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Related Searches: (A) & (B), (A) An Ethical, (A), (B), (C), (A) 3.Introducing a New Candy: Development of a Marketing Plan by the DS Group (A), (A) and (B): A Teaching Note

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  1. Bank of Baroda (A) **

    Authors: Shah, B G; Prasad, Keshav;

    Reference No: F&A0175(A) Pages: 10 Published on: 1, January, 1970

    Abstract: Case (A) outlines the role of advertising in the banking industry as understood by a senior bank executive. ... More

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  2. Poonam Bank (A)**

    Authors: Shah, B G; Sheth, N R; Gandhi, J S;

    Reference No: F&A0174(A) Pages: 13 Published on: 1, January, 1970

    Abstract: Case (A) describes the process of extending banking operations into a traditionally backward rural area. It brings out the strategy adopted by the management of a major commercial bank for opening a rural branch and the branch manager's approach to the problem of communicating the benefits of banking to the ... More

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  3. Estella Bank (A) **

    Authors: Shah, B G; Krishna, Gopal;

    Reference No: F&A0156(A) Pages: 21 Published on: 1, January, 1971

    Abstract: Describes how the top management of a large and growing bank contemplates setting up an organization for providing an induction and refresher training programme to its clerical staff. The case studies the details of the training organisation's setup at the head office; and the region, content and objectives of the ... More

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  4. The Star System (A) **

    Authors: Shah, B G; Krishna, Gopal;

    Reference No: F&A0143(A) Pages: 12 Published on: 1, January, 1970

    Abstract: Describes the introduction of a formal appraisal system in a bank that has a tradition of personalized recruitment, promotion and evaluation procedures. The idea is to reward officers who have stood by the management in a period of crisis. Under the new scheme, the head office asks the branch managers ... More

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  5. Peoples Bank (A)

    Authors: Ramachandran, K;

    Reference No: BP0206(A) Pages: 14 Published on: 1, January, 1989

    Abstract: The case describes the origin and growth of a Kerala-based bank to become one of the largest private sector banks in the country. The bank introduced a number of innovative schemes and expanded branch network all over the country and outside. Details of the different deposit schemes, organizational structure, and ... More

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  6. Anjali Bank (A)

    Authors: Shah, B G; Sheth, N R; Krishna, Gopal;

    Reference No: F&A0138(A) Pages: 9 Published on: 1, January, 1970

    Abstract: Describes the formation of an employees' union in a large bank in which the management had adopted personal and social acquaintance as an important basis for recruitment at the clerical level. Management was at first indifferent to the union but recognized it after an agitation. Subsequently, meetings were held between ... More

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  7. Estella Bank (B) **

    Authors: Shah, B G; Krishna, Gopal;

    Reference No: F&A0156(B) Pages: 16 Published on: 1, January, 1971

    Abstract: A sequel to Estella Bank (A) F&A0156, this case describes the working of one of the twenty-seven training centres set up by the bank, as part of its training scheme for clerical staff, and documents data on the training scheme. ... More

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  8. Farm Input Distribution Credit: A Case of Institutional Credit

    Authors: Desai, Bhupat M;

    Reference No: CMA0607 Pages: 11 Published on: 1, January, 1985

    Abstract: This case deals with (a) institutional credit policies for farm inputs distribution, (b) problems of input dealers in obtaining this credit, and (c) the estimation of input distribution credit needs vis-a-vis the credit actually provided. Based on this analysis, the case also raises the question of developing a more liberal ... More

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  9. The Federal Bank (A) **

    Authors: Shah, B G; Anantharaman, K;

    Reference No: F&A0155(A) Pages: 14 Published on: 1, January, 1970

    Abstract: Describes a large commercial bank's system of performance appraisal for its branches along five major dimensions: 1) growth in deposits/advances (depending on whether they are deposits-heavy or advance-heavy branches), 2) profits or losses, 3) staff relations, 4) efficiency in internal branch routine, and 5) customer service. In actual practice, however, the management ... More

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  10. Navjivan Bank (A)

    Authors: Govindarajan, V; Rao, T V; Sheth, N R;

    Reference No: OB0161(A) Pages: 10 Published on: 1, January, 1980

    Abstract: Presents the history and growth details of a bank with several thousand employees. The organizational structures at the branch level, at the zonal level and at the central level are presented. Some of the critical roles and their evaluation in the bank are also described. ... More

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  11. Ashok Group (A)

    Authors: Shukla, Hitesh;

    Reference No: BP0320(A) Pages: 10 Published on: 23, April, 2007

    Abstract: The case presents the history and managerial initiatives of a rapidly growing organisation in the machine tool and home appliances business. Mr. Harkishore Baracha and his family members are required to review the strategy of their business group and develop recommendations for the future. It provides details on the imperatives ... More

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  12. First National City Bank (A) **

    Authors: Prasad, Keshav;

    Reference No: F&A0171(A) Pages: 21 Published on: 1, January, 1970

    Abstract: Deals with the advertising strategy of a multinational financial institution. Apart from illustrating how FNCB's advertising strategy forms part of the overall corporate strategy, issues relating to the relationship between corporate and specific product advertising, and message and media strategy (including problems of measurement of advertising effectiveness) are raised. ... More

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  13. Industrial Gases Private Limited (A)

    Authors: Shah, B G;

    Reference No: F&A0115(A) Pages: 21 Published on: 1, January, 1969

    Abstract: The case provides an excellent opportunity to analyse and evaluate banker-borrower relations. It also gives an opportunity to discuss the concept of security from the bank's point of view. The importance of breakeven and contribution analysis, and economic and financial viability of the project as crucial inputs in appraising ... More

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  14. State Bank Of India (A)

    Authors: Prasad, Keshav;

    Reference No: F&A0176(A) Pages: 14 Published on: 1, January, 1970

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  15. Bank of Baroda's Branding Exercise (A)

    Authors: Sharma, Meenakshi;

    Reference No: COMM0006(A) Pages: 7 Published on: 26, February, 2010

    Abstract: The case deals with the branding exercise undertaken by Bank of Baroda in June 2005. It sets the context of the changing industry environment, and describes how the bank took the decision to undertake a repositioning exercise through a major transformation. At the same time, the top management recognized that changes ... More

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