Search results for 'Business strategy a'

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  1. Dice Toy Labs: How to get a six in every roll?

    Authors: Roy, Subhadip; Sharma, Pretty;

    Reference No: MAR0529 Pages: 12 Published on: 18, January, 2023

    Abstract: The case describes the dilemma faced by Phalgun in Dice Toy Labs, where he has to make a decision about his future marketing strategy, i.e., whether to stick to his original marketing strategy of retail consumers or shift to business markets in the given market conditions. This company found ... More

  2. Tirupati Oils: Launching a Rice Bran Oil in India during the Covid19 pandemic

    Authors: Karna, Amit; Sharma, Rajat; Shah, Disha;

    Reference No: MAR0534 Pages: 24 Published on: 18, July, 2023

    Abstract: The case outlines how the strategy for launching rice bran oil, a less consumed edible oil, was modified with the onset of the Covid-19 pandemic. Tirupati oil by NK Proteins is one of the top 3 edible oils sold in Gujarat. Three months before the launch of the rice bran oil, ... More

  3. Dr. Lal Pathlabs (B)

    Authors: Mathur, Ajeet;

    Reference No: BP0408(B) Pages: 21 Published on: 20, December, 2017

    Abstract: India’s diagnostics business valued at USD 10 billion was growing at 20% annually. Several players with different business models competed. Dr. Lal PathLabs, the world’s largest histopathology centre led with a menu of 3,500 tests, 1,600 collection centres and 7,000 pick-up points. Its Initial Public Offer had been oversubscribed 33.41 times and the team ... More

  4. Rebel Foods: Sustaining Growth Through Business Model Innovation

    Authors: Lahiri, Saikat; Bose, Indranil; Majumdar, Adrija;

    Reference No: IS0145 Pages: 18 Published on: 29, November, 2023

    Abstract: Rebel Foods started as a quick service restaurant and eventually morphed into a cloud kitchen provider. The company launched multi-brand cloud kitchens, leveraging the same food preparation space and delivery infrastructure to serve a variety of food missions. Its technology stack included software for inventory management, kitchen management and delivery, ... More

  5. Dharavi Redevelopment Project: Strategy for Project Implementation

    Authors: Ravichandran, N; Patel, Nikunjkumar; Lawrence, Russel ;

    Reference No: STR0477 Pages: 16 Published on: 4, September, 2023

    Abstract: The case presents the complexities involved in implementing a social project with specific reference to Dharavi Redevelopment Project (DRP) in Bombay. This project was awarded to Adani Group, a large business conglomerate in India. The multiple stakeholders in DRP include politicians, bureaucrats, population living in Dharavi, the manufacturing companies which ... More

  6. Singhania Vs Singhania

    Authors: Jena, Sanjay Kumar; Singla, Chitra;

    Reference No: STR0465 Pages: 27 Published on: 31, March, 2022

    Abstract: The case describes the journey of Raymond Group, an Indian family business group. The case focuses on the dispute between Vijaypat Singhania and his son, Gautam Singhania, over a “housing agreement”. The case has been prepared using data only from secondary sources. Therefore, it is information rich and narrates both ... More

  7. CavinKare Private Limited (A): Challenges of Sustaining Growth and Expanding Business

    Authors: Jaiswal, Anand Kumar;

    Reference No: MAR0385(A) Pages: 22 Published on: 17, August, 2007

    Abstract: CavinKare Private Limited has emerged as an important player in the Indian fast moving consumer goods market. It has not only survived cut-throat competition from formidable multinational companies, but also has recorded sustained high growth over the years. Its business model has included converting important consumer insights into superior products, ... More

  8. Mysore Saree Udyog: Establishing a culture of professionalism in family business

    Authors: Kumar, Manoj;

    Reference No: ADCLOD0002 Pages: 21 Published on: 7, November, 2022

    Abstract: Mysore Saree Udyog is an iconic, family-run retail store in Bangalore for sarees, fabric and other Indian traditional wear. The success of the store rests on the family’s merchandising skills and the delivery of a personalised in-store experience, both of which are difficult to replicate. The next generation of ... More

  9. BigBasket.Com: Redefining the Business Model

    Authors: Thomas, Sujo; Abhishek; Vatavwala, Sanket; Sinha, Piyush Kumar;

    Reference No: MAR0492 Pages: 23 Published on: 28, July, 2017

    Abstract: BigBasket.com had emerged as one of the major players in highly competitive Indian online grocery retailing market by employing inventory based model. On 22 March 2016, Big Basket had secured Series D funding worth USD 150 million from the United Arab Emirates-based Abraaj group for driving its future growth. A few days ... More

  10. Stahmann Farms

    Authors: Sharma, Meenakshi;

    Reference No: BP0378 Pages: 20 Published on: 19, January, 2015

    Abstract: Stahmann Farms Enterprises is an Australian company focused on farming, processing, and marketing of pecans and the high-end macadamia nut. Owning pecan farms, but depending for macadamia exclusively on supply from farmers, it is facing challenges in sourcing nuts and keeping its business profitable to reach the low target of ... More

  11. Gramshree, Ahmedabad

    Authors: Purohit, Sonal; Gupta, Seema;

    Reference No: CIIE0008 Pages: 16 Published on: 20, December, 2017

    Abstract: This case presents the hybrid business model of a social venture Gramshree. It provides arich description of an actual decision situation faced by the board of trustees regarding the selection of marketing channel for Gramshree for bringing sustainability to the business. Gramshree aimed at empowering women artisans by ensuring a ... More

  12. Electronic Controls Corporation Promotional Strategy

    Authors: Mohan, Manendra;

    Reference No: MAR0274 Pages: 13 Published on: 1, January, 1982

    Abstract: The case gives the details of the business outlook and the proposed strategy for a newly set up company, Electronic Controls Corporation. The company had been founded by six technocrats and underwent rapid growth within a fiveyear period. ECC was one of a group of three companies and was ... More

  13. 3i Infotech Limited : Digital First

    Authors: Bagchi, Samrat; Sharma, Kamal; Agarwal, Promila ;

    Reference No: STR0474 Pages: 19 Published on: 13, June, 2023

    Abstract: This case explores the transition of 3i Infotech Limited becoming a digital ecosystem orchestrator in the international market from a software services provider based out of India. As a new CEO took over the company in 2021, the company has been forced to offload its products division while the services/ transactions ... More

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