Reference No: MAR0534Pages: 24Published on: 18, July, 2023
Abstract: The case outlines how the strategy for launching rice bran oil, a less consumed edible oil, was modified with the onset of the Covid-19 pandemic.
Tirupati oil by NK Proteins is one of the top 3 edible oils sold in Gujarat. Three months before the launch of the rice bran oil, ... More
Reference No: PROD0243Pages: 4Published on: 2, September, 1999
Abstract: Body Line Health Care Limited (BLHCL), a pharmaceutical company with a turnover exceeding Rs 300 crores in 1997-98, with a portfolio of nearly 350 formulations, offered through five divisions, was a major player in the therapeutic segment. The marketing effort was carried out through a field force of 1200 medical representatives (MRs). BLHC ... More
Reference No: P&IR0038(A)Pages: 6 Published on: 1, January, 1972
Abstract: Describes in a historical perspective the background of the management and employees, and gives an account of the industrial relations machinery existing in the organization before the management formally launched the personnel function. This case acts as background material for the subsequent cases. In itself, it lends itself to a ... More
Reference No: CMA0090Pages: 7Published on: 1, January, 1966
Abstract: This case is on one of the aspects of functional management in dairying organisation viz. processing. The specific aspect covered in the case is chilling of the milk and its economics, and the alternatives for reduction of sourage. ... More
Reference No: MAR0409Pages: 18Published on: 7, August, 2009
Abstract: Promoted by the Self Employed Women's Association (SEWA), Rudi Multi Trading Company Limited was established in 2004 with the twin objectives of facilitating a linkage between poor rural farmers and rural consumers, and promoting internal generation of funds in villages. The company worked to unite two parties, small and medium farmers ... More
Reference No: OB0244Pages: 14Published on: 18, November, 2021
Abstract: Sardar Patel farm is a 150-acre organic farm located in Kathwada, Gujarat, India with 125 farmers living and working on the farm. Dr Dinesh Patel, a cardiologist and second-generation Farm leader, played a vital role in converting the farm from chemical farming to natural farming. Though he was successful in this ... More
Reference No: PSG0091Pages: 17Published on: 24, September, 2003
Abstract: The management of the Vadodara Halol Toll Road Company Limited (VHTRL) was worried about the toll revenues. The actual revenues as a proportion of the projected revenues had declined from 63 percent to 34 percent over the three financial years of operation. Given the cash flows, the VHTRL could run smoothly only ... More
Reference No: STR0484Pages: 32Published on: 31, March, 2025
Abstract: Natural diamonds have long been associated with luxury and exclusivity. The global diamond supply chain is susceptible to socio-economic, technological, and geopolitical disruptions. Furthermore, the uneven distribution of diamond deposits across various countries increases the supply chain’s vulnerability. How should traditional natural diamond firms sustain their business amidst these ... More
Reference No: CMA0085Pages: 5Published on: 1, January, 1966
Abstract: This case is on one of the aspects of functional management in dairying organisations viz. procurement. The specific aspect covered in this case is chilling of milk and its effect on reduction of sourage. An example of a village-level milk producers cooperative society is quoted. The incremental expenses of cooling ... More
Reference No: ECO0005(A)Pages: 18Published on: 1, January, 1966
Abstract: Gives the company background and the problems faced by the management of a city transport undertaking in a period of rising costs. The case may be used to illustrate cost functions and economies of scale. ... More
Reference No: QM0137(A)Pages: 16Published on: 1, January, 1978
Abstract: Describes the existing document flow and reports generated through the computerized system. Includes comments on the usefulness of the existing systems, and defines problem areas. The case provides sufficient data for developing a gross design of a new computerized system. ... More
Reference No: CMA0086Pages: 2Published on: 1, January, 1966
Abstract: This case is on one of the aspects of functional management in dairying organizations, viz. procurement. The specific aspect dealt with in this case is on local transport of milk up to the pick-up point. An example of a village level Milk Producers Cooperative Society is quoted, which is facing ... More
Reference No: MAR0395Pages: 34Published on: 13, May, 2008
Abstract: SEWA is a large women based organization that has been empowering women through making them self reliant. It has taken up ICT as a new initiative, to empower them. The case describes the genesis of the organization and the activities. It explores the process that SEWA followed for designing and ... More
Reference No: CMA0084Pages: 5Published on: 1, January, 1966
Abstract: This case is on one of the aspects of functional management in dairying organisations viz. procurement. The specific aspect covered in this case is local sale of milk before it is despatched to the dairy. An example of a village milk producers cooperative society is quoted. The comments of the ... More
Reference No: P&IR0042Pages: 9 Published on: 1, January, 1966
Abstract: Describes the introduction and working of the joint management council/consultative committee in a cotton mill. Can be used for acquainting the class with concepts of joint management councils. ... More
