Reference No: OB0180Pages: 7Published on: 1, January, 1989
Abstract: This case presents the culture of a successful advertising Agency. It describes the mechanisms used by the organization in shaping its culture. ... More
Reference No: PROD0205Pages: 15Published on: 1, January, 1989
Abstract: This note is meant as an introduction to spread sheet and it contains material enough for about three class session on spread sheet. It deals with the features of Lotus 1-2-3, released 2. The features covered are: size of a spread sheet,cells and ranges, copying from one range to ... More
Reference No: CMA0692TECPages: 32Published on: 1, January, 1990
Abstract: The reviews of procurement stocking and distribution of foodgrains in a historical perspective. Implications for future direction/challenges/opportunities are also drawn.
... More
Reference No: BP0220(B)Pages: 10Published on: 1, January, 1990
Abstract: This case describes the organizational process of formulating the first corporate plan of Power Projects and Products Limited. The role and contribution of various committees and task forces in preparing the first plan are described. Mr Rajaram, a corporate planning consultant, is required to evaluate the process of planning at ... More
Reference No: CMA0700TECPages: 12Published on: 1, January, 1990
Abstract: Various data summary measures are briefly discussed in this note. In the first section, various measures of location or averages are discussed, followed by a discussion on measures of data dispersion in the second section. In third section, measures of skewness and kurtosis are discussed. ... More
Reference No: CMA0690TECPages: 20Published on: 1, January, 1990
Abstract: The note describes the process of technology development and diffusion in the agriculture sector. How farmers can be involved in this process is discussed alongwith examples for institutional design. Specific implication are drawn for dry regions. ... More
Reference No: BP0219Pages: 38Published on: 1, January, 1990
Abstract: This is a case in social marketing and consumer marketing of condoms and the business strategies being followed by three condom manufacturers -- London Rubber Company (I), Hindustan Latex Limited, and Lorcom (Protectives) Ltd. These three companies belong to different sectors--private, public, and joint sector. ... More
Reference No: OB0184(C)Pages: 16Published on: 1, January, 1990
Abstract: This case describes the various systems like recruitment, training, performance evaluation, and control used by Natural Resources Corporation to manage its people and the feelings of the people working at different levels in the company. A team of consultants is required to evaluate the people management processes in the company ... More
Reference No: CMA0697TECPages: 6Published on: 1, January, 1990
Abstract: Statistics consist of two parts: descriptive and inferential. Knowledge of some basic statistical concepts is a prerequisite for developing deep into the theory of statistical inference and econometric analysis. Concepts like population vs. sample, parameters vs. statistics, and frequency distribution vs. probability distribution are brought out. ... More
Reference No: BP0225TECPages: 40Published on: 1, January, 1990
Abstract: The note on the television industry describes government policies governing the manufacture and sale of TV sets in the 70s and 80s. It also covers the trends in the world consumer electronics industry, which supplied the technology and some components of the Indian industry as well as trends in the ... More
Reference No: F&A0408Pages: 25Published on: 1, January, 1990
Abstract: BHEL is a very large public sector company employing about 75,000 employees and about Rs. 10,000 crore capital. In the beginning of 1986, the company was considering its long term strategy of changing its business portfolio mix in a way that it could help to maintain the company's high growth with profitability and ... More
Reference No: CMA0705Pages: 19Published on: 1, January, 1990
Abstract: The government silk filature, Chikkahalli is one of the four such units owned by the government of Karnataka. These units purchase silkworm cocoons from regulated cocoon markets and sell reeled silk in the silk exchanges. The Chikkahalli unit had been incurring losses for several years and all measures to improve ... More
Reference No: BP0217(A)Pages: 8Published on: 1, January, 1990
Abstract: This case describes the situation faced by Phiroz Poonawalla, a partner in Union Steel Industries. His company is sick. The characteristics of the products, markets, technology, and location of the company are described. The past actions taken by him are presented. Phiroz Poonawalla is required to diagnose the causes of ... More
Reference No: CMA0695TECPages: 27Published on: 1, January, 1990
Abstract: The note discusses economic and managemental aspects of horticultural crops in general and some sleeked fruits and vegetables in particular. It has been noted that a laissez faire attitude has prevailed in framing policies and programmes for horticultural development. Nevertheless, prospects seem to be promising. ... More
