Reference No: MAR0285(E)Pages: 8Published on: 1, January, 1966
Abstract: The case is centred around identification of relevant information for studying the prescription behaviour of doctors in order to help the company evolve an appropriate marketing mix. It is used to depict the issues that arise in the problem definition stage of research studies. ... More
Reference No: PROD0006(D)Pages: 11Published on: 1, January, 1966
Abstract: This is an exercise in establishing economic batch quantities for manufacture. In the light of the concepts covered in a background note, "A Case against the Economic Batch Quantity" (The Manager, January 1964, Management Publications Limited, London), throughout time, setup time, etc are to be used. ... More
Reference No: P&IR0011(A)Pages: 8Published on: 1, January, 1966
Abstract: Demands are made by the Pilots' Guild for selection for jet training. Their demands, and the problems created by them for additional allowances and on seniority issues, form the basis for class discussion. ... More
Reference No: P&IR0060(A)Pages: 3 Published on: 1, January, 1966
Abstract: The case deals with disciplinary action on overstay of leave. Is termination of service justified? It is used as a basis for discussions. ... More
Reference No: CMA0067Pages: 7Published on: 21, February, 1966
Abstract: The representatives of the State Marketing Society and District Sale & Purchase Unions have expressed their views on the new system for distribution of superphosphate. They have suggested a few modifications in the proposed distribution system which are debatable. Requires a note on Distribution of Fertilizers. ... More
Reference No: CMA0068Pages: 5Published on: 21, February, 1966
Abstract: The office bearers and executives of primary societies dealing in super-phosphate express their views on new system of distribution of super-phosphate enforced in a state. ... More
Reference No: CMA0069Pages: 7Published on: 21, February, 1966
Abstract: The case deals with policy decisions on fertilizer distribution arrangement in a setting where agricultural production is of great importance where it depends on adequate and timely distribution of fertilizers together with necessary credit arrangements. ... More
Reference No: CMA0051Pages: 12Published on: 18, October, 1966
Abstract: The case is about various cost concepts in lift irrigation. It brings out the difference between fixed cost variable cost. The concepts of incremental cost, opportunity cost, etc. are also tackled. The costs of lift irrigation by different sources of farm power are compared. ... More
Reference No: CMA0072(B)Pages: 17Published on: 25, October, 1966
Abstract: The case exhibits the role of a manager in making the dairy viable through phased programme. It involves an integrated approach on managerial functions for production enhancement, procurement, processing (including product mix considerations) and distribution. It highlights the points on 1) planning, implementation and control of the different actions to be ... More
Reference No: CMA0056Pages: 14Published on: 1, November, 1966
Abstract: Use of present value analysis payback period annualized profit methods to aid decision making in Capital Budgeting. Requires note on Capital Budgeting by Jhon Dearden. ... More