Register / Login
All
  1. Home
  2. Search results for: 'communications for mana'

Filter By

Discipline
  1. Accounting (1)
  2. Communication (19)
  3. Ethics and Governance (3)
  4. Finance (2)
  5. Human Resource Management (7)
  6. IT and Systems (5)
  7. Innovation and Entrepreneurship (4)
  8. International Business (1)
  9. Marketing (12)
  10. Operations Management (11)
  11. Organizational Behaviour (19)
  12. Public Policy and Law (8)
  13. Strategic Management (20)
Language
  1. English (48)
Sector
  1. Banking Finance Insurance (BFI) (4)
  2. Education (3)
  3. Government (10)
  4. Health (3)
  5. Infrastructure (1)
  6. Manufacturing (12)
  7. Miscellaneous (6)
  8. Public Sector (5)
  9. Telecom and Software (3)
  10. Transportation and Logistics (6)
State
  1. Assam (1)
  2. Delhi (1)
  3. Gujarat (6)
  4. Jharkhand (1)
  5. Karnataka (3)
  6. Maharashtra (4)
  7. Odisha (1)
Product Type
  1. Case (48)
  4. Exercise (2)
  5. Graphic Case (1)
  6. Technical Note (11)

Search results for 'communications for mana'

Related Searches: communications for managemen, communications for management

per page

  1. Health Care Service Quality: Prevent Medical Errors

    Authors: Ramani, K V;

    Reference No: CMHS0038TEC Pages: 17 Published on: 1, April, 2016

    Abstract: Medical errors do happen in health care service delivery, like errors in any service industry or manufacturing industry. But, how serious are medical errors?. The seminal article "To Err is Human, Building a Safer Health System" (IOM, 1999) reported that preventable medical errors accounted for the death at least 44,000 people, and ... More

    Buy Case

  2. Ambush Marketing: Attack and Defense

    Authors: Tripathi, Sanjeev;

    Reference No: MAR0462TEC Pages: 11 Published on: 18, March, 2015

    Abstract: As sponsorship is gaining in importance in the overall communication strategy for firms, so is the practice of ambush marketing. This note discusses strategies that can be used by firms to ambush and also how to prepare for defense from ambush attacks. It also discusses how consumers perceive and react ... More

    Buy Case

  3. Nestle (dis)entangled ! Braving the MAGGI noodle crisis in India (B)

    Authors: Chaudhri, Vidhi; Kaul, Asha;

    Reference No: COMM0013(B) Pages: 10 Published on: 28, May, 2020

    Abstract: After a tumultuous five months, Nestle India was exonerated in the Maggi crisis just in time for Diwali. Although the mood was one of vindication, the leadership team with Suresh Narayanan at the helm, knew they faced a major challenge to regain lost glory. Stock price had plummeted along with ... More

    Buy Case

  4. Spectrum Management in India (A)

    Authors: Jain Rekha;

    Reference No: IITCOE0005(A) Pages: 31 Published on: 19, January, 2015

    Abstract: Case A uses the context of unfair, non-transparent process of spectrum allocation by the Indian government to private operators that led to Supreme Court (SC) cancel 122 licenses. It gives scope to discuss the relationship between policy and regulatory agencies and their effectiveness, role of other institutes outside telecom sector such ... More

    Buy Case

  5. Spectrum Management in India (B)

    Authors: Jain Rekha;

    Reference No: IITCOE0005(B) Pages: 14 Published on: 19, January, 2015

    Abstract: Case A uses the context of unfair, non-transparent process of spectrum allocation by the Indian government to private operators that led to Supreme Court (SC) cancel 122 licenses. It gives scope to discuss the relationship between policy and regulatory agencies and their effectiveness, role of other institutes outside telecom sector such ... More

    Buy Case

  6. Maharogi Sewa Samiti: Baba Amte's Ashram

    Authors: Bhatnagar, Deepti;

    Reference No: OB0177 Pages: 20 Published on: 1, January, 1988

    Abstract: The case study deals with the emergence of Maharogi Sewa Samiti as an important institution in the field of leprosy treatment and rehabilitation. Starting with a thumbnail sketch of Baba Amte??the moving spirit behind the institution??the study traces the history of Maharogi Sewa Samiti from a small beginning ... More

