Abstract
The case is in continuation of the case "Landvi Marketing Society". The Landvi Society was interested in exporting lime juice and the details regarding the attempts made by the firm are given in the first case. This case analyses the economic considerations involved in developing an export market. The monthly cost to be incurred in lime juice production and the earnings from its sales are analysed.
Additional Information
| Product Type | Case |
|---|---|
| Reference No. | CMA0026(B) |
| Title | Landvi Marketing Society (B) ** |
| Pages | 6 |
| Published on | Nov 10, 1971 |
| Authors | George, P S; |
| Area | Centre for Management in Agriculture (CMA) |
| Discipline | Economics, Finance, Marketing, Organizational Behaviour |
| Sector | Agriculture and Animal Husbandry, Health |
My Cart
You have no items
in your shopping cart.