Latest published cases

List of Latest Published Cases

  1. Reinventing Tata Steel (B): The Company Embarks on Consolidation

    Authors: Tripathy, Arabinda; Seshadri, D V R;

    Reference No: PROD0267(B) Pages: 8 Published on: 16, July, 2004

    Abstract: The case series deals with the successful initiation of Tata Steel in various fields. This resulted in Tata Steel becoming lowest cost steel producer in the world. The case series documents the various initiations. ... More

  2. Reinventing Project Management at Tata Steel (B): Revamp of Blast Furnace F

    Authors: Tripathy, Arabinda; Seshadri, D V R;

    Reference No: PROD0280(B) Pages: 7 Published on: 16, July, 2004

    Abstract: The case series deals with the successful initiation of Tata Steel in various fields. This resulted in Tata Steel becoming lowest cost steel producer in the world. The case series documents the various initiations. ... More

  3. Infosys: New Game, New Rules

    Authors: Chacko, George K;

    Reference No: BP0298 Pages: 20 Published on: 3, August, 2004

    Abstract: Case studies generally ask: (1) What accounts for the success/failure of this real-life "case" (corporation, government or organization)? (2) How can we transport the lessons learned across time and space? (3) What immediate/eventual issue/objective(s) should the "case" pursue to enhance its survival/success and how? The student is graded ... More

  4. Optimizing Route Planning in Shree Cements Limited: Towards an Operational Solution (C)

    Authors: Ravichandran, N; Tirupati, D;

    Reference No: PROD0260(C) Pages: 10 Published on: 1, September, 2004

    Abstract: The series of cases present an opportunity to optimize transportation cost of a cement company. On annual turnover of 6 billion (INR), 20% is spent on transportation. There are basically two options for the mode choice (Rail and Road). Broad gauge and metre gauge is an additional complication. Quantity based discounts by ... More

  5. Optimizing Route Planning in Shree Cements Limited: Problems Formulation (A)

    Authors: Ravichandran, N; Tirupati, D;

    Reference No: PROD0260(A) Pages: 17 Published on: 1, September, 2004

    Abstract: The series of cases present an opportunity to optimize transportation cost of a cement company. On annual turnover of 6 billion (INR), 20% is spent on transportation. There are basically two options for the mode choice (Rail and Road). Broad gauge and metre gauge is an additional complication. Quantity based discounts by ... More

  6. Optimizing Route Planning in Shree Cements Limited: From Operational Solution to Effiecient Systems (D)

    Authors: Ravichandran, N; Tirupati, D;

    Reference No: PROD0260(D) Pages: 4 Published on: 1, September, 2004

    Abstract: The series of cases present an opportunity to optimize transportation cost of a cement company. On annual turnover of 6 billion (INR), 20% is spent on transportation. There are basically two options for the mode choice (Rail and Road). Broad gauge and metre gauge is an additional complication. Quantity based discounts by ... More

  7. Optimizing Route Planning in Shree Cements Limited: Towards Optimal Solution (B)

    Authors: Ravichandran, N; Tirupati, D;

    Reference No: PROD0260(B) Pages: 10 Published on: 1, September, 2004

    Abstract: The series of cases present an opportunity to optimize transportation cost of a cement company. On annual turnover of 6 billion (INR), 20% is spent on transportation. There are basically two options for the mode choice (Rail and Road). Broad gauge and metre gauge is an additional complication. Quantity based discounts by ... More

  8. Knowledge Management at Infosys Technologies Limited

    Authors: Verma, Sanjay;

    Reference No: CISG0082 Pages: 24 Published on: 13, September, 2004

    Abstract: The case discusses evolution of ?Knowledge Management initiatives in Infosys Technologies Limited. The organizational process, structure and design, schemes for investigation and technology architecture have been discussed. ... More

  9. Aravind Eye Care System: Giving the Most Precious Gift

    Authors: Manikutty, S; Vohra, Neharika;

    Reference No: BP0299 Pages: 32 Published on: 28, October, 2004

    Abstract: The case describes the vision of Dr. Venkataswamy, the founder of Aravind Eye Hospital at Madurai, Tamilnadu, and the history of its development of places the present activities of what has grown into an eye care system in the context of the eye problems in India especially blindness. The ability ... More

  10. Mhow Ghatabillod Road

    Authors: Raghuram, G; Parikh, Nayan;

    Reference No: PSG0095 Pages: 10 Published on: 4, November, 2004

    Abstract: Mhow Ghatabillod road was a critical link connecting growing industrial areas around Indore in Madhya Pradesh. The condition of the road was poor. There was an urgent need to improve the road. Madhya Pradesh State Industrial Development Corporation Limited decided to develop the project on a Build, Operate and Transfer ... More

  11. Bingo Brands - Price Sensitivity Study (C): Data Analysis

    Authors: Jain, Abhinandan K; Sinha, Piyush Kumar; Vyas, Preeta H; Saha, Jahar;

    Reference No: MAR0358(C) Pages: 9 Published on: 8, November, 2004

    Abstract: The Director of National Institute of Tobacco was faced with the decision problem of pricing of mini cigarettes in India with a focus on likely recommendation to government regarding excise duty (For details refer to Bingo Brands A and B). The case describes the research design and the results obtained ... More

  12. Tirumala Tirupati Devasthanams (A)

    Authors: Raghuram, G; Madhavan, T;

    Reference No: PSG0096(A) Pages: 9 Published on: 17, December, 2004

    Abstract: The Sri Venkateswara temple at Tirumala, Andhra Pradesh, is the most popular temple in India. With an expected annual traffic of nearly 20 million, average daily traffic above 50,000 and an average annual growth rate of 7%, managing the pilgrim flow presents a tremendous challenge to the temple management authorities. The TTD management ... More

  13. Supply Chain Management at Titan Industries Limited

    Authors: Raghuram, G;

    Reference No: PROD0285 Pages: 28 Published on: 21, December, 2004

    Abstract: Mr. Bhat, the Senior Vice President, Marketing, of Titan Industries Limited was examining the domestic growth scenario of Titan watches. The sales of Titan Industries Limited as of August 1996 showed a drop of 11 per cent over the previous year. The traditional strengths of Titan have been in marketing, especially retailing, ... More

  14. Chilli in Soup (A)

    Authors: Bandyopadhyay, T.; Raghuram, G; Sisodia, Neeraj;

    Reference No: CMA0811(A) Pages: 26 Published on: 1, January, 2005

    Abstract: Chilli is the main earner in the Indian spices export basket. In 2003,, incidents of adulteration of chilli powder (using carcinogenic dyes) by some unscrupulous and careless exporters led to large-scale product recalls in the UK and tainted the image of the Indian spice export industry. This resulted in a complete ... More

  15. Micro Inks Ltd.

    Authors: Bhat, Ramesh; Maheshwari, Sunil Kumar; Verma, Sanjay; Shah, Payal;

    Reference No: CISG0089 Pages: 33 Published on: 1, January, 2005

    Abstract: The case focuses on a company that is the largest manufacturer of printing ink in India, 12th largest manufacturer in the world and aims to join elite group of top five ink manufactures in the world. The company has a very humane culture where loyalty to the promoters is very ... More

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