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  1. PERT and CPM: An Introduction

    Authors: Malya, M Meenakshi;

    Reference No: QM0125TEC Pages: 7 Published on: 1, January, 1977

    Abstract: This is a short note written in simple, easy-to-understand language. It is intended mainly for use in programmes for participants from the government. ... More

  2. Chandrabala Modi Academy, Ankleshwar (A)

    Authors: Dixit, M R; Sharma, Rajeev;

    Reference No: RJMC0002(A) Pages: 4 Published on: 24, April, 2006

    Abstract: The case presents the dilemma of Mr. Bhattacharya, the principal of Chandrabala Modi Academy, a three-year-old co-educational school, having classes up to grade VIII, located in the city of Ankleshwar in the industrial belt of Western India, in responding to a request made by a senior official of the Police ... More

  3. Prega News: Delivery Challenges in the Pregnancy Ecosystem

    Authors: Roy, Subhadip; Singh, Jyoti;

    Reference No: MAR0553 Pages: 16 Published on: 5, June, 2025

    Abstract: This case is centred on Prega News, a brand owned by Mankind Pharma in India. Prega News began as a pregnancy testing kit but later diversified into a wide range of products catering to every stage of a woman’s pregnancy journey. By 2024, the brand offered a portfolio of products ... More

  4. Zomaland by Zomato: Delivering the Experience Punch

    Authors: Srivastava, Mukta; Abhishek; Mukherjee, Saral;

    Reference No: MAR0531 Pages: 22 Published on: 17, May, 2023

    Abstract: Deepinder Goyal and Pankaj Chaddah co-founded Zomato as a food discovery platform that listed menus from restaurants in the Delhi National Capital Region (Delhi-NCR). Zomato quickly gained popularity and expanded its services to multiple cities in India and abroad. In 2015, Zomato shifted its focus from providing only restaurant discovery services ... More

  5. Broadband in the Backwaters: Ortel Communications Limited

    Authors: Jain, Rekha;

    Reference No: PSG0101 Pages: 26 Published on: 23, February, 2007

    Abstract: Rapid technological changes and convergence of media had made "triple play" (i.e. voice, video, and internet) available on a single channel. In India, traditionally the cable TV network provided TV services and telecom network provided telecom/internet services. While some telecom companies had upgraded their networks to provide for ... More

  6. Criminal Negligence and Director's Liability Under Indian Penal Code: The case of Bhopal Gas Tragedy

    Authors: Ram Mohan, M P;

    Reference No: BP0437 Pages: 10 Published on: 2, December, 2019

    Abstract: The 1984 Bhopal gas leak tragedy remains unprecedented in any corporate history. The judgement in State of Madhya Pradesh v. Warren Anderson & Ors. rendered in 2010 laid down standards which remain relevant even today for determining the liability of directors arising out of criminal negligence in cases of accidents in hazardous industries. ... More

  7. Tata Iron and Steel Company (TISCO)

    Authors: Pandey, I M;

    Reference No: F&A0348 Pages: 6 Published on: 1, January, 1981

    Abstract: Describes the capital budgeting process followed by one of the largest companies in India - TISCO. It gives an account of the practical aspects of investment analysis. The difficulties in using the sophisticated investment techniques are also highlighted. ... More

  8. NTPC, Tanda

    Authors: Maheshwari, Sunil K;

    Reference No: HRM0247 Pages: 19 Published on: 8, June, 2022

    Abstract: The Tanda unit of UPSEB was a distressed asset—dues to the power generator supplying UP— NTPC— were mounting. Finally, a resolution of debt was negotiated with the unit to be handed over to NTPC in place of debt. The challenge for NTPC was to turn the plant around from ... More

  9. Landvi Marketing Society (B) **

    Authors: George, P S;

    Reference No: CMA0026(B) Pages: 6 Published on: 10, November, 1971

    Abstract: The case is in continuation of the case "Landvi Marketing Society". The Landvi Society was interested in exporting lime juice and the details regarding the attempts made by the firm are given in the first case. This case analyses the economic considerations involved in developing an export market. The monthly ... More

  10. Nalanda State Small Industries Corporation Limited

    Authors: Kulkarni, G R;

    Reference No: BP0154 Pages: 6 Published on: 1, January, 1979

    Abstract: The company, sponsored jointly by the government and smallscale industrialists, is meant to assist small industries in the state in various ways. The case describes how the company's performance was considered satisfactory for a number of years until it suddenly faced a crisis. For the first time questions arise ... More

  11. Suta: How Two Sisters Used Social Media to Successfully Build a Saree Brand in India

    Authors: Vijayalakshmi, Akshaya; Upadhyay, Riddhi ;

    Reference No: MAR0554 Pages: 13 Published on: 22, July, 2025

    Abstract: As times have changed, many Indian women, particularly those working in the corporate sector, have increasingly moved away from wearing sarees to work. The saree, a 5.5-metre-long fabric, is traditionally worn by women in India, Bangladesh and Pakistan. Sujata Biswas and Taniya Biswas sought to revive the saree as a ... More

  12. Manpasand Beverages Ltd: Agile Capabilities for Sustained Growth

    Authors: Banerjee, Arindam;

    Reference No: CIIE0010 Pages: 26 Published on: 1, January, 2018

    Abstract: The case tells the story of a first generation entrepreneur, Dhirendra Singh, and his struggle for 15 years to establish a mango pulp based beverage marketing company without any external support and funding. The case highlights the travails that Dhirendra goes through in marketing an undifferentiated product such as mango drink ... More

  13. Demand for Cotton Textiles

    Authors: Gupta, G S;

    Reference No: ECO0263 Pages: 10 Published on: 1, January, 1979

    Abstract: It is a case on demand forecasting through the regression and trend methods. The annual data for nineteen years for cotton textile demand in India and its determinants are used to analyze and project future demand for cotton textiles. It provides a review of the demand theory, and insights for ... More

  14. Land Reforms

    Authors: Desai, G M;

    Reference No: CMA0359TEC Pages: 6 Published on: 1, June, 1976

    Abstract: The land ownership and distribution pattern inherited by Independent India was at the root of many of the deficiencies drawbacks of Indian agriculture. The note attempts to review the major land reforms undertaken after Independence. However, the experience proves that the land reforms failed in creating a land system which ... More

  15. Transformer Industry and the Recession

    Authors: Paul, S;

    Reference No: ECO0154 Pages: 2 Published on: 1, January, 1970

    Abstract: This is an introductory case in short?term demand forecasting. The Transformer Manufacturers Association wants to refute the conclusion of the Reserve Bank of India on the impact of the recession on their industry. This would requires a forecast on how their production will be affected in the near future ... More

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