Reference No: MAR0004Pages: 6Published on: 1, January, 1964
Abstract: The case deals with issues relating to the impact of sales tax on marketing practices. Because of differential sales tax rates among the states, the company distributors from one state started selling goods to retailers and sub dealers of other states even though the company had demarcated the areas. This ... More
Reference No: F&A0049TECPages: 6 Published on: 1, January, 1964
Abstract: A technical note discussing the nature and scope of the finance function, and its relationship with other functional areas. It also gives a broad appreciation of the duties of financial executives. ... More
Reference No: OB0003(A)Pages: 7 Published on: 1, January, 1964
Abstract: A description of the clerical staff of AIRTC job requirements, administrative setup, seating arrangements, and status factors. Students are to predict the emergent behaviour. ... More
Reference No: OB0019Pages: 8Published on: 1, January, 1964
Abstract: A young businessman grants an interview in which he airs his doubts and some opinions regarding the place of business and business administration in the personal life of an individual. Raises questions of possible divergence of objectives. ... More
Reference No: MAR0013(G)Pages: 8Published on: 1, January, 1964
Abstract: Bright Engineering had been forced to reduce its price by 50% for its major product because of fierce competition from a bigger firm. The management desired to drop this item and was looking for new product lines to utilize its excess production capacity. The case involves assessing the marketing potential for ... More
Reference No: F&A0040TECPages: 14 Published on: 1, January, 1964
Abstract: Covers the role of various financial institutions in the field of term loans. Considerations kept in mind at the time of sanctioning such loans are also discussed. ... More
Reference No: OB0010(M)Pages: 7 Published on: 1, January, 1964
Abstract: A description of the assembly department workers, supervisors, history and present practices. A simple introductory case to small group behaviour, in which the students try to predict productivity and worker satisfaction from the given data. ... More
Reference No: OB0024(C1)Pages: 10 Published on: 1, January, 1964
Abstract: A description of the relationship between the rolled products sales manager and the production manager. Students analyze how the nature of their tasks contributes to their inability to coordinate. ... More
Reference No: MAR0285(A)Pages: 3Published on: 1, January, 1964
Abstract: This caselet has been prepared for the first session for beginners in the study of marketing management. The concept of selective marketing is highlighted. The idea of matching marketing effort to the marketing opportunity available is highlighted. ... More
Reference No: QM0002Pages: 5Published on: 1, January, 1964
Abstract: The case revolves around the issue of pricing in an oligopolistic market. It discusses issues like use of price cutting for introducing a new product, ability of the firm to withstand retaliation from competitors, and the benefit the society receives from the price fall. The other minor issues raised are ... More
Reference No: OB0034(C)Pages: 7Published on: 1, January, 1964
Abstract: A description of several incidents that occurred during the researcher's visits to the chief engineer. Students analyze the behaviour observed and decide how to improve the situation. ... More
Reference No: ECO0037Pages: 31Published on: 1, January, 1964
Abstract: Background material covering a detailed statement of the various aspects of the Indian tax structure. The note covers corporate as well as personal taxation, and serves as a basis for discussion of a series of cases on the subject of taxation. ... More
Reference No: ECO0070Pages: 7Published on: 1, January, 1964
Abstract: The case deals with the tax implication of the water storage tank constructed for the purposes of the supply and storage of water this tank constitute a "plant and machinery " for the depreciation under the India Income-tax Act is discussed. . ... More
