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  1. Hutchison Max Telecom Private Limited (A)

    Authors: Jain, Rekha; Raghuram, G; Bhatt, Gunjan;

    Reference No: PSG0075EX(A) Pages: 19 Published on: 27, May, 1998

    Abstract: Faced with a huge and growing unmet demand, the government decided to open the telecom sector for private participation in the mid 1980s. Tenders were invited, in 1992 from Indian companies to bid for franchises of cellular mobile services in the metropolitan cities. This case focuses on the issue that Hutchison ... More

  2. Employee Resistance to Change: Is it the Message or the Messenger?

    Authors: Kulkarni, Vaibhavi;

    Reference No: COMM0022 Pages: 5 Published on: 26, March, 2019

    Abstract: The case revolves around a change initiative introduced in the Indian division of a US-based organization operating in the field of building and composite glass materials. The case has been written from the perspective of Sreenath, who has recently joined as the country head, and has identified a four-point change ... More

  3. WHRRL: Facilitating Agricultural Finance through Block-Chain Technology

    Authors: Vemireddy, Vidya; Deb, Shrey; Yadav, Shweta;

    Reference No: CMA0823 Pages: 19 Published on: 15, April, 2021

    Abstract: The agricultural financial market in India was still underdeveloped, in part because the formal financial sector viewed the rural population in general and agriculture, in particular, to be high-risk. Warehouse receipt financing (WHR Financing) is a financial instrument that provides farmers and traders with access to working capital by allowing ... More

  4. Paytm: The Lucky Lifafa Campaign

    Authors: Titus, Nidhi; Abhishek; Mukherjee, Saral;

    Reference No: MAR0504 Pages: 14 Published on: 3, June, 2019

    Abstract: The Indian digital payment market was estimated to grow to around USD 700 billion - USD 1 trillion by 2022. A number of players had entered the market to challenge Paytm which aimed to maintain its prominent position in the Indian mobile wallet space. To increase its user base and use-cases, Paytm introduced ... More

  5. Shopper' s Stop : The One-Stop Shopping Experience

    Authors: Vyas, Preeta H; Mehta, Bijal;

    Reference No: MAR0356EX Pages: 11 Published on: 7, January, 2004

    Abstract: The case focuses on the challenge faced by Eureka Advertising Agency, about to pitch for a national advertising campaign for Shopper's Stop, a leading departmental store chain across India. The emphasis is on how best to promote the store to the growing number of Indian shoppers. With competition from other ... More

  6. Inflation Indexed Bonds

    Authors: Sinha, Sidharth;

    Reference No: F&A0528 Pages: 26 Published on: 23, February, 2016

    Abstract: In 2013-14, the Indian government issued Inflation Indexed Bonds for institutional investors and Inflation Indexed National Savings Securities for retail investors. The immediate trigger for the issue of inflation indexed securities was the coincidence of an increase in trade deficit, an increase in gold imports and a period of high ... More

  7. Parikrma Humanity Foundation

    Authors: Sharma, Rajeev;

    Reference No: RJMC0044 Pages: 23 Published on: 12, June, 2018

    Abstract: Parikrma Humanity Foundation established and headed by Ms. Shukla Bose runs four schools from grade UKG to XII for children living in slums. All children are educated free of cost in English medium through a variety of pedagogies which are participative, learner centered and have been evolved by teachers in ... More

  8. The Pomegranate Story

    Authors: Agarwal, Anurag K;

    Reference No: BP0334 Pages: 10 Published on: 22, September, 2010

    Abstract: This is a fictitious story which helps to understand different branches of intellectual property rights - patents, copyrights, trademarks, designs, Geographical Indications, and trade secrets. Himanshu starts out on a business by himself and realizes the challenges involved. It is now in his hands to build his business, tackle competition, ... More

  9. Smt. Sulochana Devi Singhania School, Thane Mumbai

    Authors: Dixit, M R; Sharma, Rajeev;

    Reference No: RJMC0018 Pages: 32 Published on: 4, November, 2011

    Abstract: The case describes the evolution and progress of the project based method (PBM) of teaching at Smt. Sulochana Devi Singhania School, an Indian Council for Secondary Education School, in grades I to IV over a 15 year period. It delineates the roles played by Mr. Rasikbhai, educational advisor to the school, ... More

  10. National Machinery Distributors (Private) Limited

    Authors: Mehta, S C; Vora, M N;

    Reference No: MAR0060 Pages: 17 Published on: 1, January, 1967

    Abstract: The case revolves around the concept of the purchase decisionmaking unit for industrial marketing. The participants are expected to identify the individuals of each decisionmaking unit and their role in the purchase decisionmaking process. A number of decision situations are described. Excerpts from the research study, "Purchasing ... More

  11. Seth Dhaniram - C&FA

    Authors: Chudasama, Nishchal; Raghuram, G;

    Reference No: MAR0350 Pages: 10 Published on: 27, April, 2003

    Abstract: The case ventures to explore the typical distribution channel in the Indian market. The case revolves around his company, Logistics Solutions, a 100-year-old trading and distribution firm, which provides carrying and forwarding services to JOSH Denims, a leading manufacturer and marketer of denim garments. Over a year, an entire tier ... More

  12. Mr. Motibhai Patel Buys a Tractor

    Authors: Patel, S M;

    Reference No: CMA0165 Pages: 11 Published on: 21, January, 1969

    Abstract: The case is about the characteristics of tractor buyers and the process of buying decisions of a farmer going in for a tractor in Indian conditions in general and Gujarat conditions in particular. The case leads to information on consumer behaviour and mode of communication to such consumers, besides giving ... More

  13. On Becoming a Case Instructor: Reflections of a FDP Participant

    Authors: Varkkey, Biju; Rao, Venkata Y;

    Reference No: P&IR0196 Pages: 5 Published on: 31, January, 2006

    Abstract: Dr. Akhileswar, a management faculty from a central university experienced the use of the case study method as a teaching tool, while the Faculty Development Programme at Indian Institute of Management, Ahmedabad. His observations about the case instructors and the participants' involvement in the learning process through case discussion and ... More

  14. Spectrum Management in India (B)

    Authors: Jain Rekha;

    Reference No: IITCOE0005(B) Pages: 14 Published on: 19, January, 2015

    Abstract: Case A uses the context of unfair, non-transparent process of spectrum allocation by the Indian government to private operators that led to Supreme Court (SC) cancel 122 licenses. It gives scope to discuss the relationship between policy and regulatory agencies and their effectiveness, role of other institutes outside telecom sector such ... More

  15. Spectrum Management in India (A)

    Authors: Jain Rekha;

    Reference No: IITCOE0005(A) Pages: 31 Published on: 19, January, 2015

    Abstract: Case A uses the context of unfair, non-transparent process of spectrum allocation by the Indian government to private operators that led to Supreme Court (SC) cancel 122 licenses. It gives scope to discuss the relationship between policy and regulatory agencies and their effectiveness, role of other institutes outside telecom sector such ... More

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