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  1. Modern Bakeries (I) Limited (P): Objectives and Accomplishments

    Authors: Murthy, K R S;

    Reference No: BP0071 Pages: 21 Published on: 1, January, 1976

    Abstract: Describes the process of formulation of objectives of Modern Bakeries, a public enterprise. Provides a good basis for evaluating the objectives and for discussing the accomplishments of the company with respect to its objectives. The objectives were formulated after the government accepted a recommendation by the Administrative Reforms Commission that ... More

  2. Zomaland by Zomato: Delivering the Experience Punch

    Authors: Srivastava, Mukta; Abhishek; Mukherjee, Saral;

    Reference No: MAR0531 Pages: 22 Published on: 17, May, 2023

    Abstract: Deepinder Goyal and Pankaj Chaddah co-founded Zomato as a food discovery platform that listed menus from restaurants in the Delhi National Capital Region (Delhi-NCR). Zomato quickly gained popularity and expanded its services to multiple cities in India and abroad. In 2015, Zomato shifted its focus from providing only restaurant discovery services ... More

  3. Jaiveer Roy

    Authors: Vohra, Neharika; Chari, Vijayalakshmi; Mendonca, Valerie; Bajwa, Tanveer;

    Reference No: OB0243 Pages: 16 Published on: 13, August, 2020

    Abstract: Optifit, an international brand of fitness equipment, had entered the Indian market in 2010 and had rapidly opened 45 stores in 8 years in the four metros (NCR region, Mumbai, Chennai and Kolkata). Jaiveer Roy was identified by Pravin Gupta (South Zone head) and Raghav Mehta (HR head) to join as Optifit’s ... More

  4. Entering a competitive B2B market: HMEL's Go-to-Market Strategy - Part B

    Authors: Kaul, Asha; Vijayalakshmi, Akshaya;

    Reference No: MAR0558(B) Pages: 13 Published on: 30, September, 2025

    Abstract: In April 2022, Prabh Das, managing director and chief executive officer of HPCL–Mittal Energy Limited (HMEL), reviewing a study of the customer survey, was still worried about the go-to-market strategy for the launch of polyethylene and additional volumes and new grades of polypropylene products. Over the last approximately 12 years the ... More

  5. Public Health Programs: Policy Development, Planning and Implementation

    Authors: Ramani, K V;

    Reference No: CMHS0034TEC Pages: 12 Published on: 18, March, 2015

    Abstract: In this note, we discuss the concepts of policy, planning, and implementation & control decisions for program/project management in any organization and relate these to the core functions of public health program management. We describe the (i) policy making process through an illustration of the UNAIDS policies for HIV/AIDS ... More

  6. Xplora Design Skool: India's Premier Vocational Multimedia Education Company

    Authors: Vyas, Preeta H; Swarup, Rohit;

    Reference No: MAR0372 Pages: 21 Published on: 1, January, 2006

    Abstract: Mr. Rohit Swarup, Director of Xplora Design Skool (XDS) was reviewing the report and recommendations made by a student group on selection of towns where XDS could open centres to exploit the opportunity of significant interest in multimedia in the country in February 2004. He was particularly interested in the process ... More

  7. Basic Inventory Models Part II: Economic Batch Quantity (EBQ) Models

    Authors: Shukla, P R;

    Reference No: PROD0175(B)TEC Pages: 6 Published on: 1, January, 1982

    Abstract: Discusses the Economic Batch Quantity (EBQ) model with uniform, deterministic and finite production rate and demand. The EBQ, which minimizes the total annual cost comprising setup cost, and inventory holding cost is derived. The operation of EBQ system under non?zero constant lead time is discussed. Finally, a brief discussion ... More

  8. Idea Cellular Limited

    Authors: Jain, Rekha; Sinha, Piyush Kumar; Singh, Manjari;

    Reference No: IITCOE0002 Pages: 36 Published on: 8, November, 2010

    Abstract: Idea Cellular Limited (ICL), a part of the Aditya Birla conglomerate, faced transitional challenges in 2008 as it evolved into a pan Indian player using both inorganic and organic growth paths within the extremely competitive mobile market in India. The areas of concern were in the growth of rural business, management ... More

  9. ONDC: Catalysing Digital Transformation in India's E-Commerce Landscape

    Authors: Tiwari, Tara; Setia, Pankaj;

    Reference No: CDT0003 Pages: 17 Published on: 10, October, 2025

    Abstract: Open Network Digital Commerce (ONDC) is a Government of India initiative aimed at democratising e-commerce in India by encouraging fair competition and eliminating platform monopolies. It leverages open protocol to allow businesses of all sizes and industries to join its network, consistently adding new categories and participants since its launch. ... More

  10. Chains and Tools Manufacturing Private Limited (A)

    Authors: Rao, Sreenivas S;

    Reference No: BP0141(A) Pages: 22 Published on: 1, January, 1978

    Abstract: In May 1978, the companys Managing Director was concerned over the delay in getting government sanctions for starting an export-oriented tool-manufacturing venture. His dilemma was how best he could communicate the urgency of the situation and the need for speedy clearance of the project to the government, particularly the bureaucracy. ... More

  11. Chains and Tools Manufacturing Private Limited (B)

    Authors: Rao, Sreenivas S;

    Reference No: BP0141(B) Pages: 8 Published on: 1, January, 1978

    Abstract: In May 1978, the companys Managing Director was concerned over the delay in getting government sanctions for starting an export-oriented tool-manufacturing venture. His dilemma was how best he could communicate the urgency of the situation and the need for speedy clearance of the project to the government, particularly the bureaucracy. ... More

  12. Innovative Practices for Managing Field Staff Knowledge: KM at Eureka Forbes 2004-2010

    Authors: Verma, Sanjay;

    Reference No: BP0337(C) Pages: 41 Published on: 31, March, 2011

    Abstract: This is the third case from a three cases series. 2004 onwards, Eureka Forbes Ltd. (EFL) took unique initiatives to collect knowledge of its sales people. Various contests were devised and the learning was ploughed back into the organization. It also helped the organization to face various challenges. The challenge now ... More

  13. RUDI Rural Distribution Network of SEWA: Creating the Fortune for the Bottom of the Pyramid

    Authors: Jaiswal, Anand Kumar; Ghose, Atanu; Palan, Harit;

    Reference No: MAR0409 Pages: 18 Published on: 7, August, 2009

    Abstract: Promoted by the Self Employed Women's Association (SEWA), Rudi Multi Trading Company Limited was established in 2004 with the twin objectives of facilitating a linkage between poor rural farmers and rural consumers, and promoting internal generation of funds in villages. The company worked to unite two parties, small and medium farmers ... More

  14. Govind's Project on Rabbit Breeding and Shawl Making

    Authors: Gupta, G S;

    Reference No: ECO0329 Pages: 10 Published on: 1, January, 1992

    Abstract: The case is based on a project report prepared for the development of the Bhotia tribals (ST) of a rural place in Almora district, U.P. The project involves setting up of a unit, which will procure Rabbits and breed them for wool and make shawls for selling. The principle ... More

  15. IT Supports Total Logistics at YCH DistriPark (Singapore)

    Authors: Ramani, K V; Pavri, Francis;

    Reference No: CISG0018 Pages: 9 Published on: 22, March, 1994

    Abstract: Landscape greenery and wide roads greet visitors as they enter the S$ 20 million, 7.8 hectare complex of warehouses in the Yap Chwee Hock Distribution Park (YCH DistriPark) in Tuas, Singapore. The YCH DistriPark is equipped with a high density racking system and a S$ 5.4 million state of the art storage and ... More

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