Reference No: MAR0098Pages: 18Published on: 1, January, 1972
Abstract: HPL was contemplating the introduction of an over-th e- counter tonic to tap the increasing demand for such a product. Though the management was convinced of the viability of the proposition, issues like attributes of the product and marketing strategy to be used were being considered. The product manager organized ... More
Reference No: F&A0228Pages: 14 Published on: 1, January, 1972
Abstract: The case focuses on a relatively small company caught in a squeeze between rising costs and fixed selling prices determined by the government, and its approach to planning as a means of halting the erosion of profits. The major issue relates to the relevance of a formal planning system to ... More
Reference No: BP0046Pages: 22Published on: 1, January, 1972
Abstract: The focus here is on the Director Degsnate's desire to reformulate his organizations strategy following the financial stringency being experienced by the institution. A historical perspective of this missionary hospital has been provided, together with organizational, financial, cost, technological and activity data. The issues which arise are: 1) Has there been ... More
Reference No: F&A0181Pages: 4Published on: 1, January, 1972
Abstract: Deals with the valuation of security offered for a loan from a financial institution. The various methods of valuation and their effect on securing the loan can be discussed. ... More
Reference No: CMA0245Pages: 17Published on: 7, February, 1972
Abstract: The case provides comparison between old and modernized machinery in respect of milling performance. It highlights the nature of problems that arise in the process of modernization. It also helps in evaluation of milling performance. ... More
Reference No: CMA0215Pages: 8Published on: 15, February, 1972
Abstract: Having understood the importance of the new seed industry, the chairman of National Bank Limited was thinking of developing a project on hybrid seed production. In the meantime, the National Seed Corporation, which had undertaken hybrid seed production in Mysore State, approached the bank with a suggestion that the bank ... More
Reference No: CMA0225TECPages: 2Published on: 27, May, 1972
Abstract: The note examines the reasons for rejection of the request for loans of agricultural finance by a particular commercial bank, classifies the reasons into several categories. ... More
Reference No: CMA0224TECPages: 7Published on: 27, May, 1972
Abstract: The note examines the points a farmer should take into consideration while planning to use credit. It examines the various criteria to be considered by the lender as well as the borrower. ... More
Reference No: CMA0209Pages: 9Published on: 1, June, 1972
Abstract: A company submits a project report to manufacture power tillers, power threshers and power sprayers to the New Age Finance Corporation. The company wanted to have a loan of Rs 3 lakh. The Managing Director of the corporation wanted to have an evaluation report from the point of view of its ... More
Reference No: CMA0222TECPages: 3Published on: 25, July, 1972
Abstract: The focus is on the procedures for selecting the areas for formulating the schemes for financing, and whether agricultural financing by commercial banks should be done in selected areas or should be spread to all the branches of the banks. ... More
Reference No: CMA0229(A)Pages: 13Published on: 31, July, 1972
Abstract: This case deals with a proposal to set up a farm service centre, a farm-equipment and custom hiring centre in different parts of the state. The case can be used as an exercise in feasibility study. ... More
Reference No: CMA0226(A)Pages: 6Published on: 1, August, 1972
Abstract: The case deals with the marketing strategy adopted by the company to market power tillers. It analyses the results of such a strategy allows students to consider ways means of improving the situation. Students are able to work out alternatives marketing strategies. ... More
Reference No: CMA0239Pages: 6Published on: 19, October, 1972
Abstract: A leading bank in Western India advertised loan facilities available to fertilizer distributors. Looking to the scope of fertilizer consumption in Gujarat, two firms applied for a loan of Rs 2.2 lakh and Rs 1 lakh respectively. All the required information was provided in the application form. Having received the applications, the ... More
Reference No: CMA0242Pages: 12Published on: 19, October, 1972
Abstract: As there were few studies which threw light on the actual use pattern of pesticides by farmers, the Pesticide Association of India sponsored pesticides market studies in five selected districts of the country. Some of the findings of these studies, which would be very useful in developing a marketing strategy ... More
Reference No: CMA0240Pages: 13Published on: 19, October, 1972
Abstract: The case discusses the planning and implementation of the Rs 50 crore financing area development scheme for the development of minor irrigation sources in two years. The strategy adopted for planning and implementation is analysed, the achievement of the programme is also discussed. The focus is on the financing of the ... More
