Most Popular cases

List of Most Popular Cases

  1. The Case of Unidentified Industries (A) **

    Authors: Shah, B G;

    Reference No: F&A0100(A) Pages: 3 Published on: 1, January, 1972

    Abstract: The balance sheets, analysis of profit and loss statements and some balance sheet ratios of ten different industries are given in the case. These industries comprise bank, general insurance, electricity, shipping, iron and steel, hotel, managing agency, trader, airlines corporation, and the State Financial Corporation. In the process, students gain ... More

  2. Zick Limited

    Authors: Monappa, Arun;

    Reference No: P&IR0087 Pages: 4 Published on: 1, January, 1972

    Abstract: The case deals with the source of supply of labour and the recruitment procedures of a rapidly expanding organization. The case covers the change from an informal to a more formal and objective selection system. Consequent to this change, the main source of new hiring became more broad based, to ... More

  3. Pharmaceuticals and Chemicals Limited

    Authors: Mehta, S C;

    Reference No: MAR0090 Pages: 14 Published on: 1, January, 1972

    Abstract: The case outlines the information needs of a company in planning the introduction of any product. The investigation process used by the company's marketing research executive for meeting the various information needs is given. Students are expected to evaluate the investigation process and the information generated by the research. On ... More

  4. Financing Seed Production Project **

    Authors: Desai, D K;

    Reference No: CMA0215 Pages: 8 Published on: 15, February, 1972

    Abstract: Having understood the importance of the new seed industry, the chairman of National Bank Limited was thinking of developing a project on hybrid seed production. In the meantime, the National Seed Corporation, which had undertaken hybrid seed production in Mysore State, approached the bank with a suggestion that the bank ... More

  5. A Loan for Purchase of a Power Tiller

    Authors: Desai, D K;

    Reference No: CMA0216 Pages: 3 Published on: 1, June, 1972

    Abstract: The case is based on the loan application submitted by a farmer to the Bank for the purchase of a power tiller. The Branch Manager prepared draft alternative plans for farm business income before after the purchase of a power tiller. On the basis of these alternative plans he was ... More

  6. The Protein Foods Association of India (C)

    Authors: George, P S;

    Reference No: CMA0230(C) Pages: 6 Published on: 31, July, 1972

    Abstract: This is in continuation of the Case B. In response to an enquiry regarding the willingness of organizations to carry out a market survey, a number of proposals are received from different organizations. The case describes one such proposal in detail. This can be used to illustrate the considerations one ... More

  7. The Protein Foods Association of India (A)

    Authors: George, P S;

    Reference No: CMA0230(A) Pages: 8 Published on: 31, July, 1972

    Abstract: The Protein Foods Association of India is interested in developing a campaign to educate people about the nutritional value of food items in their diet. They thought that public ignorance on the protein deficiency in the diet is one of the major factors responsible for the lack of adequate protein ... More

  8. The Protein Foods Association of India (B)

    Authors: George, P S;

    Reference No: CMA0230(B) Pages: 4 Published on: 31, July, 1972

    Abstract: The Protein Foods Association has planned to organize a consumer survey on the diet habits of urban population to determine the consumption pattern. They think that information obtained from this study could be used to develop new protein foods acceptable to the consumer. The case describes the methodology that can ... More

  9. The Gujarat Agro-Industries Corporation (A) **

    Authors: George, P S;

    Reference No: CMA0229(A) Pages: 13 Published on: 31, July, 1972

    Abstract: This case deals with a proposal to set up a farm service centre, a farm-equipment and custom hiring centre in different parts of the state. The case can be used as an exercise in feasibility study. ... More

  10. Kotis Power Tillers (A)

    Authors: Sharan, Girja; Gupta, V K;

    Reference No: CMA0226(A) Pages: 6 Published on: 1, August, 1972

    Abstract: The case deals with the marketing strategy adopted by the company to market power tillers. It analyses the results of such a strategy allows students to consider ways means of improving the situation. Students are able to work out alternatives marketing strategies. ... More

  11. Financing Well-Irrigation and Installation of a Pumpset **

    Authors: Desai, D K;

    Reference No: CMA0236 Pages: 16 Published on: 19, October, 1972

    Abstract: The case focuses on the problems of investment for irrigation facilities on the farm. The idea is to use a budgeting technique to evolve the investment proposal and then appraise whether the proposal is a bankable proposal. ... More

  12. Sinking of Tube-wells: An Area Approach **

    Authors: Desai, D K;

    Reference No: CMA0241 Pages: 13 Published on: 19, October, 1972

    Abstract: The Agricultural Finance Corporation was induced to undertake financing of minor irrigation schemes by the Agricultural Refinance Corporation. A scheme for financing the farmers for the construction of tubewells in one of the talukas of West Godavari district was prepared by AFC, the State government assured all necessary help for ... More

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