Reference No: CMA0515TECPages: 6Published on: 1, January, 1980
Abstract: A chief conservator of forests is overall in charge of forestry in a state. A day in the life of a typical Chief Conservator of Forests is described to highlight how a principal forest administrator/manager functions today and what roles he has to play as the head of a ... More
Reference No: MAR0258TECPages: 27Published on: 1, January, 1980
Abstract: It is a non-technical description of various issues that arise in sample selection for marketing research studies. Users' point of view has influenced the content and the style of writing of this note. It draws upon the experience of actual marketing research studies which are included as illustrations. It deals ... More
Reference No: PROD0159TECPages: 9Published on: 1, January, 1980
Abstract: Deals extensively with the need for looking at line balancing with the variations in elemented times in mind. Various techniques have been surveyed and a comprehensive idea about each technique is given. ... More
Reference No: CMA0537TECPages: 19Published on: 1, January, 1980
Abstract: Incoserve, an apex organization of eleven cooperative processing units, decide to start marketing of packeted tea. For this purpose, it approached three consultants for deciding an appropriate logo and marketing strategy. The case presents the three consultant's report. Each consultant has come up with a unique suggestion for marketing, and ... More
Reference No: OB0118TECPages: 8Published on: 1, January, 1980
Abstract: This technical note is based on the author's research of the nature and processes of the emergent social personality of young professionals in India. It explores the nature of transactions between these young professionals and the organizational hierarchy so heavily loaded with experienced managers. The note further postulates how Indian ... More
Reference No: MAR0142TECPages: 15Published on: 1, January, 1980
Abstract: This note describes the kind of marketing research studies conducted in India. It gives information about several reputed research agencies. ... More
Reference No: CMA0528TECPages: 5Published on: 1, January, 1980
Abstract: Contains the description of various concepts frequently confronted in the study of agricultural finance. These include agricultural finance, direct and indirect finance, financial intermediation, financial instruments, credit, loan, liquidity, leverage, collaterals or security, delinquency, default and foreclosure, various cost concepts and single proprietorship. ... More
Reference No: ECO0269TECPages: 9Published on: 1, January, 1980
Abstract: The note discusses the various risk factors involved in investment analysis, the need to consider them, and the methods to handle them in investment decisions. ... More
Reference No: MAR0220TECPages: 11Published on: 1, January, 1980
Abstract: There is a set of ingredients that have to be blended in order to accomplish marketing objectives. Advertising is one of the several forces contributing to awareness, comprehension, conviction and action. Other factors will vary, depending on whether it is a consumer or industrial product. Advertising decisions have to be ... More
Reference No: P&IR0139TECPages: 8Published on: 1, January, 1980
Abstract: Highlights important steps in the process of analysis after data have been collected. It outlines how analysis should be carried out. It is useful for students /participants taking courses in research methodology. ... More
Reference No: ECO0266TECPages: 22Published on: 1, January, 1980
Abstract: This note examines the process of structural change in Indian economy during the period 1950-51 to 1978-79. This structural change is examined in terms of the behaviour of several macroeconomic variables such as national income, aggregate consumption expenditure, domestic savings, gross domestic capital formation, functional distribution of national income and ... More
Reference No: PROD0166TECPages: 1 Published on: 1, January, 1980
Abstract: This problem deals with the methodology of finding a minimum cost acceptance-sampling plan where the relevant costs are the cost of inspection and the cost of undetected defectives. Sampling is by attributes. ... More