Search results for 'Business'

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  1. Axel Motors

    Authors: Sharma, Meenakshi;

    Reference No: COMM0024 Pages: 15 Published on: 30, December, 2019

    Abstract: The case deals with Axel Motor’s expansion into India and the clash between expectations and communication styles of the Indian subsidiary and Headquarters. While the subsidiary wants to follow a responsive, market-driven approach to product design and marketing strategy, the top management is driven by the strong belief that ... More

  2. Cosmo Films Limited: Corporate Strategy (B)

    Authors: Dixit, M R; Jain, Abhinandan K;

    Reference No: BP0289 Pages: 39 Published on: 23, January, 2003

    Abstract: This case describes the steps taken by the top management of Cosmo Films Limited, a company in the business of packing films, to turnaround the company. It provides an opportunity to develop an integrated scheme for evaluating the turnaround of Cosmo Films Limited. The company had been losing around Rs. ... More

  3. Eye-Q: Navigating Scalability Dilemmas

    Authors: Goel, Soumya; Singla, Chitra;

    Reference No: CIIE0037 Pages: 28 Published on: 23, September, 2025

    Abstract: Rajat Goel and Dr Ajay Sharma had set up the Eye-Q chain of eye care hospitals in the year 2007. Despite best efforts, their initial assumptions about scaling a healthcare business proved overly optimistic. The reality of high establishment costs, resistance from doctors and low patient trust in smaller cities forced ... More

  4. Shradhanjali.com: New Address for Memories of our Ancestors

    Authors: Ghura, Amarpreet Singh; Abhishek;

    Reference No: BP0399 Pages: 10 Published on: 10, October, 2016

    Abstract: This case describes a situation in which Vivek Vyas and Vimal Popat conceive an idea to start an online obituary advertising platform while returning from a sales call. Vyas and Popat then discuss the ways to start the online obituary advertisement platform. The purpose of this case is to provide ... More

  5. Ganga Enterprises

    Authors: Kumar, Pushpender;

    Reference No: BP0432 Pages: 6 Published on: 7, June, 2019

    Abstract: Mr. Kewal Balana, Proprietor of Ganga Enterprise at Sri Ganganagar, Rajasthan,India, was worried about the abolishment of 2% commission in May 2018, in ‘Kachi-Aadat’ line of business, due to direct online transfer of money to farmer’s bank account. The firm suffered a net reduction in profit of Rs 1 million, 2% of ... More

  6. Reinventing Tata Steel (C): The Quest for Business Excellence

    Authors: Tripathy, Arabinda; Seshadri, D V R;

    Reference No: PROD0267(C) Pages: 20 Published on: 16, July, 2004

    Abstract: The case series deals with the successful initiation of Tata Steel in various fields. This resulted in Tata Steel becoming lowest cost steel producer in the world. The case series documents the various initiations. ... More

  7. Basic Concepts and Conventions

    Authors: Seshan, Suresh A;

    Reference No: F&A0129TEC Pages: 7 Published on: 1, January, 1970

    Abstract: Emphasizes the need for preparing financial statements by business organizations. After a brief description of the two major financial statements developed from accounting records, the note explains the basic concepts and conventions underlying financial statements. ... More

  8. Sahyadri Farms: A 21st Century Farmer’s Enterprise

    Authors: Vemireddy, Vidya; Deb, Shrey; Yadav, Shweta; Choudhary, Anjali;

    Reference No: CMA0824 Pages: 22 Published on: 16, December, 2022

    Abstract: Two decades into the 21st century, agriculture and farmers faced multiple challenges. The following case study presents a success model for all Indian stakeholders involved in the agriculture sector from growing food to processing food. The business model adopted by Sahyadri Farms worked to find solutions for the problems of ... More

  9. Thomas Parry: The Career of a Free Merchant **

    Authors: Tripathi, D;

    Reference No: ECO0157 Pages: 12 Published on: 1, January, 1970

    Abstract: During the period when the East India Company had a monopoly on the Indian trade, many British merchants used to come to India as free merchants. This case describes the business activities of one such free merchant. In many respects, the trials and tribulations experienced by Tomas parry represented those ... More

  10. Premchand Roychand: The Career of a Speculator

    Authors: Tripathi, D;

    Reference No: ECO0109 Pages: 10 Published on: 1, January, 1970

    Abstract: The case illustrates the transitional phase in the growth of Indian business in the middle of the 19th century as also the primitive approach to business activities. In the class the case was used to emphasize how an unimaginative approach to profitmaking could bring doom to a successful career. ... More

  11. Law and Ethics

    Authors: Agarwal, Anurag K;

    Reference No: BP0345TEC Pages: 11 Published on: 20, July, 2012

    Abstract: Are law and ethics different? Is law necessarily ethical? Are all ethical acts legal? These are questions a business manager is confronted with while making business decisions. What is the price he is supposed to pay when he fails to comply legally and/or ethically? Should he care for ethical ... More

  12. Jitulab Chemicals **

    Authors: Seshan, Suresh A;

    Reference No: F&A0127 Pages: 4 Published on: 1, January, 1970

    Abstract: The case deals with the need for accounting information for a small business. A change in the nature and size of the business raises questions regarding the type of accounting records that need to be maintained. The relevance of basic accounting concepts and conventions can also be discussed. ... More

  13. Marketing of Condoms

    Authors: Rao, Sreenivas S;

    Reference No: BP0219 Pages: 38 Published on: 1, January, 1990

    Abstract: This is a case in social marketing and consumer marketing of condoms and the business strategies being followed by three condom manufacturers -- London Rubber Company (I), Hindustan Latex Limited, and Lorcom (Protectives) Ltd. These three companies belong to different sectors--private, public, and joint sector. ... More

  14. Dice Toy Labs: How to get a six in every roll?

    Authors: Roy, Subhadip; Sharma, Pretty;

    Reference No: MAR0529 Pages: 12 Published on: 18, January, 2023

    Abstract: The case describes the dilemma faced by Phalgun in Dice Toy Labs, where he has to make a decision about his future marketing strategy, i.e., whether to stick to his original marketing strategy of retail consumers or shift to business markets in the given market conditions. This company found ... More

  15. Pashu Khadya Company Limited

    Authors: Raghuram, G;

    Reference No: PROD0230 Pages: 4 Published on: 23, February, 1995

    Abstract: This case emphasizes the criteria of mode choice selection for raw material procurement of Pashu Khadya Company Limited (PKCL). PKCL is engaged in the business of animal feed manufacturing and imports its main raw material, rice bran, from Uttar Pradesh to four factories in Maharashtra. Different modes available from U. ... More

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