Reference No: MAR0275(A)Pages: 7 Published on: 1, January, 1982
Abstract: The marketing situation of the company is described; relevant details of the business and economic environment are also given in order to focus on the major business problems of the company. A review is made of the possible marketing strategy in order to assess the potential contribution of various marketing ... More
Reference No: BP0173TECPages: 4Published on: 1, January, 1982
Abstract: Raises some basic questions that every MBA must ask himself before writing his bio-data. It also identifies certain items that must and may not find a place in the bio-data. Five broad but distinct styles of bio-data preparation have been examined, indication situations where these styles would be appropriate. ... More
Reference No: PSG0047(B)Pages: 10 Published on: 1, January, 1982
Abstract: The cases Antyodaya (A) and (B) present the experience of planning and implementing a target group specific development programme of a state government. The cases highlight the positive features in the implementation of the programme and raise questions about its design in the context of the kind of beneficiaries, the ... More
Reference No: CMA0555(A)Pages: 13Published on: 1, January, 1982
Abstract: This case deals with the problems of procurement of paddy in a monopsony situation in Sri Lanka when the Paddy Marketing Board (PMB) was the sole agent for procuring paddy from domestic sources and through imports. In the existing system PMB was paying a huge amount as interest. ... More
Reference No: QM0169TECPages: 8Published on: 1, January, 1982
Abstract: Function: Introduces the concept of function; Linear Function: Programmed text on linear function; Quadratic Function: Programmed text on quadratic function; Exponential and Logarithmic Functions: Programmed text on exponential and logarithmic functions. ... More
Reference No: PROD0175(E)TECPages: 11Published on: 1, January, 1982
Abstract: Discusses the basic inventory systems for controlling inventories under uncertain demand and lead-time. The continuous review system and periodic review system are discussed, and determination of control parameters for the two systems is explained. The concepts of service level, safety stock and reorder point are discussed, and formulas for determining ... More
Reference No: QM0176TECPages: 3Published on: 1, January, 1982
Abstract: Outlines key issues in managing the process of replication in development programmes. It refers to questions about content and context of replication; roblems of moving from projects to programmes; and issues related to the transfer of learning from one to the other. ... More
Reference No: PSG0046TECPages: 5 Published on: 1, January, 1982
Abstract: This note outlines the tasks involved in installing and operating a public service. It reviews the technical, economic, and organizational aspects of managing the operations. ... More
Reference No: F&A0354Pages: 1Published on: 1, January, 1982
Abstract: Illustrates the approach to inventory management when the production rate is finite and the shortage cost too is finite. It brings out the fact that, in some situations, consciously allowing for shortages may be the optimum strategy. ... More
Reference No: MAR0271TECPages: 17Published on: 1, January, 1982
Abstract: The note describes a classification scheme of marketing information for scale construction. For single item measurement, ordinal, interval and ratio scale methods are described. Multi-item scales like semantic differential, Thurstone's equal appearing interval, and Likert's summated rating scales are described. A broad idea about multidimensional scaling is also provided. Guidelines ... More
Reference No: PROD0175(C)TECPages: 16Published on: 1, January, 1982
Abstract: Discusses the models for determining economic order quantities when quantity discounts are given. The models with "all unit" discount and "incremental" discount are presented and economic order quantity for each case is determined. Illustrative examples for each case are provided to show the use of the model and the determination ... More