Search results for 'Business'

Authors: Banerjee, Arindam;

Reference No: MAR0338(B) Pages: 11 Published on: 30, March, 2000

Abstract: The case focuses on the use of secondary source data to perform segmentation analysis. There is ample opportunity to structure the business problem based on the symptoms described. The case is based on a moderately sized credit card company in mid-West United States. ... More

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Authors: Balakrishnan, K;

Reference No: F&A0300 Pages: 1 Published on: 1, January, 1977

Abstract: Examines the impact of substituting variable costs for fixed costs on profit, breakeven point, and margin of safety. Class discussion could cover the evaluation of relative business risks in two different cost structures?one with a higher proportion of variable costs and the other with a predominance of fixed costs. ... More

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Authors: Sud, Mukesh; Narayan, Priyank; Agarwal, Medha;

Reference No: CIIE0015 Pages: 22 Published on: 13, August, 2019

Abstract: In 2006, four successful entrepreneurs decided to establish a world-class mega university. Initially, the project progressed slowly until Vineet Gupta was able to locate a small plot of land in Sonipat, Haryana. Forty-eight hours before the payment deadline, Ashish Dhawan and Sanjeev Bikchandani agreed to invest in their personal capital to ... More

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Authors: Balakrishnan, K;

Reference No: F&A0311 Pages: 4 Published on: 1, January, 1977

Abstract: Describes two furniture companies needing different costing systems. One deals with a few standard models while the other accepts unique jobs. The impact of the two different business strategies on shopfloor management, on the quantity of work-in-process and finished goods, and--more important--on the cost accounting system and related paperwork, is ... More

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Authors: Desai, D K;

Reference No: CMA0023 Pages: 10 Published on: 1, January, 1965

Abstract: The case discusses the problems faced by a milk producers union at the primary society level. It raises the issues of personnel policy at the society level and the pricing policy of milk at the union level. ... More

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Authors: Srivastava, Mukta; Abhishek; Mukherjee, Saral;

Reference No: MAR0531 Pages: 22 Published on: 17, May, 2023

Abstract: Deepinder Goyal and Pankaj Chaddah co-founded Zomato as a food discovery platform that listed menus from restaurants in the Delhi National Capital Region (Delhi-NCR). Zomato quickly gained popularity and expanded its services to multiple cities in India and abroad. In 2015, Zomato shifted its focus from providing only restaurant discovery services ... More

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Authors: Jain, Abhinandan K; Sinha, Piyush Kumar; Bhardwaj, Preshth;

Reference No: MAR0353 Pages: 24 Published on: 25, February, 2004

Abstract: Planet Health case is based on a company (Sagar Group of Industries), planning to enter the retail business of pharmacy and health care products. Based on the feasibility study of proposed retail business concept, company has to chalk out the entry strategy plans. ... More

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Authors: Tripathi, D; Mehta, M J;

Reference No: ECO0146 Pages: 10 Published on: 1, January, 1970

Abstract: The case illustrates the contribution of an academically trained person to the growth of business activities. It also symbolizes the effect of education and the environment existing in a princely state in India and the business activities. ... More

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Authors: Verma, Sanjay;

Reference No: MAR0538(A) Pages: 19 Published on: 12, August, 2024

Abstract: The DS Group was a well-established name in the Indian food and confectionery industry; its offerings in mouth fresheners, confectionery, dairy products and spices were already popular in the market. With an ability to deliver premium-quality innovative products and set trends, the group established itself as a multi-diversified conglomerate that ... More

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Authors: Mundhada, Ketan; Nerkar, Chinmay; Murmu, Namrata; Agarwal, Promila;

Reference No: OB0248 Pages: 15 Published on: 6, June, 2022

Abstract: Arth Designbuild is a new-age company in the construction service sector. It went through a transformation during its formative years and pivoted from a service-centric company to a product-centric one during COVID-19. Arth management faced a series of challenges associated with business continuity because the nature of its operations as ... More

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Authors: Tripathi, D; Mehta, M J;

Reference No: ECO0232 Pages: 21 Published on: 1, January, 1976

Abstract: The case gives an account of the origin and growth of one of the largest business houses in India. The case gives an account of the origin and growth of one of the largest business houses in India. ... More

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Authors: Gupta, Vishal; Gupta, Deepali;

Reference No: OB0246(A) Pages: 23 Published on: 29, March, 2023

Abstract: This case highlights the loopholes in succession planning and issues of corporate governance at the multinational conglomerate Tata Group headquartered in Mumbai, India. This is a three-part case which highlights the dramatic removal of Cyrus Mistry from the chairmanship of Tata Group. The case is based on excerpts from the ... More

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Authors: Roy, Debjit;

Reference No: PROD0326 Pages: 18 Published on: 28, November, 2020

Abstract: Mahindra Trucks and Buses forayed into India's commercial vehicles sector in 2005. However, they had to battle numerous supply chain challenges associated with introducing a new product (a new truck brand) in the market and to gain a noticeable foothold in the market. In this case, we attempt to align customer ... More

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