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Most Popular cases

List of Most Popular Cases

  1. HDFC Bank (B): Revisiting Strategy

    Authors: Ram Mohan, T T;

    Reference No: F&A0465(B) Pages: 9 Published on: 1, January, 2006

    Abstract: Case focuses on how HDFC Bank, a leading private sector bank in India, adapted its strategy from 2003 onwards to changing conditions and managed to confound skeptics within and outside the bank. In accordance with this, the management felt that branch expansion was imperative to address the long term liability concerns ... More

  2. Xplora Design Skool: India's Premier Vocational Multimedia Education Company

    Authors: Vyas, Preeta H; Swarup, Rohit;

    Reference No: MAR0372 Pages: 21 Published on: 1, January, 2006

    Abstract: Mr. Rohit Swarup, Director of Xplora Design Skool (XDS) was reviewing the report and recommendations made by a student group on selection of towns where XDS could open centres to exploit the opportunity of significant interest in multimedia in the country in February 2004. He was particularly interested in the process ... More

  3. Crossword - Consumer Relationship Management

    Authors: Sinha, Piyush Kumar; Sood, Vandana;

    Reference No: MAR0368 Pages: 22 Published on: 27, December, 2005

    Abstract: Crossword, a leading book retailer, runs a loyalty programme called the Book Rewards Programme (BRP). The programme was first of its kind to be initiated in the book retail industry with the aim of developing a competitive edge by maintaining a large database of regular and high value customers and ... More

  4. Rubamin Limited

    Authors: Gandhi, Shailesh;

    Reference No: F&A0472 Pages: 14 Published on: 1, December, 2005

    Abstract: The case is about evaluating strategic planning and identifying key result areas and appropriate performance measures in a multi-divisional chemical company having multiple locations. After unsuccessful diversification efforts in the initial years, the company has focused on three strategic businesses, namely, zinc oxide, cobalt and specialty chemicals. All three businesses ... More

  5. Dainik Jagran (A): Towards a New Direction

    Authors: Sinha, Piyush Kumar; Koshy, Abraham; Singh, Anuj;

    Reference No: MAR0367 Pages: 40 Published on: 16, November, 2005

    Abstract: Dainik Jagran has been in the newspaper business since 1942. It was successfully established as a leading Hindi newspaper in India. In Uttar Pradesh, one in every two readers read Dainik Jagran. It is enjoying 3rd position in the states of Delhi, Madhya Pradesh, Punjab, Haryana, Himachal Pradesh and the union ... More

  6. Muebles: The Home Building Store

    Authors: Sinha, Piyush Kumar; Rummong, Rowena; Varma, Shantanu;

    Reference No: MAR0366 Pages: 17 Published on: 22, July, 2005

    Abstract: Mr. Muebles started with a set of merchandising policy based on customer profile. By 2002 the customer profile had changed. There seemed to be a need to reposition the store. In the process it changed its merchandising mix. Mr. Meubles is faced with the dilemma as to whether to change its ... More

  7. Prerna Stores

    Authors: Sinha, Piyush Kumar; Sood, Vandana;

    Reference No: MAR0365 Pages: 34 Published on: 22, July, 2005

    Abstract: Prerna Store was a retail grocery store, situated in Chandigarh, belonging to the Prerna Supermarket retail chain. It has a chain of 15 outlets in the city. It had an image of being a no-nonsense grocery store without much of the frills associated with other supermarkets. All stores followed a look ... More

  8. अतुल विद्यालय, वलसाड़ (Atul Vidyalaya, Valsad)

    Authors: Dixit, M R; Sharma, Rajeev;

    Reference No: BP0304-Hindi Pages: 17 Published on: 25, June, 2005

    Abstract: इस केस में वह स्थिति बतायी गयी है जिसे वलसाड़, गुजरात में श्री सुन्दरम् ने एक आईसीएसई मान्य अतुल विद्यालय में आचार्य के तौर पर कार्यभार सँभालने के साथ ही झेला था। इस केस में स्कूल के उद्देश्यों, ट्रस्टियों के बोर्ड द्वारा अनुसरण की जा रही नीतियों एवं व्यवहारों के बारे तथा ट्रस्टियों, अभिभावकों एवं शिक्षकों की अपेक्षा के बारे में और स्कूल के ढाँचे के बारे में बताया गया है। श्री सुन्दरम् को उपरोक्त संदर्भ में स्कूल को प्रबंधित करने के लिए एक रणनीति बनाने की जरूरत पड़ती है। अपने कार्य को सुविधाजनक बनाने हेतु ट्रस्टियों के प्रोफ़ाइल एवं स्कूल के कार्यप्रदर्शन के बारे में इस केस में जानकारी दी गयी है। ... More

  9. Atul Vidyalaya, Valsad

    Authors: Dixit, M R; Sharma, Rajeev;

    Reference No: BP0304 Pages: 14 Published on: 25, June, 2005

    Abstract: This case presents the situation faced by Mr. Sundaram as he took charge of Atul Vidyalaya, an ICSE affiliated school in Valsad, Gujarat State, as its principal. The case describes the objectives of the school, the policies and practices followed by the board of trustees, the expectations of the trustees, ... More

  10. Hewlett Packard India

    Authors: Ravi Swaminathan; Sahay, Arvind;

    Reference No: MAR0361 Pages: 23 Published on: 4, June, 2005

    Abstract: The case looks at the challenges being faced by HP India in the PC market. HP is facing severe pricing pressure from assemblers, dropping margin amongst and leakages from distributors and imminent entry by Dell. Manufacturing advantages available in India are about to go away. ... More

  11. naukri.com

    Authors: Sahay, Arvind;

    Reference No: MAR0360 Pages: 42 Published on: 1, June, 2005

    Abstract: A case on naukri.com that looks at the online recruitment advertisement market in India and the challenges that naukri.com faces in the light of the recent merger of two major competitors. These are in the area of pricing, sales force management, advertising, and more generally fighting a global ... More

  12. Bangalore Integrated Systems and Solutions Pvt Ltd (B)

    Authors: Sahay, Arvind;

    Reference No: MAR0362(B) Pages: 1 Published on: 31, May, 2005

    Abstract: This case describes events subsequent to these describes in "Bangalore Integrated Systems and Solutions Private Limited (BISS) (A)" (MAR0362) case. The company has developed new products which have found acceptance. It has seated up its operations in roots. ... More

  13. Bangalore Integrated Systems and Solutions Pvt Ltd (A)

    Authors: Sahay, Arvind;

    Reference No: MAR0362(A) Pages: 25 Published on: 31, May, 2005

    Abstract: Bangalore Integrated Systems and Solutions Private Limited ((BISS) was started by a scientist in 1993. It is a technologically driven firm with active interest in developing new products for new markets. Its major product is the shock absorber testing machine used by the automobile industry. The initial years of BISS were ... More

  14. Micro Inks Ltd.

    Authors: Bhat, Ramesh; Maheshwari, Sunil Kumar; Verma, Sanjay; Shah, Payal;

    Reference No: CISG0089 Pages: 33 Published on: 1, January, 2005

    Abstract: The case focuses on a company that is the largest manufacturer of printing ink in India, 12th largest manufacturer in the world and aims to join elite group of top five ink manufactures in the world. The company has a very humane culture where loyalty to the promoters is very ... More

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