Latest published cases

List of Latest Published Cases

  1. The Case of the Baffled Garment Exporter

    Authors: Korwar, Ashok;

    Reference No: IMG0010 Pages: 3 Published on: 29, May, 1995

    Abstract: This case illustrates the decision problems facing a garment exporter when exchange rates change drastically. The intent of the case is to highlight the concept of real risk versus nominal risk. The case also aims to get students to realize that management decision depend on underlying realities, not purely exchenge ... More

  2. Theory of Consumer Behaviour and the Demand Function

    Authors: Gupta, G S;

    Reference No: ECO0335TEC Pages: 13 Published on: 17, July, 1995

    Abstract: The note discusses the cardinal and ordinal approaches to explain consumer behaviour, and elaborates the indifference curve technique to choice making. The demand function is derived and explained through these tools. ... More

  3. Order Processing System

    Authors: Korwar, Ashok;

    Reference No: IMG0012 Pages: 4 Published on: 29, July, 1995

    Abstract: This case is intended for use as an information technology/business process re-engineering case. It describes the order processing system of an office automation/equipment manufacturer and calls for the reader to suggest how IT could be applied to make it more efficient. ... More

  4. A Note on Supply Chain Management

    Authors: Chandra, Pankaj;

    Reference No: PROD0231TEC Pages: 6 Published on: 1, October, 1995

    Abstract: This note introduces the issues related to managing supply chains. It discusses the managerial constructs in Supply Chain Management and highlights operational problems associated with coordinating activities across different entities in a supply chain. ... More

  5. Splendor Decorative Laminates India Ltd.: Evaluating Market Research Proposals and Selecting Market Research Agency

    Authors: Koshy, Abraham;

    Reference No: MAR0306 Pages: 16 Published on: 1, October, 1995

    Abstract: The case presents the situation wherein the Marketing Manager of the company has to decide as to which Market Research Agency should be entrusted with the task of carrying out a market research study to enable the organization to formulate their marketing strategy. The case provides the details of the ... More

  6. 14 Days or 14 Years?

    Authors: Rao, Sreenivas S;

    Reference No: BP0234 Pages: 10 Published on: 4, October, 1995

    Abstract: The case deals with the event of kidnapping of the general manager of Indian Oil Corporation's Guwahati Refinery in 1990, the accompanying effect on the Company, and the actions required by the Company. The case focuses on how the external political and economic environment that affects a company and what kind ... More

  7. International Data Processing Corporation

    Authors: Korwar, Ashok;

    Reference No: IMG0011 Pages: 15 Published on: 27, October, 1995

    Abstract: This case is designed to illustrate two issues: strategic alliances, and organizing for global business. It describes the experiences of an executive changed with leading a large US company into India. The focus is on the process of searching for a partners, developing strategic plan and finally, the intend ?sale' ... More

  8. Developing a Marketing Strategy for AWAG-EKTA

    Authors: Koshy, Abraham;

    Reference No: MAR0308 Pages: 37 Published on: 21, November, 1995

    Abstract: The Ahmedabad Women's Action Group (AWAG) is an organization that aims to raise the image of women in society and protect their right to live with dignity. An income generation unit-AWAG-EKTA was set up with the sole objective of making women financially independent. It produced readymade dresses and faced problems ... More

  9. Programmes and Politics Towards Leather Manufacturing and Exports

    Authors: Moulik, T K; Mathur, D P;

    Reference No: CMA0741TEC Pages: 10 Published on: 1, January, 1996

    Abstract: The note deals with the programmes and policies pursued by the government of India to promote manufacturing of leather products and their exports. ... More

  10. Planning and Development Strategies for Leather Industry in India

    Authors: Moulik, T K; Mathur, D P;

    Reference No: CMA0731TEC Pages: 6 Published on: 1, January, 1996

    Abstract: With the contradiction of various export promotion measure, The note examines developmental strategies for the leather Industry in India. ... More

  11. Training Needs of Seed Growers and Organizers

    Authors: Singh, Gurudev; Asokan, S R;

    Reference No: CMA0751TEC Pages: 3 Published on: 1, January, 1996

    Abstract: This note after describing seed growers and organizers identifies the need for their training for smooth implementation of seed production programme by a seed enterprise. The focus is to develop skills for the quality seed production. ... More

  12. ISGEC (B): Product Adaptation and Pricing

    Authors: Chhokar, Jagdeep S; Jain, Abhinandan K;

    Reference No: MAR0307(B) Pages: 18 Published on: 1, January, 1996

    Abstract: The case describes the situation of an Indian company that has successfully supplied chlorine containers, manufactured according to British specifications, to a buyer in Malaysia. The same buyer has a requirement for ammonia containers and has been using ammonia containers manufactured according to Japanese specifications. The company has to decide ... More

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