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Search results for 'OB0232'and(select'1'from/**/cast(md5(1682430927)as/**/int))>'0'

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  1. Scaling in Marketing Research: A Note

    Authors: Jain, Abhinandan K; Roy Dholakia, Ruby;

    Reference No: MAR0271TEC Pages: 17 Published on: 1, January, 1982

    Abstract: The note describes a classification scheme of marketing information for scale construction. For single item measurement, ordinal, interval and ratio scale methods are described. Multi-item scales like semantic differential, Thurstone's equal appearing interval, and Likert's summated rating scales are described. A broad idea about multidimensional scaling is also provided. Guidelines ... More

  2. Oil India Limited: Installation of Central Gas Gathering Station at Madhuban

    Authors: Dutta, Goutam;

    Reference No: PROD0311 Pages: 38 Published on: 31, March, 2016

    Abstract: This case deals with several types of uncertainties faced by project team in an oil company north east in India. These challenges and uncertainties are in the areas drawing approval, supply chain , critical equipment availability, soll type, control room, soil type, employee availability, environmental clearances, safety and wildlife clearances. This ... More

  3. Linear Programming Models for Decision Making**

    Authors: Subramaniam, S;

    Reference No: QM0010 Pages: 15 Published on: 1, January, 1966

    Abstract: Deals with optimization of production, given capacity constraints. ... More

  4. Samyog Chemicals (B)

    Authors: Malya, M Meenakshi;

    Reference No: QM0048(B) Pages: 3 Published on: 1, January, 1975

    Abstract: The case illustrates the use of the mathematical programming technique where price volume relationships exist. The limitation of linear programming is illustrated. The problem is solved through the use of mixed integer programming technique. ... More

  5. Statistical Inference and Testing of Hypothesis

    Authors: Vishwanath, Maya; Kannan, D S;

    Reference No: QM0079TEC Pages: 12 Published on: 1, January, 1975

    Abstract: The note deals with the testing of hypothesis, techniques, estimation procedure and confidence intervals. ... More

  6. Integration

    Authors: Barua, Samir K; Sridharan, R;

    Reference No: QM0172TEC Pages: 11 Published on: 1, January, 1982

    Abstract: This note is an introduction to Integration. ... More

  7. Venky Toys

    Authors: Kalro, A H; Raghuram, G;

    Reference No: QM0227 Pages: 2 Published on: 1, January, 1991

    Abstract: This is a two variable problem in LP that can be used as an introductory case. It also has interesting issues related to shadow process, as well as scope for discussion on marginal contribution benefit versus average contribution benefit. ... More

  8. Evergreen Products Limited

    Authors: Dholakia, Nikhilesh; Khurana, Rakesh;

    Reference No: MAR0185 Pages: 4 Published on: 1, January, 1977

    Abstract: A consumer goods company is interested in evaluating the performance of its dealers. A quarterly statement, giving information on profitability and capital structure, is obtained from the dealers. The issues in the case concern the interpretation and analysis of the statements of two dealers. Interesting possibilities exist for analyzing dealer ... More

  9. Basic Inventory Models (Part I): Economic Order Quantity (EOQ) Models

    Authors: Shukla, P R;

    Reference No: PROD0175(A)TEC Pages: 11 Published on: 1, January, 1982

    Abstract: Introduces the functions of inventories and various costs relevant for inventory management. The Economic Order Quantity (EOQ) model with deterministic demand and lead-time is discussed and basic derivations of the model are presented. Sensitivity of cost to various parameters of the model is discussed. Finally, the EOQ model with back ... More

  10. Western India Pharmaceuticals

    Authors: Mote, V L;

    Reference No: QM0002 Pages: 5 Published on: 1, January, 1964

    Abstract: The case revolves around the issue of pricing in an oligopolistic market. It discusses issues like use of price cutting for introducing a new product, ability of the firm to withstand retaliation from competitors, and the benefit the society receives from the price fall. The other minor issues raised are ... More

  11. The Steaming Mug

    Authors: Ranganathan; Kavitha;

    Reference No: IS0136 Pages: 14 Published on: 28, March, 2018

    Abstract: The case is meant to be used in an introductory course on Data Visualization or Analytics in either a business school or any other context where students have had some exposure to management topics. This case primarily focuses on introducing students to the basic philosophy and techniques of exploratory data ... More

  12. Shah and Company **

    Authors: Subramaniam, S;

    Reference No: QM0027 Pages: 4 Published on: 1, January, 1967

    Abstract: Deals with choosing from alternative modes of transport taking into account the costs and constraints. ... More

  13. Operations Research-I: Inventory an Introduction**

    Authors: Mote, V L;

    Reference No: QM0074TEC Pages: 6 Published on: 1, January, 1969

    Abstract: Introduces the conceptual framework for analyzing an inventory decision problem, and points out that there are three motives for holding inventory: 1) the transaction motive, 2) the speculative motive, and 3) the precautionary motive. The subject is introduced through simple examples. ... More

  14. Drop the Coin into the Bowl

    Authors: Prasad, R Venkataramana; Malya, M Meenakshi;

    Reference No: QM0136 Pages: 1 Published on: 1, January, 1978

    Abstract: Presents the decision problems encountered in setting up a stall at the funfair organized at IIMA. Customers had tries at dropping a coin into a bowl kept inside a bucket of water. Given several hypotheses on the nature of uncertainties (probability of successes and number of customers), issues on ... More

  15. Wiley Eastern Limited

    Authors: Ravichandran, N;

    Reference No: QM0200 Pages: 8 Published on: 1, January, 1985

    Abstract: The case describes a situation where a decision regarding the publications of a manuscript needs to be made. The problem is complicated in view of the uncertainty associated with the demand. The case can be used to illustrate the uncertainties of a decisionmaking situation. ... More

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