Reference No: MAR0191Pages: 14Published on: 1, January, 1978
Abstract: A new medium-sized-company wants to assess the demand for its scooters in India. The case depicts the problem of demand forecasting for scooters using the regression technique. An alternative approach based on the chain ratio method may also be used. The case provides data on the scooter industry since its ... More
Reference No: P&IR0069(B)Pages: 5Published on: 1, January, 1978
Abstract: The two cases refer to industrial relations in the jute industry in West Bengal during 1969-75. Cas(A) P&IR0069() deals specifically with the strike that took place in 1969. Case (B) takes up events between 1969 and 1975, including a strike in 1975. The two cases together reflect the economic and political problems ... More
Reference No: MAR0202Pages: 6Published on: 1, January, 1978
Abstract: A mediumsized radio company is reviewing its product and marketing strategy in light of the shifting emphasis from stationary to portable radios in the industry. The marketing manager wants to estimate the stage in product life cycle and the future trends for both types of radios. ... More
Reference No: P&IR0125TECPages: 5 Published on: 1, January, 1978
Abstract: This note summarizes the conclusions drawn by some scholars regarding the influence of the traditional norms of Indian society on the behaviour and attitudes of Indian managers. ... More
Reference No: ECO0250TECPages: 8Published on: 1, January, 1978
Abstract: The interrelationship between agriculture and industry is analyzed in the static and dynamic contexts. In the static context, purchases by agriculture from industry and the reverse sales for intermediate and final uses are stressed. In the dynamic context, the impact of agriculture on savings, and hence on investment, is analyzed. ... More
Reference No: QM0136Pages: 1Published on: 1, January, 1978
Abstract: Presents the decision problems encountered in setting up a stall at the funfair organized at IIMA. Customers had tries at dropping a coin into a bowl kept inside a bucket of water. Given several hypotheses on the nature of uncertainties (probability of successes and number of customers), issues on ... More
Reference No: F&A0323Pages: 18Published on: 1, January, 1978
Abstract: The second of the set, this case describes the sales, stock, and production budgets and their final translation into a cash budget. Also describes the marketing information system being introduced to facilitate the budgetary control systems. ... More
Reference No: OB0032Pages: 3Published on: 1, January, 1978
Abstract: The case is a synopsis of a meeting between the chief executive and six departmental heads of a company employing over five hundred workers. The meeting has been held in order to decide whether a loan of Rsá1,000 should be given for flood relief. Crisis in cash collections, low profitability ... More
Reference No: CMA0428TEC Pages: 10Published on: 1, January, 1978
Abstract: The creation of a distinct credit agency needs special justification, if rural banks are proposed to correct some of the deficiencies of commercial banks and cooperatives. It is advisable to examine those defects in their proper context and take remedial action at the level of the commercial banks or cooperatives. ... More
Reference No: MAR0188TECPages: 12 Published on: 1, January, 1978
Abstract: This note sketches a systematic approach for developing a sales organization. The approach entails specifying the sales tasks in the environment, and then developing appropriate organizational forms for carrying out these tasks. ... More
Reference No: P&IR0101TECPages: 18Published on: 1, January, 1978
Abstract: This paper analyses the problems relating to the Indian industrial population, with special regard to commitment to work, general behaviour and attitudes, and the influence of traditional culture. ... More
Reference No: BP0110TECPages: 1Published on: 1, January, 1978
Abstract: The exercise describes the same incident from the viewpoint of three different union leaders. The incident, involving the president of the smallest union, results in stoppage of work in a section of the factory, and the possible halt of the entire factory within half an hour. Questions on how management ... More
Reference No: BP0128TECPages: 10Published on: 1, January, 1978
Abstract: This note describes the structure of the Indian government. The Presidency, Prime Ministership, cabinet, Parliament and Parliamentary Committees are discussed. It provides a basis for the discussion on the social and political processes generated by the working of these institutions. ... More
Reference No: F&A0320Pages: 14Published on: 1, January, 1978
Abstract: The case describes in detail the costing system of a handloom development corporation. The immediate problem faced by the organization is the apparent overpricing of its silk sarees and the resultant inventory build-up. Students can suggest revised prices and evaluate the system from the point of view of cost ... More