Reference No: ECO0065(B)Pages: 11 Published on: 1, January, 1967
Abstract: To examine critically the methods employed by the marketing and production departments for planning the production and marketing operations of the company. To evolve an alternative approach which would help the company to increase its profits Performanc. ... More
Reference No: PROD0023Pages: 15Published on: 1, January, 1967
Abstract: The case is about a production control situation??how best to utilize the limited number of specialized automatic machines for production of (7 to 10) components of about twelve different designs of a single monopoly product having a limited number of customers but with a slowly growing demand. The machines are being ... More
Reference No: F&A0076Pages: 15Published on: 1, January, 1967
Abstract: Delays have occurred in the commissioning of a new plant owing to rectifications. Problems arise about how expenses incurred after completion, but before the plant is operating satisfactorily, are to be shown in the annual reports. Students, after considering the verious viewpoints, have to suggest a way. ... More
Reference No: QM0026Pages: 6Published on: 1, January, 1967
Abstract: Pertains to capital budgeting. Students are required to make an investment analysis of the proposed installation of an automatic machine. ... More
Reference No: MAR0060Pages: 17Published on: 1, January, 1967
Abstract: The case revolves around the concept of the purchase decision making unit for industrial marketing. The participants are expected to identify the individuals of each decision making unit and their role in the purchase decision making process. A number of decision situations are described. Excerpts from the research study, "Purchasing ... More
Reference No: ECO0133Pages: 16 Published on: 1, January, 1967
Abstract: Deals with the Association stand that government policies are adversely affecting the growth of the industry. Statistical data on the industry's experience is given in the case, in light of which policies to be adopted to encourage the industry's growth can be recommended. ... More
Reference No: PROD0041Pages: 10Published on: 1, January, 1967
Abstract: The case describes a situation of deciding between alternative processes of manufacturing a particular part. Details about the methods of manufacture, the times involved and the cost are given so that a meaningful discussion about the relative merits of the alternative could be had. ... More
Reference No: PROD0026(C)Pages: 4Published on: 1, January, 1967
Abstract: Outlines the discussions between the case writer and the company's executive. It describes the overall assessment of the introduction of PERT in a new company by the Chief Executive himself. The discussions revolve around the consideration of advantages of PERT by the managerial and supervisory cadres. Thought is also given ... More
Reference No: MAR0054Pages: 9Published on: 1, January, 1967
Abstract: This case- cu- note describes the problems in the pricing of ethical drugs. Participants are expected to evaluate the practices used by large pharmaceutical companies in pricing their products. The differences in pricing practices of multinational, and large and small Indian companies are highlighted. How brand preference gives a company ... More
Reference No: ECO0131Pages: 2 Published on: 1, January, 1967
Abstract: The case calls for the formulation of a comprehensive approach to demand forecasting, both short- and long- term, in the construction sector of interest to the company. ... More
Reference No: F&A0062Pages: 2 Published on: 1, January, 1967
Abstract: A closely held company enters into a new foreign collaboration agreement. It must weigh the tax implications of alternative patterns of shareholding of the new company for Indian and foreign shareholders of the venture. Alternative assumptions of distribution of profits may be made to discuss the issue of shareholding pattern ... More
