Latest published cases

List of Latest Published Cases

  1. Introduction to Computer Simulation

    Authors: Ramani, K V; Rao, V Venkata;

    Reference No: QM0165TEC Pages: 8 Published on: 1, January, 1981

    Abstract: Discusses 1) introduction to computer simulation, and 2) a methodology for computer simulation experiments. One of the major phases in systems analysis is to compare the behaviour of alternative system designs and implement the one that proves the most satisfactory from the viewpoint of the given criteria. This note describes when and ... More

  2. Profiles of Lasani: A Jagirdari Village in Rajasthan

    Authors: Gupta, Ranjit;

    Reference No: CMA0544TEC Pages: 11 Published on: 1, January, 1981

    Abstract: The note describes the social, political, and economic environment of a jagirdari village in the Mewar region of Rajasthan. It analyses the social and economic structures obtaining in the village and some of the changes in social and economic relations that have occurred in the past one hundred years. The ... More

  3. Management of Personal Selling Effort (C): A Note- Brief Illustrations on Sales Effort Planning: Target/Quota Setting, Call Norms, etc.

    Authors: Vora, M N;

    Reference No: MAR0265(C)TEC Pages: 5 Published on: 1, January, 1981

    Abstract: Describes the sales management practices of a cross-section of Indian organizations. The decision areas about which actual illustrations of practices of specific organizations are: 1) allocation of tasks between own sales personnel and the distributors/dealers, 2) recruitment, training and development of sales personnel, 3) sales effort planning, target, quota setting, call norms, ... More

  4. Grindlays Bank Strike

    Authors: Verma, Pramod;

    Reference No: P&IR0148 Pages: 16 Published on: 1, January, 1981

    Abstract: Grindlays Bank has a strike for nearly ninety days. Several issues arise as a result of the bank bringing out advertisements favouring its position. Newspaper reports and critical comments are also included in the case. The case can be used as a basis for discussing the role of management, union ... More

  5. Akal Sugar Factory

    Authors: Singh, Gurudev;

    Reference No: CMA0551 Pages: 11 Published on: 1, January, 1981

    Abstract: Relates to the high per-unit cost of sugar production in cane processing unit. It aims at a decision about expansion of existing cane crushing capacity and integration of best processing to prolong the crushing season so that overhead costs per unit of output of sugar are reduced. The analysis involves ... More

  6. Data Collection Approaches: A Note

    Authors: Roy Dholakia, Ruby; Vora, M N;

    Reference No: MAR0270TEC Pages: 20 Published on: 1, January, 1981

    Abstract: The note deals with 1) nature of "information" in marketing research, 2) sources of information, 3) description of various data collection approaches, and 4) criteria for selection of the data collection approach. Various methods described are: a) content analysis, b) observational methods, c) question-response method, and other less-used methods of data collection. ... More

  7. A Note on Training

    Authors: Subramanyam, Amala; Saiyadain, M S;

    Reference No: P&IR0141TEC Pages: 5 Published on: 1, January, 1981

    Abstract: Deals with the needs, kinds and methods of training. ... More

  8. Simulation Modelling Through GPSS: CHAPTER 1

    Authors: Soundar Rajan, T K; Murthy, Nirmala;

    Reference No: QM0163TEC(A) Pages: 6 Published on: 1, January, 1981

    Abstract: Deals with the basic concepts of simulation modelling through GPSS. The reader is taken through an example to get familiarized with the basic concepts. ... More

  9. Sarada Nagar Cooperative Sugar Mills

    Authors: Seetharaman, S P;

    Reference No: CMA0536 Pages: 14 Published on: 1, January, 1981

    Abstract: Ambur Cooperative Sugar Factory was started with share capital assistance from the government. Over the years the cooperative generated sufficient capital and managed to repay of the government's share. In fact it was in a position to repay the entire government's share, but this was not done as the government ... More

  10. Management of Personal Selling Effort (A): A Note

    Authors: Vora, M N;

    Reference No: MAR0265(A)TEC Pages: 6 Published on: 1, January, 1981

    Abstract: Describes the sales management practices of a cross-section of Indian organizations. The decision areas about which actual illustrations of practices of specific organizations are: 1) allocation of tasks between own sales personnel and the distributors/dealers, 2) recruitment, training and development of sales personnel, 3) sales effort planning, target, quota setting, call norms, ... More

  11. Industrial Belts (India) Limited (B)

    Authors: Jain, Abhinandan K; Vyas, Preeta H;

    Reference No: MAR0276(B) Pages: 6 Published on: 1, January, 1981

    Abstract: The case describes preliminary analysis done on the data collected in Phase II of the research described in Case (A) (MAR0276(A)). It can be used for understanding and evaluating the preliminary data analysis. Use of some nonparametric statistical techniques could be demonstrated for making inferences about different segments ... More

  12. Tata Iron and Steel Company (TISCO)

    Authors: Pandey, I M;

    Reference No: F&A0348 Pages: 6 Published on: 1, January, 1981

    Abstract: Describes the capital budgeting process followed by one of the largest companies in India - TISCO. It gives an account of the practical aspects of investment analysis. The difficulties in using the sophisticated investment techniques are also highlighted. ... More

  13. Exercise on Human Resource Management for Workers (C)

    Authors: Verma, Pramod; Rao, Sreenivas S;

    Reference No: P&IR0146(C)EX Pages: 1 Published on: 1, January, 1981

    Abstract: The exercise deals with seven typical problems of managing human resources.Case (C) gives the set of conclusions reached by the group. ... More

  14. Seed Marketing

    Authors: Desai, D K;

    Reference No: CMA0549TEC Pages: 18 Published on: 1, January, 1981

    Abstract: Deals comprehensively with all facets of the seed industry. The various attempts by the government in giving institutional support for seed production and marketing are described. The latest amongst these - the National Seed Project - is discussed in detail. The type of seed marketeers, the vast scope for the ... More

  15. Research for Sales and Distribution Management Decisions

    Authors: Jain, Abhinandan K;

    Reference No: MAR0263TEC Pages: 12 Published on: 1, January, 1981

    Abstract: Describes the decision areas and importance of research in sales and distribution management (Section I) and the process of research (Section II). The last section (Section III) illustrates how research methods could be used for different decision areas. ... More

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