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  1. Newcell Industries

    Authors: Ramachandran, K; Bhaskaran, P B;

    Reference No: BP0246 Pages: 6 Published on: 22, February, 1996

    Abstract: The case narrates the background and the process of implementation of a button cell manufacturing project. Although the promoters were professionally qualified and market potential impressive on paper, they failed to realize the market realities. The financial position of the company erodes over a period of time especially with the ... More

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  2. Department of Post - Strategy for the New Millennium

    Authors: Barua, Samir K; Bhatnagar, Deepti; Jain, Abhinandan K; Jain, Rekha; Raghuram, G;

    Reference No: PSG0089 Pages: 65 Published on: 24, April, 2003

    Abstract: This case focuses on the problems facing the DOP, so that an appropriate strategy for a sustainable future can be evolved. The DOP was faced with the task of dealing with dichotomous demands that often challenged the organizations culture, and the mind set of senior executives. On the one hand, ... More

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  3. TI Cycles: New Product Strategy (C)

    Authors: Dixit, M R; Jain, Abhinandan K;

    Reference No: BP0280(C) Pages: 18 Published on: 2, December, 2002

    Abstract: This case describes the processes used by a cycle manufacturing company (TI) for developing an innovative offer -- geared bicycles, for the Indian market. It also briefly describes the current methodology of product development used at TI. The case can be used for understanding the key steps in new offer ... More

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  4. Crafting a Vision and Mission Statement for the Competition Commission of India

    Authors: Sharma, Sunil; Varkkey, Biju;

    Reference No: BP0392 Pages: 11 Published on: 31, March, 2016

    Abstract: The Government of India established Competition Commission of India (CCI hereafter) through an act promulgated in 2002 to shift regulatory focus from curbing monopolies to promoting competition. The organization became fully functional in 2009 and gained recognition for its proactive stance when it slapped a penalty of Rs. 6400 crore on eleven cement ... More

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  5. Punjab National Bank (B)

    Authors: Murthy, K R S;

    Reference No: BP0081(B) Pages: 15 Published on: 1, January, 1976

    Abstract: This case follow upon the Punjab National Bank (AR) (BP0081) case, describing the changes that were introduced by Mr Prakash Tandon, Chairman and Managing Director of Punjab National Bank, in organization, budgeting, personnel, culture, public relations and publicity, and performance. The case sets the stage for an evaluation of the ... More

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  6. Sohan Pan House

    Authors: Gupta, Nirmal; Vora, M N;

    Reference No: MAR0294 Pages: 5 Published on: 1, January, 1988

    Abstract: Highlights the working of a small retail shop (pan house), covering the starting of the shop, present status, products handled, and return on investment with different margins earned on various product categories. This case helps in understanding the functioning of a retailer and the various issues involved in retail management. ... More

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  7. Banwari Lal and Subir Bose

    Authors: Dholakia, Nikhilesh;

    Reference No: MAR0286 Pages: 2 Published on: 1, January, 1985

    Abstract: Deals with the situation where a major retailer of consumer products is obtaining supplies through unauthorized channels. The problem is to motivate the retailer to deal with the authorized salesman and distributor. The case can be used for introducing issues pertaining to distribution channels and sales management. ... More

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  8. Arun Ice Cream

    Authors: Koshy, Abraham; Venkiteswaran, N;

    Reference No: BP0253 Pages: 17 Published on: 2, March, 2000

    Abstract: The case discusses the evolution and growth of a start-up entrepreneurial venture in ice cream manufacture. It examines the overall corporate strategy and the consistency or otherwise of the functional strategies pursued by the company management. ... More

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  9. Tata vs Mistry (A): Struggle for Succession and Governance

    Authors: Gupta, Vishal; Gupta, Deepali;

    Reference No: OB0246(A) Pages: 23 Published on: 29, March, 2023

    Abstract: This case highlights the loopholes in succession planning and issues of corporate governance at the multinational conglomerate Tata Group headquartered in Mumbai, India. This is a three-part case which highlights the dramatic removal of Cyrus Mistry from the chairmanship of Tata Group. The case is based on excerpts from the ... More

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  10. Redy Wear Garments (R)

    Authors: Nambudiri, C N S; Raman, K S;

    Reference No: BP0058 Pages: 20 Published on: 1, January, 1974

    Abstract: Focuses on a pioneer garment-manufacturing companys failure to consolidate its position due to its inability to take advantage of an early entry into the industry. Failure to evolve a clear product-market strategy and to follow up on a national distribution system developed earlier; organizational problems of family enterprise management; and ... More

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  11. Eye-Q: Building a Scalable Business Model

    Authors: Singla, Chitra; Jena, Sanjay Kumar; Sethuram, Shridhar; Goel, Soumya;

    Reference No: CIIE0032 Pages: 19 Published on: 11, April, 2025

    Abstract: On April 15, 2009, Rajat Goel and Dr Ajay Sharma, the co-founders of Eye-Q hospitals, a super-specialty chain of eye care hospitals in north India, were reviewing their current business model of providing quality eye care at affordable prices in Tier II and Tier III cities. They had thought their business model ... More

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  12. Launching a new DCF Branch at Aviva Life Insurance Co India

    Authors: Varkkey, Biju; Joy, Roshni;

    Reference No: P&IR0207 Pages: 22 Published on: 31, March, 2009

    Abstract: The Indian Insurance Industry is facing tough times not only in the business front but also in attracting and retaining talent in the sales function. Aviva India had re-entered the Indian life insurance market in 1995, but started business operations a few years later. In addition to the bank assurance business ... More

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  13. Is the Concept of Motivation Relevant?

    Authors: Garg, Pulin K; Parikh, Indira J;

    Reference No: OB0083TEC Pages: 7 Published on: 1, January, 1976

    Abstract: The concept of motivation is grounded in the basic assumptions of the nature of man and in the stance??social and personal?? toward life and its phenomenon. This note attempts to discuss the viability of the concept of motivation in the Indian context, keeping in mind the Indian manager's goals ... More

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  14. Life Insurance Corporation of India: The Development of a Scale to Measure Job Discontent

    Authors: Mehta, S C;

    Reference No: MAR0190 Pages: 18 Published on: 1, January, 1978

    Abstract: The case has used a fairly a sophisticated a methodology to develop a scale to measure job discontent among Development Officers of the Life Insurance Corporation of India. The methodology involve first generating a large number of items covering various dimensions of job discontent. The statements are then systematically screened ... More

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  15. Hidesign: Brand by Design

    Authors: Koshy, Abraham;

    Reference No: MAR0380 Pages: 34 Published on: 26, June, 2006

    Abstract: Hidesign® is perhaps the only brand from India in the fashion leather accessory category to adorn the shelves of prestigious departmental stores in some of the big cities of the world. The reputation of the brand in some sense is more in proportion to the sales that the brand had ... More

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