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Search results for 'Business strategy and comp'

Related Searches: Business strategy and compe, Business strategy and compet, Business strategy and competi, Business strategy and competition

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  1. Bharat Heavy Electricals Limited (BHEL)

    Authors: Pandey, I M;

    Reference No: F&A0408 Pages: 25 Published on: 1, January, 1990

    Abstract: BHEL is a very large public sector company employing about 75,000 employees and about Rs. 10,000 crore capital. In the beginning of 1986, the company was considering its long term strategy of changing its business portfolio mix in a way that it could help to maintain the company's high growth with profitability and ... More

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  2. Thermax (A)

    Authors: Mathur, Ajeet;

    Reference No: BP0319(A) Pages: 36 Published on: 14, February, 2007

    Abstract: The case highlights how issues of corporate strategy and competitive strategy enmesh during the growth and diversification phases of a professionally managed family business after its first IPO. The underlying dimensions of management problems onion-peeled during strategic transformation show up as conflicts between sustainable growth and shareholder value at different ... More

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  3. Shivam Finance – Using Fintech to Consolidate and Grow

    Authors: Bohra, Shrenik; Sahay, Arvind; Tiwari, Tara ;

    Reference No: MAR0514 Pages: 23 Published on: 21, August, 2020

    Abstract: Shivam Finance is a private lending firm operating in the Bhilwara district in Rajasthan. It offers loans for buying two-wheelers to the customers of the nearby districts. The firm has applied for a nonbanking financial company (NBFC) licence as the regulations changed, and it became difficult for the firm to ... More

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  4. Cosmo Films Limited: Operations at Aurangabad (A)

    Authors: Dixit, M R; Jain, Abhinandan K;

    Reference No: BP0286 Pages: 14 Published on: 23, January, 2003

    Abstract: This case describes the tasks faced by Ranabir Mukherjee, recently appointed Vice President (Operations), in comprehending the operations of Cosmo Films, a company in the business of packing films, and developing a strategy and plans for enhancing effectiveness and efficiency. It presents the background of the company, the outcome of ... More

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  5. Clariant India Limited (B)

    Authors: Dixit, M R; Pandey, I M;

    Reference No: BP0274 Pages: 19 Published on: 23, July, 2002

    Abstract: This case presents the initiatives of Mr. Rastogi, the first managing director of Clariant India Limited, in building a performing culture and shaping the strategy of the company. On March 23, 1995, Sandoz International Limited announced the worldwide demerger of its chemical business and spun off an independent chemicals company called Clariant ... More

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  6. Dice Toy Labs: How to get a six in every roll?

    Authors: Roy, Subhadip; Sharma, Pretty;

    Reference No: MAR0529 Pages: 12 Published on: 18, January, 2023

    Abstract: The case describes the dilemma faced by Phalgun in Dice Toy Labs, where he has to make a decision about his future marketing strategy, i.e., whether to stick to his original marketing strategy of retail consumers or shift to business markets in the given market conditions. This company found ... More

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  7. Cakes Bakery: Legacy Bakery Turnaround

    Authors: Yadav, Deepanshu; Choukhany, Krishak; Roy, Debjit;

    Reference No: O&DS0011 Pages: 22 Published on: 24, June, 2026

    Abstract: The Cakes Bakery case examines how legacy restaurant businesses can be turned around in the face of declining sales and stagnant innovation. The Cakes Bakery is a thirty-plus year-old multi-outlet bakery in Surat. Its sales have been declining due to increasing competition, high costs, shifting tastes, improper outlet design, food ... More

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  8. Vadilal: Reinventing a Legacy Brand

    Authors: Kar, Rohan; Borah, Sourav;

    Reference No: MAR0560 Pages: 18 Published on: 6, May, 2026

    Abstract: In December 2019, Aakanksha Devanshu Gandhi, President of Branding and New Business Development at Vadilal lce Creams, reviewed a revealing brand health survey report, the company’s first in more than a century. Despite strong awareness, the brand’s appeal among younger consumers had declined; the brand appeared outdated and did ... More

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  9. Tirupati Oils: Launching a Rice Bran Oil in India during the Covid19 pandemic

    Authors: Karna, Amit; Sharma, Rajat; Shah, Disha;

    Reference No: MAR0534 Pages: 24 Published on: 18, July, 2023

    Abstract: The case outlines how the strategy for launching rice bran oil, a less consumed edible oil, was modified with the onset of the Covid-19 pandemic. Tirupati oil by NK Proteins is one of the top 3 edible oils sold in Gujarat. Three months before the launch of the rice bran oil, ... More

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  10. BigBasket.Com: Redefining the Business Model

    Authors: Thomas, Sujo; Abhishek; Vatavwala, Sanket; Sinha, Piyush Kumar;

    Reference No: MAR0492 Pages: 23 Published on: 28, July, 2017

    Abstract: BigBasket.com had emerged as one of the major players in highly competitive Indian online grocery retailing market by employing inventory based model. On 22 March 2016, Big Basket had secured Series D funding worth USD 150 million from the United Arab Emirates-based Abraaj group for driving its future growth. A few days ... More

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  11. ORL: Diversification and the Impact of COVID-19

    Authors: Singhal, Naman; Tikoo, Siddharth; Das, Abhiman;

    Reference No: MCFME0004 Pages: 18 Published on: 22, April, 2024

    Abstract: Oberoi Realty Limited (ORL) has been a success story in Mumbai’s premium real estate space and has created a strong brand value over the years. However, the company has primarily focussed on the high-end category and on specific locations in Mumbai. Over the past 15 years, the high demand for ... More

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  12. Shemaroo:On/Off Where to Draw the Line?

    Authors: Roy, Subhadip;

    Reference No: MAR0523 Pages: 11 Published on: 16, June, 2021

    Abstract: The case delineates the situation faced by Shemaroo Entertainment Limited (Shemaroo) related to the company’s rebranding exercise, product portfolio and future course of action. Shemaroo was founded in 1962 by Buddhichand Maroo as a book circulating library in Mumbai that moved into the Video Home System (VHS) space and went ... More

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  13. Cosmo Films Limited: Corporate Strategy (B)

    Authors: Dixit, M R; Jain, Abhinandan K;

    Reference No: BP0289 Pages: 39 Published on: 23, January, 2003

    Abstract: This case describes the steps taken by the top management of Cosmo Films Limited, a company in the business of packing films, to turnaround the company. It provides an opportunity to develop an integrated scheme for evaluating the turnaround of Cosmo Films Limited. The company had been losing around Rs. ... More

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  14. Tradition & Taste: Exploring Consumers’ Changing Attitude

    Authors: Das, Gopal; Abhishek; Varshneya, Geetika;

    Reference No: MAR0485 Pages: 11 Published on: 11, July, 2016

    Abstract: This case depicts a managerial problem faced by Tradition and Trust, a traditional sweet and snack manufacturer, which is 100 year old family business manufacturing, retailing and exporting rewri, gajjak, sweets, namkeens and other confectionery products. Like other traditional sweet and snack manufactures, they are facing the challenge of consumers’ shift ... More

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