Reference No: OB0099TEC(Part I & II)Pages: 5, 4Published on: 1, January, 1976
Abstract: During the process of socialization, an individual acquires his role identity. He learns the boundaries of the role, the "oughts," "musts" and the "shoulds" of the system. In terms of organizations, socialization can be interpreted as an attempt to modify previous behavioural dispositions of a new entrant. Failure to achieve ... More
Reference No: CMHS0020(A)Pages: 12Published on: 11, July, 2012
Abstract: Dr. Alexander Thomas, CEO, Bangalore Baptist Hospital invited one of the case writers to his hospital to develop a case study. " By God's grace our hospital has grown from an 80 bed secondary care centre to a multi super specialty hospital over the years. We have been awarded the "Excellence in ... More
Reference No: BP0234Pages: 10Published on: 4, October, 1995
Abstract: The case deals with the event of kidnapping of the general manager of Indian Oil Corporation's Guwahati Refinery in 1990, the accompanying effect on the Company, and the actions required by the Company. The case focuses on how the external political and economic environment that affects a company and what kind ... More
Reference No: OB0117TECPages: 5 Published on: 1, January, 1980
Abstract: Discusses the conflict?cooperation problem in industrial settings. After a brief mention of the Lewinian theory of conflict, potential sources of industrial conflict as well as the ways and methods of reducing and resolving the industrial conflict have been suggested. Taking the position that conflict and cooperation are two extremes ... More
Reference No: PSG0101Pages: 26Published on: 23, February, 2007
Abstract: Rapid technological changes and convergence of media had made "triple play" (i.e. voice, video, and internet) available on a single channel. In India, traditionally the cable TV network provided TV services and telecom network provided telecom/internet services. While some telecom companies had upgraded their networks to provide for ... More
Reference No: OB0123TECPages: 10Published on: 1, January, 1980
Abstract: This article is aimed at discussing role and stress. It gives a brief discussion about role, and discusses in detail stress and its relation to role. The term "role" is defined and its various meanings are brought into focus. The various stress?inducing factors within the individual and also in ... More
Reference No: COMM0012Pages: 11Published on: 16, November, 2015
Abstract: The Brand Ambassador campaign was launched in Hyderabad on January 8, 2013 with the intent to bring awareness and dispel negativity about the Metro Rail project. A two-year review in 2015 revealed that although many of the initial problems had been overcome, and negativity considerably reduced, the campaign had only achieved partial sucess. ... More
Reference No: PSG0003Pages: 8Published on: 1, January, 1976
Abstract: This case outlines the problems of an Auxiliary Nurse Midwife
(ANM) in motivating new couples for acceptance of family planning.
Her targets in the new plan are nearly two and a half times
the target of the previous years, and six times her achievement of
last year. She consulted The ... More
Reference No: CDT0001Pages: 24Published on: 12, October, 2021
Abstract: The case highlights the presence of the digital divide and information divide in agriculture. It suggests two alternative pathways to enhance digital adoption –- human augmented and technology driven. Building upon the fundamental differences in pathways of the above two options –- video dissemination being largely human-augmented, and FarmBeats being ... More
Reference No: BP0200Pages: 2Published on: 1, January, 1988
Abstract: Here is a situation where two national policies family welfare and labour welfare appear to be contradictory at the delivery end, and throw up conflicts between the two implementing agencies. As a result, there could be confusion in understanding or even misunderstanding the overall governmental policy. How could such a ... More
Reference No: OB0100TECPages: 5Published on: 1, January, 1975
Abstract: This note analyses the nature of social conflict within organizations, its causes and consequences. It also discusses some approaches to management of conflict. ... More
Reference No: COMM0028Pages: 18Published on: 28, December, 2021
Abstract: Nadia Chauhan, Chief Marketing Officer at Parle Agro set her vision in 2017 to become the dominant player in the beverages segment and to double the turnover to INR 10,000 Cr. by 2022. She had been prompted by the success of the company over the last five years when Parle Agro had doubled ... More
Reference No: PSG0057Pages: 16Published on: 1, January, 1989
Abstract: This case examines the interaction between the Pallavan Transport Corporation and some of the agents in the environment like the consumer, the Madras Municipal Corporation, the Madras Metropolitan Development Authority, the Finance Department, and the Home Department. ... More
Reference No: OB0182Pages: 14Published on: 1, January, 1990
Abstract: The case centres around correspondence between three middle managers of an organization -- Holiday Planners and Resorts Ltd. The manager who initiated the correspondence was supposed to be coordinating a particular project. The other two managers were expected to contribute to the project, though they belonged to a different division. ... More