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Authors: Chandwani, Rajesh; Vimalkumar, M; Singh, Jang Bahadur; Asthana, Sonal;
Reference No: IS0142 Pages: 8 Published on: 15, November, 2021
Abstract: Milaap is a popular medical crowdfunding platform in India, enabling interaction between those who want to raise funds and those who want to donate. To achieve the critical mass Milaap had to increase the trust among the donors and ensure a higher success rate of the campaigns. Milaap provided two ... More
Authors: Dixit, M R; Vandana Dixit;
Reference No: BP0268(A) Pages: 6 Published on: 19, November, 2001
Abstract: Mr. Alok Kumar Gupta is required to decide his company's response to a proposal for becoming a sub-contractor to A - One Confectioneries Private Limited (APL) a large national player in the biscuit industry with aspirations to be a leader in every region. The case describes the details of the ... More
Authors: Paul, S;
Reference No: ECO0009(A) Pages: 7 Published on: 1, January, 1966
Abstract: The case outlines a demand study relating to cotton textiles prepared by the Ahmedabad Textile Industry's Research Association in 1959. It may be used to evaluate the ATIRA study in terms of its methodology and assumptions and to illustrate the use of log Modls in Forecasting ... More
Authors: Ramachandran, K; Bhaskaran, P B;
Reference No: BP0246 Pages: 6 Published on: 22, February, 1996
Abstract: The case narrates the background and the process of implementation of a button cell manufacturing project. Although the promoters were professionally qualified and market potential impressive on paper, they failed to realize the market realities. The financial position of the company erodes over a period of time especially with the ... More
Authors: Jain, Abhinandan K; Dixit, M R; Bhat, Ramesh; Maheshwari, Sunil Kumar;
Reference No: MAR0383 Pages: 14 Published on: 14, July, 2006
Abstract: Abstract The case describes locations, facilities, infrastructure, market, manpower, customer profile, competition and performance of one training and experimentation outlet. It also describes different types of experiments (operations, service, and customer related) conducted at the outlet. Outlet in-charge / sales officer is faced with the issues of deciding what research/ experiments ... More
Authors: Pandey, Ajay; Morris, Sebastian;
Reference No: ECO0350(A) Pages: 9 Published on: 26, December, 2006
Abstract: The Indian electricity sector was opened to the private sector under the IPP policy. The NTPC, India's largest and perhaps most efficient generator had to respond to the changing scenario. It set out to set up the Simhadri project in Andhra Pradesh, going beyond to original mandate. The IPP policy, ... More
Authors: Huber, Hans;
Reference No: CIPR0020(B) Pages: 13 Published on: 22, April, 2015
Abstract: Cost-benefit analyses for the new greenfield airport 'Notre Dame des Landes' near Nantes (France) were tools to justify major sunk costs expenditures. A structured approach to forecasting traffic over the long run and to infer appropriate revenues versus costs are essential parts of it. A scenario-based approach was chosen which ... More
Authors: Bhandari, Labdhi R;
Reference No: MAR0092(C) Pages: 4 Published on: 1, January, 1971
Abstract: Based on a real life situation of the introduction of a new brand of bathing soap, the case describes the existing market situation, competitive situation, and marketing opportunities. It gives a brief account of the product development process - idea generation to concept development to product development and testing and ... More
Authors: Balakrishnan, K; Jaikumar, V;
Reference No: F&A0314 Pages: 5 Published on: 1, January, 1977
Abstract: Deals with the use of relevant costs for analysis, and managerial decisions, in a joint product situation. Decisions involve choices between 1) alternative processes; 2) alternative uses of by product 3) new and old equipment; and 4) the activities to be pursued or dropped. Cost analysis could cover product line profitabilities and breakeven under ... More
Authors: Pandey, Ajay;
Reference No: CIPR0025 Pages: 16 Published on: 13, June, 2016
Abstract: In 2012, a major controversy broke out after the Comptroller and Auditor General of India (CAG) accused the Government of allocating coal blocks in an inefficient manner during the period 2004–2009. The case explores the issues in allocating mining rights to any private entity. Besides developing an understanding of natural resource economics, ... More
Authors: Roy, Debjit; Budhiraja, Shikhar; Hyder, Md. Muaz;
Reference No: STR0470 Pages: 18 Published on: 16, August, 2023
Abstract: In recent years, there has been a major shift in the dining preferences of consumers, more so, after the current Covid-19 crisis. Considering safety and hygiene, now, consumers would rather enjoy food in the comfort of their homes as against dining out. This change has completely revolutionized the food service ... More
Authors: Bandyopadhyay, Tathagata; Raghuram, G; Sharma, Yashoverman; Shukla, Niraja;
Reference No: CIPR0002 Pages: 47 Published on: 18, November, 2009
Abstract: Kolkata Port (KoPT) had achieved a turnaround from having made a loss of Rs 7.5 crores (cr) in the year 2000-01 to a net surplus of Rs 465.1 cr in the year 2006-07. A variety of initiatives had been taken during the intervening years with a focus on tariff rationalization, revenues from ... More
Authors: Gupta, Tirath;
Reference No: CMA0474 Pages: 5 Published on: 20, December, 1980
Abstract: This case opens by highlighting the problems of current land use in a hot arid region. Tree plantation activity is considered as one alternative to annual crops. Five tree species adaptable to the hot arid area region have been identified. Relevant data on the costs of and returns from the ... More
Authors: Chandra, Pankaj; Kalro, A H;
Reference No: PROD0240 Pages: 14 Published on: 13, February, 1998
Abstract: The plant manager is concerned about the impact of increasing product variety, on the manufacturing operations, and consequently the competitiveness of the plant. The case describes the operations of a paint manufacturing facility. The objective of the case is to show how process analysis can be used to evaluate the ... More
Authors: Chandra, Pankaj; Chaudhuri, Shekhar; Dixit, M R; Rao, Sreenivas S; Rao, V Venkata;
Reference No: BP0265 Pages: 8 Published on: 8, January, 2001
Abstract: This case describes the situation faced by the management of Torrent Gujarat Biotech Limited (TGBL), a company that was set up to manufacture Penecillin G, an antibiotic, in mitigating unexpected developments in the policy and competitive environment. The economics of the penicillin project changed drastically when the government liberalized the ... More
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