Reference No: MAR0275(A)Pages: 7 Published on: 1, January, 1982
Abstract: The marketing situation of the company is described; relevant details of the business and economic environment are also given in order to focus on the major business problems of the company. A review is made of the possible marketing strategy in order to assess the potential contribution of various marketing ... More
Reference No: ECO0137TECPages: 3 Published on: 1, January, 1966
Abstract: This is an introductory note that focuses on the use of statistical information for analyzing the performance of an economy. Students are asked to examine the data and identify the most relevant for an analysis of India's economic performance. ... More
Reference No: ECO0136TECPages: 6Published on: 1, January, 1966
Abstract: This note discusses the rationale and requirements of economic development. Simple models of growth are described and the students are asked to analyze the implications of the different models for India's growth. ... More
Reference No: ECO0170TECPages: 20 Published on: 1, January, 1974
Abstract: The note discusses the economic and managerial aspects of small scale enterprises in India. The emphasis is on identifying their typical management problems of small enterprises. ... More
Reference No: ECO0267TECPages: 9Published on: 1, January, 1980
Abstract: The note discusses the nature and operations of typical ancillary industries in the small scale sector. It emphasizes the economic and managerial factors that are significant in the working of ancillary industries. It includes material on Government policy for development of ancillaries in the small scale sector. ... More
Reference No: ECO0266TECPages: 22Published on: 1, January, 1980
Abstract: This note examines the process of structural change in Indian economy during the period 1950-51 to 1978- 79. This structural change is examined in terms of the behaviour of several macroeconomic variables such as national income, aggregate consumption expenditure, domestic savings, gross domestic capital formation, functional distribution of national income and ... More
Reference No: ECO0153TECPages: 23Published on: 1, January, 1967
Abstract: The note offers a fairly comprehensive and descriptive account of the industrial recession through which Indian industry passed during 1966-88. The main industries whose experience is included in the note are engineering, chemical, raw materials and finished products. The note was used as part of the analysis relating to economic ... More
Reference No: OB0073TECPages: 4 Published on: 1, January, 1974
Abstract: This note poses some questions about the role of the modern administrator in the context of the social, economic and political realities within which he has to function. Questions are raised regarding the inevitability of the conventional notions about the dysfunctional aspects of bureaucratic culture. The note can serve as ... More
Reference No: ECO0021TECPages: 17Published on: 1, January, 1966
Abstract: The note contains an analysis of the broad aspects of India national economy and ideological goals. It highlights the growth and development of the Indian pattern of socialism. It is used for familiarizing the student with the broad philosophy Which conditions economic decisions. ... More
Reference No: ECO0027Pages: 3Published on: 1, January, 1970
Abstract: An outline of the steps necessary to establish an industrial undertaking in India. The student is asked "Is there an economic rationale for these regulations ? Are there effective constitutional restanraints in the scope of these regulation ?"
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Reference No: ECO0045TECPages: 23Published on: 1, January, 1966
Abstract: This is an account of the leading political parties in India, with an exhaustive analysis of their economic policies and their relevance to business decision making. ... More
Reference No: ECO0050TECPages: 7Published on: 1, January, 1964
Abstract: Definition and differences between the various concepts of cost in economic analysis concepts cover and include opportunity cost, variable cost, fixed cost and marginal cost.
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