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Authors: Korgaonker, M.G.;

Reference No: PROD0144(B) Pages: 6 Published on: 1, January, 1978

Abstract: Deals with the evaluation of the total productivity effort of the shop management. It refers to the standard products division of a large public limited company. The case looks at the total productivity improvement programme of the company in a historical perspective and then evaluates in quantitative terms the contribution ... More

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Authors: Korgaonker, M.G.;

Reference No: PROD0144(C) Pages: 3 Published on: 1, January, 1978

Abstract: Deals with the evaluation of the total productivity effort of the shop management. It refers to the standard products division of a large public limited company. The case looks at the total productivity improvement programme of the company in a historical perspective and then evaluates in quantitative terms the contribution ... More

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Authors: Desai, Bhupat M; Namboodiri, N V;

Reference No: CMA0729TEC Pages: 4 Published on: 1, January, 1996

Abstract: This note discusses the pre and post-reform performance of the agricultural sector with a view to assess the latter's strategy to depend more on (barter) terms of trade for its growth. It shows that this strategy has deteriorated the growth in non-price factors as well as in agricultural production and ... More

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Authors: Raghuram, G; Subramanian, Usha;

Reference No: PSG0087 Pages: 19 Published on: 24, April, 2003

Abstract: Australia Post (AP) is faced with the issue of continuance of its monopoly status in the standard letter category, and the pressures of meeting social obligations, while ensuring profitability. This case looks into the organizational set up of AP, the different services offered by AP, and an idea of its ... More

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Authors: Dixit, M R; Jain, Abhinandan K;

Reference No: BP0287 Pages: 24 Published on: 23, January, 2003

Abstract: This case describes the steps taken by the top management of Cosmo Films Limited, a company in the business of packing films, in enhancing the effectiveness and efficiency of all aspects of operations at their production plant in Waluj, Aurangabad and affecting a turnaround. It describes the changes effected and ... More

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Authors: Balachandra, R;

Reference No: PROD0045(B) Pages: 4 Published on: 1, January, 1967

Abstract: Describes the situation prevailing in the Transport Services Corporation after some improvements in maintenance methods have been introduced. It provides necessary data for simulating the queuing model, and for determining the bottlenecks and how these could be avoided. ... More

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Authors: Kaul, Asha; Chaudhri, Vidhi ;

Reference No: COMM0031(B) Pages: 17 Published on: 25, April, 2025

Abstract: In 2024, Johnson & Johnson (J&J) was in the throes of three crises. It was staring at reputational loss, failed restructuring, charges of corporate negligence, charges of ethical detours and large financial losses arising from the handling of investigations related to the crises. Despite corporate restructuring and three attempts at filing ... More

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Authors: Hassan, Yusuf; Pandey, Jatin; Varkkey, Biju;

Reference No: HRM0258 Pages: 25 Published on: 22, March, 2023

Abstract: The Everest Premiere League (EPL) is a leading franchise-based Twenty20 (T20) cricket league in Nepal. Despite challenges from the Cricket Association of Nepal (CAN), local competitors and sponsors, the EPL has established itself as a cult figure in the Himalayan region by successfully mitigating these challenges. The case focuses on ... More

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Authors: Jaiswal, Anand Kumar; Shrivastav, Arpita;

Reference No: MAR0389-Hindi Pages: 9 Published on: 3, November, 2007

Abstract: यह केस डेटॉल के ब्रांड एक्स्टेन्शनों के बारे में चलाये गये एक विपणन अनुसंधान अध्ययन के बारे में है। एक ब्रांड के रूप में डेटॉल को उपभोक्ताओं से अपार विश्वास एवं निष्ठा मिली है। डेटॉल के ब्रांड नाम पर तेज़ वृद्धि पाने एवं उसका लाभ उठाने के लिए रेकिट बेन्किसर इंडिया लिमिटेड ने बड़ी संख्या में ब्रांड एक्स्टेन्शन शुरू किये। इन एक्स्टेन्शनों में से कुछ जैसे कि, डेटॉल साबुन व डेटॉल लिक्विड हैंड वाश काफी सफल रहे, परन्तु बाकी के ज्यादातर एक्स्टेन्शन बाज़ार में टिकने में असफल रहे। इस केस में इस बारे में चर्चा की गई है कि एक विपणन अनुसंधान अध्ययन कैसे डेटॉल के विभिन्न ब्रांड एक्स्टेन्शनों के सफल होने के पूर्वानुमान लगाने में मदद कर सकता है। ... More

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Authors: Korgaonker, M G;

Reference No: PROD0144(A) Pages: 3 Published on: 1, January, 1978

Abstract: Deals with the evaluation of the total productivity effort of the shop management. It refers to the standard products division of a large public limited company. The case looks at the total productivity improvement programme of the company in a historical perspective and then evaluates in quantitative terms the contribution ... More

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Authors: Dixit, M R; Rao, Sreenivas S; Rao, V Venkata;

Reference No: BP0261 Pages: 7 Published on: 8, January, 2001

Abstract: This case describes the measures initiated by Torrent Cables Limited to fight the recession. The issue is one of strengthening the measures and introducing new initiatives to prevent the company from becoming sick again. In 1989, the torrent group acquired a sick company and initiated a series of measures to turn ... More

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Authors: Ram Mohan, T T;

Reference No: F&A0465(B) Pages: 9 Published on: 1, January, 2006

Abstract: Case focuses on how HDFC Bank, a leading private sector bank in India, adapted its strategy from 2003 onwards to changing conditions and managed to confound skeptics within and outside the bank. In accordance with this, the management felt that branch expansion was imperative to address the long term liability concerns ... More

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Authors: Kaul, Asha; Chaudhri, Vidhi ;

Reference No: COMM0031(A) Pages: 21 Published on: 25, April, 2025

Abstract: In 2024, Johnson & Johnson (J&J) was in the throes of three crises. It was staring at reputational loss, failed restructuring, charges of corporate negligence, charges of ethical detours and large financial losses arising from the handling of investigations related to the crises. Despite corporate restructuring and three attempts at filing ... More

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Authors: Shah, B G; Prasad, Keshav;

Reference No: F&A0175(B) Pages: 23 Published on: 1, January, 1970

Abstract: Case (B) describes the actual role and activities of the bank's advertising agency. These cases are useful for introducing the concept, role and function of advertising in the banking industry's marketing mix. ... More

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