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Latest published cases

List of Latest Published Cases

  1. Learning

    Authors: Jain, Gautam Raj; Singh, Ramadhar;

    Reference No: OB0168TEC Pages: 10 Published on: 1, January, 1983

    Abstract: The paper attempts to discuss the basic principles of learning which a manager must utilize in understanding and changing the behaviour of his subordinates. It also attempts to discuss various applications and implications of learning principles for an organization. ... More

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  2. Introductory Considerations for Selective Shadow Pricing

    Authors: Desai, Bhupat M;

    Reference No: CMA0570TEC Pages: 5 Published on: 1, January, 1983

    Abstract: This note discusses the following questions: What is shadow price? Why is it needed? What practical and conceptual considerations are involved in shadow pricing? Which goods, inputs and services need to be shadow priced? ... More

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  3. Kerala Agricultural Development Project (B1): Special Agricultural Development unit - (SADU)

    Authors: Desai, D K;

    Reference No: CMA0584 Pages: 45 Published on: 1, January, 1983

    Abstract: This case pertains to project implementation and is a continuation of Kerala Agricultural Project (B) (CMA0539). It deals with the problems of implementation after mid-term appraisal. The Director of the Special Agricultural Development Unit is faced with the problem of assessing the impact on profitabilities of the project due to ... More

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  4. Wavin India Limited (D)

    Authors: Mohan, Manendra;

    Reference No: MAR0275(D) Pages: 9 Published on: 1, January, 1983

    Abstract: The case is concerned with the vital issue of creative execution. The various stages in the development of the campaign and interaction between the advertiser and the advertising agency are brought out with the help of the material prepared by the agency for providing alternatives for consideration to the client. ... More

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  5. Marketing Environment for Pesticides in India

    Authors: Desai, D K;

    Reference No: CMA0576TEC Pages: 44 Published on: 1, January, 1983

    Abstract: This note gives a comprehensive view of the marketing environment of pesticides. It deals with production and import of pesticides, supply of pesticides, capacity utilization and pesticides formulation, demand for pesticides, marketing channels, and pesticides market studies. In addition, it gives five case studies of marketing of pesticides in five ... More

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  6. The Legwear Campaign

    Authors: Mohan, Manendra;

    Reference No: MAR0282 Pages: 15 Published on: 1, January, 1983

    Abstract: The case is concerned with the entire process of advertising planning for a new product launch in a highly competitive market. The case begins with the initial brief given to the advertising agency by the client. A series of multimedia campaigns in different parts of the country are considered. The ... More

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  7. Assessing Financial Health of a Firm: Illustrative Case Studies

    Authors: Pandey, I M;

    Reference No: F&A0362TEC Pages: 9 Published on: 1, January, 1983

    Abstract: This note explains in simple style the use of ratios in assessing the financial performance of a company. ... More

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  8. Voltas Limited (G): Industrial Relations at Voltas

    Authors: Saiyadain, M S;

    Reference No: BP0144(G) Pages: 28 Published on: 1, January, 1983

    Abstract: Starting with the history of industrial relations and unionism, attention is directed to key areas which off and on have accounted for the industrial relations problems in Voltas. These areas are: amalgamation of associated companies, EDP, emergence of VOLSA, contract labour, and agitation by instalment. The stands taken by the ... More

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  9. Designing Personnel Policies to Meet the Emerging Organizational Challenges

    Authors: Monappa, Arun;

    Reference No: P&IR0157TEC Pages: 8 Published on: 1, January, 1983

    Abstract: The note examines the nature of the personnel function, its linkages to organizational viability, and examines this aspect in terms of three dimensions IR, selection and retention subsystems in terms of the future scenario. ... More

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  10. Uni Adds (Part I & II)

    Authors: Rao, T V;

    Reference No: OB0165(Part I & II) Pages: 9, 5 Published on: 1, January, 1983

    Abstract: This case describes the organizational structure of an advertising company set up in 1982 in Andhra Pradesh. It has two parts. The first part presents the organizational structure in the early stages of the company and the problems faced by the company. The second part presents the revised organizational structure and ... More

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  11. Introduction to Some Concepts and Methods for Project Formulation and Evaluation

    Authors: Desai, Bhupat M;

    Reference No: CMA0568TEC Pages: 7 Published on: 1, January, 1983

    Abstract: This note covers some important concepts and methods which are normally used for project appraisal. Concepts and methods covered include (1) budgeting 'model' situation, (2) incremental concept, (3) current or constant prices, (4) direct and indirect impacts of a project, (5) acquisition and opportunity costs, (6) initial investment and terminal values, (7) time horizon, (8) time value of ... More

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  12. Rama Reddy's Rural Development Dilemma (B)

    Authors: Gupta, V K; Mathur, D P;

    Reference No: CMA0582(B) Pages: 16 Published on: 1, January, 1983

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  13. Quality Circles

    Authors: Korgaonker, M G;

    Reference No: PROD0179TEC Pages: 13 Published on: 1, January, 1983

    Abstract: Deals with the concept of quality circles (QCs). The historical evolution of QCs, basic philosophy, structure, techniques applicable for QC work, applications, and common misconceptions are discussed. The methodology for their implementation within an organization is spelt out and typical implementation problems are highlighted. Some illustrative examples drawn from Indian ... More

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