Reference No: F&A0366Pages: 3 Published on: 1, January, 1985
Abstract: Pertains to an actual debenture issue of Indian Rayon, and enables the user to employ NPV and IRR methods to evaluate the desirability of investing in the issue. The case also familiarizes the user with the concept of breakeven market price of shares to evaluate the attractiveness of the issue. ... More
Reference No: CMA0607Pages: 11Published on: 1, January, 1985
Abstract: This case deals with (a) institutional credit policies for farm inputs distribution, (b) problems of input dealers in obtaining this credit, and (c) the estimation of input distribution credit needs vis-a-vis the credit actually provided. Based on this analysis, the case also raises the question of developing a more liberal ... More
Reference No: MAR0285(G)Pages: 7Published on: 1, January, 1985
Abstract: The case presents a review of past research studies carried out for examining doctors' prescription behaviour and for determining promotional mix. It also gives a brief review of the company's marketing information system. It is useful for discussing alternative research methodologies/studies for the phenomenon of doctor's prescription behaviour. The ... More
Reference No: CMA0632Pages: 4Published on: 1, January, 1986
Abstract: A minor irrigation project has been proposed for Dangri watershed area in Haryana. The case discusses the socio-economic and administrative profile of the area and identifies the need for installation of shallow tubewells by individual farmers. It also describes the financial environment and the likely impact the proposed investment would ... More
Reference No: CMA0628Pages: 9Published on: 1, January, 1986
Abstract: A company manufacturing oil, soap, cattle-feed, and several other consumer durables wishes to enter into the manufacture of a plant growth stimulator which is based on the by-product of the oil industry. With little or no experience of agricultural input marketing the company has launched a product in competition with ... More
Reference No: CMA0462(B)Pages: 11Published on: 1, January, 1986
Abstract: The case gives an insight into the appraisal process of term-lending institutions. It also indicates the ways through which the funding institutions insulate themselves against the sensitive variables. The case also includes a copy of the letter of intent actually issued by the term-lending institutions wherein a specific provision has ... More
Reference No: MAR0291Pages: 32Published on: 1, January, 1986
Abstract: Expert Advertising Agency was a medium sized advertising agency which wished to increase its billing to a level comparable with that of the top few in the industry, and to acquire the stature of a market leader. expert wished to formulate a marketing strategy in order to achieve this growth. ... More
Reference No: BP0194Pages: 12Published on: 1, January, 1986
Abstract: Deals with the problem Mohan Verma faces within a week of joining Panacea Pharma as Manager, Corporate Planning. He has to answer the following questions: How should I define my role in this company? What support structure should I ask for in fulfilling this role? What should be my relationship ... More
Reference No: CMA0631Pages: 7Published on: 1, January, 1986
Abstract: Describes the phenomenon of delinquency in formal lending. It also contains the responses of borrowers (defaulters and non-defaulters) to a set of hypotheses developed to identify willful default. Important characteristics of one hundred defaulter cases are presented to devise methodology for the identification of willful and involuntary default. ... More
Reference No: F&A0377Pages: 3 Published on: 1, January, 1986
Abstract: An introductory exercise in cost accounting which helps students to view the elements of costs from three different perspectives: 1) on a functional basis? manufacturing, selling, administration, research and development, etc; 2) on a traceability basis? direct versus indirect; and 3) on a behavioural basis? fixed versus variable. It is presented in an ... More
Reference No: BP0198Pages: 15Published on: 1, January, 1987
Abstract: The case describes the process by which the company was formed and how from a very weak financial and technical position it has developed into a leading firm in the tractor industry. The case provides the historical background of the organization and discusses in detail the nature of foreign collaboration ... More
Reference No: CMA0638Pages: 6Published on: 1, January, 1987
Abstract: Since the supply of groundnut could not keep pace with the rising demand, it received considerable attention in the credit control operations of RBI. Both groundnut and groundnut oil have been under the provisions of Selective Credit Control and the lending norms were either tightened or relaxed depending upon the ... More
Reference No: F&A0380Pages: 7 Published on: 1, January, 1987
Abstract: The objective of this case is to bring out clear-cut distinctions between profits, funds and cash. Participants are required to draw funds flow statements of the company for the years 1981- 82 an1982-83. These statements could then be used to explain the differences in profits, funds and cash positions of ... More
Reference No: BP0195Pages: 16Published on: 1, January, 1987
Abstract: The case deals with Ashok Leyland's expansion plans in two new locations in the context of the changing environmental conditions. Data on the company's products, performance, overall industry demand, competition, and new entrants are given to enable students to evaluate the expansion plan of Ashok Leyland and to decide whether ... More
