies and programmes for horticultural development. Nevertheless, prospects seem to be promising. ... More

  11. Corporate Criminal Liability in India

    Authors: Ram Mohan, M P;

    Reference No: BP0438 Pages: 10 Published on: 10, December, 2019

    Abstract: The cases of Standard Chartered v. Directorate of Enforcement (2005), Iridium India v. Motorola Inc & Ors. (2011), and Sunil Bharti Mittal v. Central Bureau of Investigation represent a significant development in India’s corporate criminal liability jurisprudence. Standard Chartered reconciled mandatory imprisonment (as prescribed for punishing many offences under Indian law) with ... More

  12. Educational Innovations for Rural Development

    Authors: Rao, T V;

    Reference No: OB0013 Pages: 29 Published on: 1, January, 1977

    Abstract: This exercise presents the actual experience of a faculty team Educational System Unit (ESU) of the Indian Institute of Management, Ahmedabad, which made an attempt to link education with development in a backward area of Rajasthan. The initial experiences are presented in this case in five parts. The experience starts ... More

  13. Moonshine Meadery: Getting Intoxicated or Feeling the Sting?

    Authors: Sharma, Pretty; Roy, Subhadip;

    Reference No: MAR0547 Pages: 15 Published on: 8, January, 2025

    Abstract: This case is about Moonshine Meadery, a honey-based alcoholic beverage brand in India. Nitin and Rohan, the co-founders, started this venture as a fun experiment that gradually grew into a full-fledged business, and they decided to explore expanding production for future growth. Honey was the main ingredient used to make ... More

  14. Theka Coffee: Cold Brew Getting Hotter?

    Authors: Dayal, Smita; Nerlekar, Varsha; Roy, Subhadip;

    Reference No: MAR0545 Pages: 14 Published on: 4, July, 2024

    Abstract: The present case describes the positioning and growth dilemma faced by Bhupinder Madan and Abhishek Acharya, founders of Theka Coffee, a coffee start-up in western India. Theka Coffee envisioned affordable and easy availability of “fresh cold brewed 100% Arabica coffee”. After a successful launch, scaling up to 14 cafes and a subsequent ... More

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