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Most Popular cases

List of Most Popular Cases

  1. General Electronics Company Limited

    Authors: Hegde, B K; Sarin, R.K.;

    Reference No: PROD0093 Pages: 25 Published on: 1, January, 1971

    Abstract: 0 ... More

  2. Household Products (India) Limited (C)

    Authors: Bhandari, Labdhi R;

    Reference No: MAR0092(C) Pages: 4 Published on: 1, January, 1971

    Abstract: Based on a real life situation of the introduction of a new brand of bathing soap, the case describes the existing market situation, competitive situation, and marketing opportunities. It gives a brief account of the product development process - idea generation to concept development to product development and testing and ... More

  3. Maharaja Mills Limited

    Authors: Varshneya, K L; Shah, B G;

    Reference No: F&A0164 Pages: 4 Published on: 1, January, 1971

    Abstract: This is an exercise in funds flow statements. The difference between cash flow and funds flow (working capital) can be illustrated. ... More

  4. Management Information Systems Development at Bharat Textiles

    Authors: Dhar, C N; Issac, Akkanad M;

    Reference No: QM0045 Pages: 19 Published on: 1, January, 1971

    Abstract: Describes the evolution of data-processing applications in a modern textile mill over the last twenty years. The company, which started mechanization with Hollerith equipment, now has an IBM8K system (tape oriented) and plans to go in for an IBM 360/30 system shortly. The factors responsible for the introduction of ... More

  5. Supreme Confectioners Limited

    Authors: Camillus, J C; Thomas, Philip S;

    Reference No: F&A0153 Pages: 13 Published on: 1, January, 1972

    Abstract: This case focuses on the organizational structure and procedural measures adopted by an organization seeking to diversify its product line. ... More

  6. Indian Aluminium Limited **

    Authors: Varshneya, K L;

    Reference No: F&A0182 Pages: 16 Published on: 1, January, 1972

    Abstract: Deals with project appraisal for capital participation and provision of funds by a bank, and evaluation of assumptions on which forecasts are used. ... More

  7. TI Cycles of India Limited

    Authors: Prahalad, C K;

    Reference No: BP0045 Pages: 42 Published on: 1, January, 1972

    Abstract: TI Cycles is one of the two largest cycle manufacturing units in the country as of 1972. The Case poses the problem of formulating a strategy for TI Cycles in the face of severe competition, sluggish demand, escalating costs, and governmental pressures to hold the prices. The companys response is to ... More

  8. Household Products (India) Limited (D)

    Authors: Bhandari, Labdhi R;

    Reference No: MAR0092(D) Pages: 10 Published on: 1, January, 1972

    Abstract: The case is an extension of Household Products (India) Limited (C). It describes the events that led to the process of decision making for introducing a new brand of soap: idea generation, concept development, product development and testing, marketing mix development for test marketing and the process of test marketing. ... More

  9. The Case of Unidentified Industries (A) **

    Authors: Shah, B G;

    Reference No: F&A0100(A) Pages: 3 Published on: 1, January, 1972

    Abstract: The balance sheets, analysis of profit and loss statements and some balance sheet ratios of ten different industries are given in the case. These industries comprise bank, general insurance, electricity, shipping, iron and steel, hotel, managing agency, trader, airlines corporation, and the State Financial Corporation. In the process, students gain ... More

  10. Brown (India) Private Limited **

    Authors: Shah, B G; Varshneya, K L;

    Reference No: F&A0187 Pages: 8 Published on: 1, January, 1972

    Abstract: The management of Brown (India) Private Limited, a wholly-owned subsidy of the Brown Group, UK, was considering various alternatives for raising additional funds for expansion, either by borrowing or by an issue of shares to the Indian public. If the shares are issued to the Indian public, what should ... More

  11. Zap Limited

    Authors: Monappa, Arun;

    Reference No: P&IR0084 Pages: 6 Published on: 1, January, 1972

    Abstract: The case illustrates the principle of equity in promotion policies. The equity is disturbed with the introduction of an advanced technology production process. ... More

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