Abstract
Mr. Bill Meyers, President of Electronics Laboratories, is required to review three proposals regarding the future strategy of the company and make a choice.The company is a leading manufacturer of computer equipments and related office machines for small to medium size enterprise.The three proposals are 1) to produce an in-house circuit boards and many of the subassemblies used in both the computers and office equipment, 2) to introduce a new product and 3) to introduce a desktop computer.
Additional Information
| Product Type | Case (abridged) |
|---|---|
| Reference No. | BP0213 |
| Title | Data Electronics Laboratories (Abridge) |
| Pages | 5 |
| Published on | Jan 1, 1990 |
| Year of Event | 1979 |
| Authors | Dixit, M R; |
| Area | Strategy (STR) |
| Discipline | Innovation and Entrepreneurship, Strategic Management |
| Sector | Manufacturing |
| Country | United States |
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