Reference No: MAR0478TECPages: 13Published on: 17, March, 2016
Abstract: Ticket pricing is an important source of revenue for sports events. This note explains the ticket pricing practices that are followed for sports events. It discusses, pricing objectives, the determinants of prices and various pricing strategies in this field. This note will be useful to PGP participants for pricing and ... More
Reference No: F&A0514TECPages: 34Published on: 25, March, 2014
Abstract: This technical note lays out the necessary mathematics for understanding the martingale and change of numeraire approaches to the Black-Scholes option pricing formula. ... More
Reference No: BP0405Pages: 14Published on: 31, March, 2017
Abstract: Online stores sell thousands of products and services. Despite all care, mistakes can get made. These mistakes can have severe implications for the seller. A contract once formed is normally binding on the parties. The seller gets bound to sell at the mistaken price. Can an online seller get out ... More
Reference No: MAR0430Pages: 7Published on: 16, May, 2013
Abstract: When raw material costs that constitute 65% of retail price start varying by 50-90%. What should a firm do in the face of customer expectations on price levels and consumer sensitivity to price changes? This case explores the above issues in the Indian FMCG contest. ... More
Reference No: MAR0390Pages: 21Published on: 19, September, 2007
Abstract: The case deals the 1) reasons for and mechanics of an IPO and 2) the process of pricing an IPO. The question is whether naukari used the right approach to price its IPO and whether it got the right price for its IPO. ... More
Reference No: F&A0254Pages: 3 Published on: 1, January, 1975
Abstract: Deals with the determination of relevant costs, in a joint product situation. The situation calls for managerial decisions such as 1) pricing of the main product, 2) pricing of by product, and 3) assessment of breakeven volume for the main product. Also, attempts to convey concepts such as common costs, joint costs, unique ... More
Reference No: MAR0518Pages: 20Published on: 9, November, 2020
Abstract: The Indian jewellery market is highly fragmented and ruled over by local players. Many unethical practices exist in the jewellery market, like the under caratage of gold, misrepresentation of quality, etc. Tanishq, part of Tata Group, is known for maintaining high ethical standards and delivering value to its customers through ... More
Reference No: CMHS0019Pages: 4Published on: 4, July, 2012
Abstract: The head of the general surgery department at City Municipal Hospital was not happy with the current system of charging all major surgeries uniformly, since each type of surgery consumes different amounts of each surgical resource. He was wondering if it would be possible to get a handle on the ... More
Reference No: CMA0042Pages: 20Published on: 1, January, 1965
Abstract: The owner of Pandya Farms was wondering whether he should expand the production of hybrid maize seed in view of the state government entering the business. He was also worried by the attitude of the political workers regarding the pricing of hybrid maize seed as they did not differentiate in ... More
Reference No: F&A0523TECPages: 20Published on: 6, July, 2015
Abstract: This technical note lays out the necessary background with examples for numeraire change applications in stochastic calculus. Four examples are presented with full workings, including:a) pricing of a call option, b) pricing of an exchange/Margrabe option, c) relationship between forward rates and expected spot rates and d) use ... More
Reference No: CMA0550Pages: 8Published on: 1, January, 1981
Abstract: The article reviews the technological dimension, marketing, distribution channels, and market development of veterinary products. The other areas covered are target estimation, pricing of products, and market personnel management. ... More
Reference No: MAR0391Pages: 2Published on: 19, September, 2007
Abstract: The case looks at the impact of the different value that customers put on different features of a credit card on the pricing approach for credit cards for ICICI Bank. ... More
