Reference No: MAR0059Pages: 15Published on: 1, January, 1967
Abstract: The case involves discussion of issues regarding two topics in marketing research problem formulation and evaluation of a research proposal. Issues regarding how to translate management's concerns into researchable propositions are highlighted. The case deals with issues of expanding the company owned retail shop network for distributing its textile products. ... More
Reference No: F&A0074Pages: 15 Published on: 1, January, 1967
Abstract: The case deals with the problems of measurement of departmental performance in an integrated steel foundry, and raises questions on transfer pricing practices. In the class, questions on transfer pricing policy and the mode of departmental performance evaluation are raised. The question whether decentralization should at all be adopted is ... More
Reference No: ECO0121Pages: 6Published on: 1, January, 1967
Abstract: Deals with the Reserve Bank Governor's criticism of the inventory policy of public sector companies. Empirical evidence is provided in the case to verify the validity of the Governor's charge. Students are expected to prepare a reply to the Governor on this subject on behalf of a lending industry association. ... More
Reference No: ECO0065(C)Pages: 11Published on: 1, January, 1967
Abstract: To evolve an approach which can provide guidelines for planning the optimal product mix and the best utilization of the company's facilities. To familiarize students with the use of the linear programming technique as a tool for resource allocation in business planning. ... More
Reference No: BP0023(B)Pages: 20Published on: 1, January, 1967
Abstract: The case deals with a proposal for the company to carry out a plan of expansion, on the basis of two years excellent results achieved by the new manager. The company, a small rubber rolls and paints manufacturing unit, was started as a repair shop. The problems of managing a ... More
Reference No: PROD0051(A)Pages: 24 Published on: 1, January, 1967
Abstract: Discusses the major technological developments accomplished over a period of ten years. Technological problems have been highlighted in particular. In the process of doing its own development work, the company had to face on the one hand many a financial and growth problem, and on the other, further product?development ... More
Reference No: F&A0047TECPages: 15Published on: 1, January, 1967
Abstract: Explains the significance and usefulness of presenting business situations in the form of breakeven charts, and illustrates all known variations in presentation. It describes the concept behind constructing breakeven charts and defines the various terminologies connected with them. ... More
Reference No: F&A0063Pages: 7Published on: 1, January, 1967
Abstract: The case presents the financial statements and certain other statements of a company in a non priority industry. It seeks to estimate the taxable income of the company from these statements and thereby provide an exercise in company tax. ... More
Reference No: QM0018Pages: 6 Published on: 1, January, 1967
Abstract: This case illustrates the technique of solving a transport problem involving two warehouses and several destinations. This involves optimizing based on two different criteria. This case illustrates the transportation problem in linear programming. ... More
Reference No: ECO0131Pages: 2 Published on: 1, January, 1967
Abstract: The case calls for the formulation of a comprehensive approach to demand forecasting, both short- and long- term, in the construction sector of interest to the company. ... More
Reference No: PROD0026(A)Pages: 10Published on: 1, January, 1967
Abstract: The case describes the application of PERT and CPM techniques to the project construction operations of a fertilizer plant in India. It indicates all the necessary steps, which must be taken before starting with the introduction of PERT, and how PERT helps in spotlighting troubles earlier. The student is expected ... More
Reference No: PROD0042TECPages: 8Published on: 1, January, 1967
Abstract: This note describes the line of balance technology in detail. A number of figures and charts are included to make the technique very clear. ... More
Reference No: MAR0077Pages: 5 Published on: 1, January, 1967
Abstract: An industrial equipment marketing company which markets mining machinery to the coal mines decides to sell boots and uniforms for miners. The company perceives these products as consonant with the rest of its product mix on the ground that they will involve "industrial marketing" to the coal companies. After the ... More
Reference No: OB0058(C)Pages: 8 Published on: 1, January, 1967
Abstract: The case describes the interactions of the department heads in a group meeting. Although the meeting is supposed to be task oriented, a lot of interpersonal issues and inter?group tensions colour the discussions. The case helps to focus attention on the above issues before any reorganization is suggested. ... More
Reference No: QM0029Pages: 7 Published on: 1, January, 1967
Abstract: Students are required to compute the relevant costs of existing methods of production, and compare them with the costs of an automated operation. ... More
