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  1. Remove This Item Discipline: Organizational Behaviour
  2. Remove This Item Sector: Banking Finance Insurance (BFI)
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  1. Case (13)
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  1. Edelweiss (A): Building and Managing Corporate Reputation

    Authors: Sahay, Arvind; Sharma, Nivedita;

    Reference No: MAR0416(A) Pages: 28 Published on: 21, September, 2010

    Abstract: The case tries to capture the dynamics of growth of a diversifying financial services company in the Indian context through the years 1996 to2009. The company moved through four phases expanding its products and services., It studies and evaluates how the firm used various forms of communication and internal procedures; and ... More

  2. Allegiance Corp Bank (ACB): Restructuring Private Banking?The CRM Way

    Authors: Acharya, Prachi;

    Reference No: MAR0414 Pages: 13 Published on: 26, March, 2010

    Abstract: The case deals with Allegiance Corp Bank's Private Banking Function. Allegiance Corp Bank is a Private Sector bank operational in India since early 90's. Private Banking, at Allegiance Corp Bank is a function that caters to High Networth Individuals and cross sells investment products to them. Services include free of ... More

  3. Launching a new DCF Branch at Aviva Life Insurance Co India

    Authors: Varkkey, Biju; Joy, Roshni;

    Reference No: P&IR0207 Pages: 22 Published on: 31, March, 2009

    Abstract: The Indian Insurance Industry is facing tough times not only in the business front but also in attracting and retaining talent in the sales function. Aviva India had re-entered the Indian life insurance market in 1995, but started business operations a few years later. In addition to the bank assurance business ... More

  4. Bank of Baroda's Branding Exercise (A)

    Authors: Sharma, Meenakshi;

    Reference No: COMM0006(A) Pages: 7 Published on: 26, February, 2010

    Abstract: The case deals with the branding exercise undertaken by Bank of Baroda in June 2005. It sets the context of the changing industry environment, and describes how the bank took the decision to undertake a repositioning exercise through a major transformation. At the same time, the top management recognized that changes ... More

  5. Rural Banking: Performance, Critical Problems and Policies

    Authors: Desai, Bhupat M;

    Reference No: CMA0715TEC Pages: 13 Published on: 1, January, 1994

    Abstract: Rural Financial Institutions (RFIs) have been built over decades by appropriate changes in institutional (non-price policies) and the interest rate structures and processes. Four significant achievements are: improved access of marginal and small farmers to credit; remarkable rural financial deepening; somewhat diversified multi-product loans to farmers, inputs dealers and agro-marketing ... More

  6. Navjivan Bank (A)

    Authors: Govindarajan, V; Rao, T V; Sheth, N R;

    Reference No: OB0161(A) Pages: 10 Published on: 1, January, 1980

    Abstract: Presents the history and growth details of a bank with several thousand employees. The organizational structures at the branch level, at the zonal level and at the central level are presented. Some of the critical roles and their evaluation in the bank are also described. ... More

  7. Navjivan Bank (C)

    Authors: Govindarajan, V; Rao, T V; Sheth, N R;

    Reference No: OB0161(C) Pages: 9 Published on: 1, January, 1980

    Abstract: Describes the problems and issues posed by the organizational structure and systems existing in the bank as described in Navjivan Bank (A). Problems at branch, regional and zonal levels are described with sample events. ... More

  8. Process Change for Promoting Financial Innovation by ABC Bank: A Case of Potato Marketing Loan (PPML)

    Authors: Bhattacharrjee, Surendra; Desai, Bhupat M;

    Reference No: CMA0762 Pages: 7 Published on: 1, January, 1997

    Abstract: This is a case of successful innovation in which the needs of several parties (farmers, cold storage owners, and bank) are addressed. Development of this innovation was aided by changes in the decision making process, autonomy, etc. The importance of small changes in the product is the focal point in ... More

  9. Lakeview Bank Limited **

    Authors: Shah, B G; Varshneya, K L;

    Reference No: F&A0036 Pages: 17 Published on: 1, January, 1970

    Abstract: Deals with a fraud by a partnership firm dealing as commission agents in cloth, and enjoying a hypothecation (and bills purchase) limit with Lakeview Bank against cloth bales in the process of despatch or in transit. The case describes the procedures for ensuring a healthy use of the limits and ... More

  10. Mr Roy: Technician Entrepreneur

    Authors: Shah, B G;

    Reference No: F&A0178 Pages: 21 Published on: 1, January, 1970

    Abstract: Mr. S.L. Roy had been Chief Electrician (Radio & Radar) in the Indian Naval Service, and a research assistant in Physical Research Laboratory, Ahmedabad. He has been attracted by the technician entrepreneur scheme of Gujarat Industrial Investment Corporation, state-level development bank extending liberal financial assistance to technicians desiring to set ... More

  11. Poonam Bank (C) **

    Authors: Shah, B G; Sheth, N R; Gandhi, J S;

    Reference No: F&A0174(C) Pages: 4 Published on: 1, January, 1970

    Abstract: Case (C) examines the role of a specialist in a bank, and analyses the way an agricultural scientist is absorbed within the traditional banking organization. ... More

  12. Bank of Baroda (B) **

    Authors: Shah, B G; Prasad, Keshav;

    Reference No: F&A0175(B) Pages: 23 Published on: 1, January, 1970

    Abstract: Case (B) describes the actual role and activities of the bank's advertising agency. These cases are useful for introducing the concept, role and function of advertising in the banking industry's marketing mix. ... More

  13. Poonam Bank (A)**

    Authors: Shah, B G; Sheth, N R; Gandhi, J S;

    Reference No: F&A0174(A) Pages: 13 Published on: 1, January, 1970

    Abstract: Case (A) describes the process of extending banking operations into a traditionally backward rural area. It brings out the strategy adopted by the management of a major commercial bank for opening a rural branch and the branch manager's approach to the problem of communicating the benefits of banking to the ... More

  14. Bank of Baroda's Branding Exercise (B)

    Authors: Sharma, Meenakshi;

    Reference No: COMM0006(B) Pages: 12 Published on: 26, February, 2010

    Abstract: The case deals with the steps taken to strengthen the internal communication channel in order to bring about employee engagement during the branding exercise of the bank in 2005 and to make it a deep change of style of business rather than only a change in logo and colours. ... More

  15. State Bank of India (F)

    Authors: Bhattacharyya, S K;

    Reference No: F&A0263(F) Pages: 22 Published on: 1, January, 1976

    Abstract: Mr.Trivedi, one of the branch managers, has some mental reservations about accepting the target for agricultural advances for his branch. The regional manager is confident that the potential reflected in the target exists in the branch. He comes to this conclusion from a report based on a field study ... More

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