Reference No: CMA0285Pages: 7Published on: 6, January, 1975
Abstract: Highlights problems millers face in the procurement of paddy under the levy system where paddy is sold in the open market but millers have to sell rice at controlled prices and quality specifications to the government. Explores ways and means of meeting paddy requirements of millers making milling operations remunerative. ... More
Reference No: CMA0300Pages: 10Published on: 2, January, 1975
Abstract: Describes the regional and intra-regional organizational structure developed by the paddy marketing board for paddy and rice procurement in Sri Lanka. Organizational efficiency at regional level was studied with respect to staffing pattern, workload of the staff members, quantity of paddy and rice procured and the cost of procurement. ... More
Reference No: OB0008Pages: 1Published on: 1, January, 1975
Abstract: This is a description of the career background of a high achievement oriented small industry entrepreneur. This is useful for studying the behaviour backgrounds of small industry entrepreneurs. ... More
Reference No: BP0066Pages: 13Published on: 1, January, 1975
Abstract: Focuses on the problems and challenges a management graduate faces in a company, that in the past, had relied heavily on personal appraisal for decision-making. Also provides data for systematic decision-making in an organization facing problems of growth for survival. ... More
Reference No: MAR0137Pages: 6 Published on: 1, January, 1975
Abstract: Deals with three kinds of research approaches exploratory, survey and experimental. Three research problems requiring these three kinds of designs are included in caselet form. The purpose is to discuss alternative research approaches and the criteria used to match the design with the nature of the problems. ... More
Reference No: F&A0262Pages: 20Published on: 1, January, 1975
Abstract: The introduction of corporate planning in Indian Railways, the largest public undertaking in country, has been described in detail. This case should be used jointly with the note Indian Railways [F&A0261], which highlights the operational characteristics of the Indian Railways and the problems faced in the planning process. ... More
Reference No: F&A0256Pages: 7 Published on: 1, January, 1975
Abstract: The case is designed to emphasize the essential factors to be kept in mind while making a bonus issue. It also provides an opportunity for making the necessary calculations for deciding the issue of bonus shares. ... More
Reference No: BP0061(A)Pages: 22Published on: 1, January, 1975
Abstract: The single-centre publication strategy of The Hindu is posing problems in light of competition from multi-centre publications, local loyalties, regional differences, and transportation problems. The Hindus strategy raises some short-, medium- and long-term issues in light of scarcity of newsprint and increasing costs. ... More
Reference No: MAR0168Pages: 19Published on: 1, January, 1975
Abstract: The case deals with the advertising strategy to be followed for L&T contactors. After explaining the market background and distribution system for the brand, the case gives information on competition and product development that are considered before the advertising and media strategy is decided. The debate centers around a ... More
Reference No: BP0098Pages: 3Published on: 1, January, 1975
Abstract: Describes: a) company history, b) its owner chairman and his style of management, and c) the opportunities and threats posed by a set of impending changes in leadership, appointment of a new deputy general manager, expansion, diversification, and professionalization. This case is a supplement to "Ajit Verma: The MBA' (F& ... More
Reference No: OB0009Pages: 9 Published on: 1, January, 1975
Abstract: This case presents the dynamics of leadership operations in the research station of an agricultural university. This research station is very productive. An analysis of the dynamics indicates high achievement, power, affiliation and extension motives. Reactions of various categories of staff to the leadership are also presented. ... More
Reference No: MAR0113Pages: 13Published on: 1, January, 1975
Abstract: The case describes a quantitative model for selecting the minimum cost media plan in order to achieve a desired level of reach and frequency in several target audience groups. The decision problem relates to adoption of the model for drawing up a national press media plan on the basis of ... More
