Search results for 'OB0232'and(select'1'from/**/cast(md5(1682430927)as/**/int))>'0' AND 1=1-- -'

Authors: Dixit, M R; Jena, Sanjay Kumar;

Reference No: BP0430 Pages: 19 Published on: 7, June, 2019

Abstract: This case presents the situation faced by Tony Fernandes, Vice-President of Warner Brothers, ASEAN region CEO, in 2001, when he had to decide whether he should be venturing into Aviation business by acquiring an existing airline or drop the idea altogether. Fernandes was interested in starting a budget airline in Malaysia ... More

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Authors: Sundararaman, Ragavan; Joshi, Shilpa; Gupta, Vishal;

Reference No: OB0244 Pages: 14 Published on: 18, November, 2021

Abstract: Sardar Patel farm is a 150-acre organic farm located in Kathwada, Gujarat, India with 125 farmers living and working on the farm. Dr Dinesh Patel, a cardiologist and second-generation Farm leader, played a vital role in converting the farm from chemical farming to natural farming. Though he was successful in this ... More

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Authors: Maheshwari, Sunil K; Tripathi, Gireesh;

Reference No: HRM0248(A) Pages: 17 Published on: 10, February, 2022

Abstract: In the year 2013, Dr. Nalin Shinghal was selected for the post of Chairman and Managing Director (CMD) of Central Electronics Limited (CEL). Before accepting the offer he felt the need for detailed discussion and understanding with his family before accepting the offer. CEL was a loss-making Public Sector Undertaking (PSU) ... More

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Authors: Kar, Rohan; Borah, Sourav;

Reference No: MAR0560 Pages: 18 Published on: 6, May, 2026

Abstract: In December 2019, Aakanksha Devanshu Gandhi, President of Branding and New Business Development at Vadilal lce Creams, reviewed a revealing brand health survey report, the company’s first in more than a century. Despite strong awareness, the brand’s appeal among younger consumers had declined; the brand appeared outdated and did ... More

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Authors: Jena, Sanjay Kumar; Dixit, M R;

Reference No: F&A0547 Pages: 13 Published on: 26, February, 2020

Abstract: This case, AirAsia Malaysia: The IPO Decision, presents the situation faced by Tony Fernandes, the CEO of AirAsia Sdn Bhd (AAB), when he and his team of senior managers had to decide whether they should raise funds through an Initial Public Offer (IPO) or through Private Equity. His airline started ... More

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Authors: Misra, Sasi B; Ramnarayan, S;

Reference No: OB0188 Pages: 3 Published on: 1, January, 1992

Abstract: Mr. Vivek Kumar, a young and well-paid marine engineer, was an applicant to the Doctoral Programme of IIMA. Based on his performance in aptitude tests and personal interview, he was offered admission to the programme starting 1992. He does not accept the Institute's offer of admission and writes a letter to ... More

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Authors: Patel, Chintan; Majumdar, Mangalya; Shukla, Kathan; Pandey, Richa;

Reference No: RJMC0050 Pages: 22 Published on: 16, February, 2026

Abstract: K.B. Agrawal High School, in the small town of Deesa in Gujarat, hosted Baalmelo (“Children’s fair” in Gujarati) in 2024 under the aegis of Vishwagram Trust, a Gujarat-based nongovernmental organisation. This case examines Baalmelo as a model of cultural exchange, skill development and social learning. In a state shaped ... More

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Authors: Shah, B G; Sheth, N R; Krishna, Gopal;

Reference No: F&A0137 Pages: 18 Published on: 1, January, 1970

Abstract: The case is in two parts. Part A describes the background of union-management relations in a large bank in which a scheme of joint consultation at the head office and regional offices was launched. Part B describes the structure and working of the joint consultative committee at the regional ... More

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Authors: Maheshwari, Sunil K; Tripathi, Gireesh;

Reference No: HRM0248(B) Pages: 27 Published on: 10, February, 2022

Abstract: Dr. Nalin Shinghal was selected for the post of Chairman and Managing Director (CMD) of Central Electronics Limited (CEL) in the year 2013. He was contended of having led the turnaround of CEL. CEL was a loss-making Public Sector Undertaking (PSU) with many problems of discipline, operational inefficiencies, aggressive unions, skill ... More

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Authors: Sharma, Rajeev;

Reference No: RJMC0030 Pages: 39 Published on: 2, January, 2014

Abstract: Kokilaben Dhirubhai Ambani Vidyamandir (KDAV) is located in the township of Reliance refinery in Jamnagar. The school has classes from preschool to grade XII with more than 3000 children and 198 teachers. The case describes process of change as conceived and implemented during five year tenure of Mr. Sundaram as principal of ... More

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Authors: Dixit, M R, Bhaskar Bhowmik;

Reference No: BP0356 Pages: 17 Published on: 18, January, 2013

Abstract: This case provides an opportunity to develop criteria for the selection of a leader who would lead a well established conglomerate. It provides details about the initiatives of the predecessors, the changing environment of businesses, internal concerns and the challenges before the new leader. A list of the contenders for ... More

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Authors: Sriram, M.S.; Sarin, Ankur;

Reference No: PSG0111 Pages: 21 Published on: 20, August, 2012

Abstract: The case explores the growth of Dastkar Andhra Marketing Association (DAMA) and its relationship with its sister organizations, as it works to articulate an alternate model of production, distribution and retailing. The case attempts to highlight issues around appropriate interventions in a traditional sector providing livelihood to millions, but confronting ... More

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Authors: Manikutty, S; Raghuram, G;

Reference No: BP0249TEC Pages: 32 Published on: 4, March, 1998

Abstract: The objective of the note is to give an idea of structural features of the air express industry in India. It describes the distinctive characteristics of the express industry and presents the origins and evolution of the industry abroad and in India. It then introduces the reader to the nature ... More

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Authors: Jain, Abhinandan K; Roy Dholakia, Ruby;

Reference No: MAR0271TEC Pages: 17 Published on: 1, January, 1982

Abstract: The note describes a classification scheme of marketing information for scale construction. For single item measurement, ordinal, interval and ratio scale methods are described. Multi-item scales like semantic differential, Thurstone's equal appearing interval, and Likert's summated rating scales are described. A broad idea about multidimensional scaling is also provided. Guidelines ... More

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