Reference No: MAR0091(B)Pages: 15Published on: 1, January, 1976
Abstract: Describes the marketing strategy of a medium sized textile mill. The management's attitude towards advertising and consumer information systems is highlighted, and details about the role of the channel are provided. Decisions to be taken, relate to evaluating the promotion and distribution policies of the company in light of its ... More
Reference No: CMA0415(D)TECPages: 10Published on: 1, December, 1976
Abstract: Provides comprehensive information on the methods of wheat milling in India. During the planning era there was significant growth of flour mills in view of increasing number of industries dependent on wheat products. Increased commercialization in wheat flour industry brought it into prominence. The operational details of roller flour mills ... More
Reference No: CMA0415(B)TECPages: 14Published on: 1, December, 1976
Abstract: Note provides information on role of various major inputs in wheat production programme. Important inputs discussed are seed irrigation fertilizer, plant protection material and farm machinery. ... More
Reference No: QM0210Pages: 15Published on: 1, January, 1988
Abstract: The case describes inventory-planning policies followed by Indian Airlines for preventive maintenance of its fleet of Caravelle aircraft that is on the verge of technological obsolescence. The objective is to determine whether the present inventory policies regarding: 1) classification of items, 2) system of stock review and replacement, 3) lead time analysis, and 4) ... More
Reference No: CISG0109Pages: 25Published on: 14, October, 2009
Abstract: BabaJob.com - based in Bangalore, India - is a unique for-profit venture that aims to connect workers in the informal job sector (cooks, gardeners, drivers etc) to potential employers. It uses a variety of information and communication technologies like the web, mobile phones, IVRS (interactive voice response systems) and ... More
Reference No: CISG0044Pages: 22Published on: 9, October, 1997
Abstract: This case describes how computerization helped in solving the problems and complexities of the manual systems of the Times of India organization. It discusses a major effort by the centralized IT department to develop and implement an application portfolio to support the new strategic thrust. How this supported the advertisement ... More
Reference No: CMHS0018Pages: 4Published on: 1, January, 2001
Abstract: This case deals with the problems faced by a large hospital in developing a Hospital Information System. The case looks at the overall working of the hospital, the existing nature of computer applications, future plans for computerization and the hospital's willingness and preparedness to design and develop a comprehensive information ... More
Reference No: BP0172Pages: 45Published on: 1, January, 1982
Abstract: This case describes the growth of L&T Limited as a whole and its business groups in particular since inception. Information on two major subsidiaries is also provided. The case is intended as a vehicle for analyzing and discussing issues in corporate growth. Examples of backward integration, possibilities for forward ... More
Reference No: CMA0415(A)TECPages: 16Published on: 1, December, 1976
Abstract: Deals with the trend in the area and production of wheat in India, growth rates, and regional variations in productivity. The information presented in the note on area and production refer to post-independence era. Latest estimates of cost of wheat cultivation in different agro-climatic conditions makes the note comprehensive. ... More
Reference No: IITCOE0007Pages: 26Published on: 30, May, 2019
Abstract: The case highlights the design, process changes and implementation challenges deploying web-based solution for property registration - Stamps and Management of Property and Documents Application (SAMPADA) in 2015 in Madhya Pradesh, India. SAMPADA was developed and implemented under the initiative and leadership of the then Inspector General Registration and Superintendent of ... More
Reference No: BP0290Pages: 22Published on: 25, February, 2003
Abstract: The case presents the situation faced by a Trust based hospital regarding its expansion and future growth. There is adequate background information on product and services offered, operational efficiency, cost of services and performances. The issue before the hospital is to grow in the chosen area of Kidney treatment or ... More
Reference No: CMA0450Pages: 14Published on: 4, May, 1978
Abstract: The chief of the agricultural finance division of a southern bank was examining the guidelines for implementing the programme of financing primary agricultural credit cooperative societies. His main concern was to operationalize this programme keeping in mind the financial and organizational efficiency of the primaries and the present system of ... More
Reference No: F&A0281(B)Pages: 21Published on: 1, January, 1976
Abstract: In Case (B), described are the responsibilities and job description of a project manager (and the related information system). Some of the organizational problems arising out of the present project administration are presented. The case brings out the problem of reconciling conflicting objectives of technological development and project execution on ... More
Reference No: MAR0336TECPages: 5Published on: 14, March, 2000
Abstract: This case describes logit analysis in an applied framework. It is specifically designed for a session in marketing research and information systems module. The note also compares the use of logistic regression/MNL vis-?-vis discriminant analysis. ... More
Reference No: QM0101(B)Pages: 4Published on: 1, January, 1976
Abstract: The case deals with cost reduction measures through minimum utilization of raw material in a gasket making unit. The use of mathematical models and the need for information systems (linkages) can be illustrated through this series. The series has been designed to illustrate the process of identifying, formulating and solving ... More