    Buy Case

  7. Emami's Fair and Handsome Fairness Cream

    Authors: Sahoo, Debajani; Vyas, Preeta H;

    Reference No: MAR0386 Pages: 15 Published on: 20, August, 2007

    Abstract: This case describes various marketing activities undertaken by Emami and gives an overview of fairness cream industry, competitors and their strategies to gain a share in the new growing segment. The brand manager wonders whether the new brand will add some value to the corporate brand Emami, whether positioning aimed ... More

    Buy Case

  8. TI Cycles: New Product Strategy (C)

    Authors: Dixit, M R; Jain, Abhinandan K;

    Reference No: BP0280(C) Pages: 18 Published on: 2, December, 2002

    Abstract: This case describes the processes used by a cycle manufacturing company (TI) for developing an innovative offer -- geared bicycles, for the Indian market. It also briefly describes the current methodology of product development used at TI. The case can be used for understanding the key steps in new offer ... More

    Buy Case

  9. Trauma with Delta Airlines

    Authors: Raghuram, G; Venkataraman, Krishnan;

    Reference No: MAR0349 Pages: 16 Published on: 1, January, 2003

    Abstract: This case is based on the real life experience of an emotionally traumatic incident, caused due to the poor servicing by Delta Airlines, and their travel agent. The post incident communication and the subsequent proceedings in the Consumer Court are discussed in the case. The case brings out interesting aspects ... More

    Buy Case

  10. Ambush Marketing: An Introduction

    Authors: Tripathi, Sanjeev;

    Reference No: MAR0459TEC Pages: 7 Published on: 30, March, 2015

    Abstract: Ambush marketing is becoming an increasingly common predatory practice against sponsorships. It is important that managers develop an understanding of the fundamental of ambush marketing and this note is meant to provide this. This note defines and explains the concept of ambush marketing and its typology, It discusses the reasons ... More

    Buy Case

  11. A Note on Information Technology

    Authors: Rama Rao, T P;

    Reference No: CISG0083TEC Pages: 20 Published on: 7, June, 2005

    Abstract: The note presents a brief overview of hardware components such as processor, memory, peripheral devices, and network and communication devices. It discusses various computer configurations networking, internet and intranet technologies, and system software packages such as operating systems and language processors. It briefly describes the end user computing systems such ... More

    Buy Case

  12. ITC Limited, Bangalore (B)

    Authors: Mathur, Ajeet;

    Reference No: BP0313(B) Pages: 7 Published on: 13, July, 2006

    Abstract: This case describes how corporate strategy and competitive strategy enmesh. The case introduces an inflexion point at which the company was faced with a prisoners' dilemma situation with regard to a critical set of operational decisions of tactical significance affecting manufacturing operations. The unintended consequences, regardless of which path is ... More

    Buy Case

  13. Advertising Message Strategy

    Authors: Tripathi, Sanjeev; Dhandhania Agrawal, Kopal;

    Reference No: MAR0454TEC Pages: 10 Published on: 30, March, 2015

    Abstract: The objective of this article is to help develop an understanding of message strategy and using it to develop an advertising planning model. This article describes Vaughn’s FCB grid that has been widely applied in this filed and elaborates how this framework can be used to develop an advertising ... More

    Buy Case

  14. Risk Assessment of the Traffic Accounting System at AHAAN Telecommunications Limited

    Authors: Jain, Rekha; Raghuram, G;

    Reference No: CISG0078 Pages: 18 Published on: 5, September, 2003

    Abstract: In August 1999, Canto Systems Limited (CSL) won a contract to provide AHAAN Telecommunications Limited (ATL) with an integrated solution to cater to its building and accounting requirements. CSL partnered with various companies to provide the four modules that constituted the project within seven months of signing the contract. Neither did ... More

    Buy Case

  15. Sports Celebrity Endorsement

    Authors: Tripathi, Sanjeev;

    Reference No: MAR0465TEC Pages: 8 Published on: 30, March, 2015

    Abstract: As celebrity endorsements are becoming popular, sports persons are increasingly being used to endorse products. This note is aimed at providing guidelines for using celebrity endorsements more effectively. It summarizes various models that have been used to explain how celebrity endorsements work. It also lists and explains various advantages and ... More

    Buy Case

Items 31 to 45 of 67

per page

My Cart

You have no items
in your shopping cart.

video title

video content