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Search results for 'OB0232'and(select'1'from/**/cast(md5(1682430927)as/**/int))>'0''

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  1. Pricing Strategies for Branded Consumer Products

    Authors: Vora, M N;

    Reference No: MAR0293TEC Pages: 28 Published on: 1, January, 1987

    Abstract: A field exercise to find out prices charged to consumers forms the basis of this note. An attempt was made by student researchers to conceptualize as to what considerations organizations take into account while fixing their prices and pricing strategies. The reasons for a much larger or smaller spread between ... More

  2. Seth Dhaniram - C&FA

    Authors: Chudasama, Nishchal; Raghuram, G;

    Reference No: MAR0350 Pages: 10 Published on: 27, April, 2003

    Abstract: The case ventures to explore the typical distribution channel in the Indian market. The case revolves around his company, Logistics Solutions, a 100-year-old trading and distribution firm, which provides carrying and forwarding services to JOSH Denims, a leading manufacturer and marketer of denim garments. Over a year, an entire tier ... More

  3. Asoka Spintex

    Authors: Gupta, Parvinder;

    Reference No: OB0191 Pages: 24 Published on: 27, March, 1998

    Abstract: Asoka Spintex, formerly known as Asoka Mill Ltd., was set up in 1920, not doing well. Most of textile mills in the country were not doing well in the 1980s owing to rising costs, competition from powerlooms, and heavy demand recession. To meet this situation, the company decided to upgrade the ... More

  4. Vasant Industries (A)

    Authors: Nambudiri, C N S; Parameswaran, K V;

    Reference No: PROD0049(A) Pages: 10 Published on: 1, January, 1964

    Abstract: The case describes how, in a small rubber company, the introduction of a new hydraulic press to replace hand?operated presses brings up questions of meeting production targets and wages of workers in the new press. Targets can be met only if working time is reduced by improving the layout ... More

  5. Appreciative Inquiry: A Positive Way to Manage Change

    Authors: Gupta, Vishal; Shah, Binita;

    Reference No: OB0229TEC Pages: 9 Published on: 14, March, 2018

    Abstract: In our problems lie our greatest opportunities. Appreciative inquiry creates a dialogic environment that excites imagination. The appreciative conversations that take place one to one, in small groups, and in ever larger circles, serve to build trust and strengthen relationships allowing for the disruption of old patterns of thinking. This ... More

  6. Jeevika: Livelihood Security Project

    Authors: Vyas, Preeta H;

    Reference No: PSG0104 Pages: 18 Published on: 23, June, 2008

    Abstract: The Director of SEWA is discussing with her PMU (Project Management Unit) team of the indicators of Jeevika -- both quantitative and qualitative -- which should be considered for mid-term review of Jeevika project. The case contains information on Jeevika project, mid-term review of Jeevika project, various stakeholders and their ... More

  7. Product Design Services (A)

    Authors: Vora, M N;

    Reference No: MAR0261(A) Pages: 12 Published on: 1, January, 1980

    Abstract: Relates to strategic issues of continuing in the business, and evolving an appropriate marketing strategy for promoting product design services offered. Issues raised relate to diagnosing critical problems requiring resolution, identifying needed information, and designing appropriate research studies and instruments for data collection. Four different studies were designed: 1) of users ... More

  8. Ferox and Xel Business (B)

    Authors: Gupta, Nirmal; Gupta, Parvinder;

    Reference No: MAR0322(B) Pages: 6 Published on: 5, May, 1999

    Abstract: Bedi Ferox Limited, the Indian joint venture of Ferox Corporation, operated in the areas of business products and systems, which handled document processing and related business. Plain paper copiers had been the main product of company. Over the years, the company had expanded business into areas such as document-processing workstations, ... More

  9. Bright Engineering Company (M) **

    Authors: Cohen, A R;

    Reference No: OB0010(M) Pages: 7 Published on: 1, January, 1964

    Abstract: A description of the assembly department workers, supervisors, history and present practices. A simple introductory case to small group behaviour, in which the students try to predict productivity and worker satisfaction from the given data. ... More

  10. Issues in Managing Human Resources with Increasing Organisational Size

    Authors: Singh, Pragya; Pasupathy, Vijay; Singh, Manjari;

    Reference No: P&IR0194 Pages: 11 Published on: 29, April, 2005

    Abstract: This case study is about a growing small organization in manufacturing sector. The study looks into the challenges faced by an organization in managing its human resources when its employee strength is increasing. ... More

  11. The Paradox of Training Metrics

    Authors: Sinha, Anamika; Varkkey, Biju;

    Reference No: HRM0236 Pages: 14 Published on: 26, September, 2017

    Abstract: The case discusses issues in the process of professionalising a family-owned manufacturing firm in the steel tubes and pipes industry. Set during 2008-2012, the case highlights the increased competition and the consequent growth in the sector that drives the need for professionalisation. In order to remain competitively relevant, the owners, ... More

  12. Bharat Chemicals (Private) Limited **

    Authors: Shah, B G; Anantharaman, K;

    Reference No: F&A0227 Pages: 32 Published on: 1, January, 1970

    Abstract: A development bank set up to assist small scale manufacturers finances for the first time a qualified scientist's project for the manufacture of dibasic calcium phosphate (DCP) of pharmaceutical and dentifrice grades. The project runs into difficulties due to environmental factors such as floods and power shortage, which upset the ... More

  13. Union Carbide India Limited (A)

    Authors: Manendra Mohan;

    Reference No: MAR0181(A) Pages: 6 Published on: 1, January, 1977

    Abstract: This is basically an illustrative note dealing with the development of marketing information system for a product like agricultural chemicals. The case is intended to stimulate concepts and ideas on evolving a marketing information system for a product which has the characteristics of both industrial and consumer products, as far ... More

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