Search results for 'ii'

Authors: Anand, K K;

Reference No: OB0133 Pages: 22 Published on: 1, January, 1968

Abstract: 0 ... More

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Authors: Jain, Abhinandan K; Vyas, Preeta H;

Reference No: MAR0276(B) Pages: 6 Published on: 1, January, 1981

Abstract: The case describes preliminary analysis done on the data collected in Phase II of the research described in Case (A) (MAR0276(A)). It can be used for understanding and evaluating the preliminary data analysis. Use of some nonparametric statistical techniques could be demonstrated for making inferences about different segments ... More

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Authors: Sharma, Meenakshi;

Reference No: COMM0009 Pages: 31 Published on: 27, August, 2012

Abstract: As a new corporation, the Delhi Metro (DMRC) began its relationship with the media, with a clean slate, and its care with the public relations function made for the establishment of a very cordial relationship with the print media and led to positive image building in the public eye. However, ... More

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Authors: Goyal, R C;

Reference No: P&IR0062(A) Pages: 13 Published on: 1, January, 1966

Abstract: The case is about the problem of interpreting the definition of "workmen" as enunciated under the Industrial Disputes Act, 1947, and judging whether Class II employees of the bank were "workmen." ... More

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Authors: Misra, Sasi B; Ramnarayan, S;

Reference No: OB0188 Pages: 3 Published on: 1, January, 1992

Abstract: Mr. Vivek Kumar, a young and well-paid marine engineer, was an applicant to the Doctoral Programme of IIMA. Based on his performance in aptitude tests and personal interview, he was offered admission to the programme starting 1992. He does not accept the Institute's offer of admission and writes a letter to ... More

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Authors: Vohra, Neharika; Agarwalla, Smriti; Basoya; Snehil;

Reference No: CIIE0012 Pages: 10 Published on: 12, July, 2018

Abstract: The case narrates the experiences of a fresh MBA graduate, Ryan, from a top business school in India. After graduating, he joined his traditional family business with the aim to transform it, accelerate growth and start a new business line. Ryan starts several initiatives over one year but his efforts ... More

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Authors: Shah, B G;

Reference No: F&A0178 Pages: 21 Published on: 1, January, 1970

Abstract: Mr. S.L. Roy had been Chief Electrician (Radio & Radar) in the Indian Naval Service, and a research assistant in Physical Research Laboratory, Ahmedabad. He has been attracted by the technician entrepreneur scheme of Gujarat Industrial Investment Corporation, state-level development bank extending liberal financial assistance to technicians desiring to set ... More

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Authors: Thomas, Nobin; Mehrotra, Sonia; Vohra, Neharika; Vatavwala, Sanket;

Reference No: CIIE0024 Pages: 16 Published on: 11, May, 2022

Abstract: Three college friends came together to start 'Santa Express'—an on-demand delivery service serving customers for pickup and delivery of handy and non-perishable goods in Kochi, Kerala. The idea was based partly on market research and raw intuition. While they were initially able to grab public attention with their social ... More

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Authors: Garg, Pulin K; Parikh, Indira J;

Reference No: OB0099TEC(Part I & II) Pages: 5, 4 Published on: 1, January, 1976

Abstract: During the process of socialization, an individual acquires his role identity. He learns the boundaries of the role, the "oughts," "musts" and the "shoulds" of the system. In terms of organizations, socialization can be interpreted as an attempt to modify previous behavioural dispositions of a new entrant. Failure to achieve ... More

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Authors: Jain, Abhinandan K;

Reference No: MAR0263TEC Pages: 12 Published on: 1, January, 1981

Abstract: Describes the decision areas and importance of research in sales and distribution management (Section I) and the process of research (Section II). The last section (Section III) illustrates how research methods could be used for different decision areas. ... More

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Authors: Thomas, Philip S; Bhattacharyya, S K;

Reference No: F&A0165(A) Pages: 21 Published on: 1, January, 1973

Abstract: The case provides the basis for discussing the process and content of longrange planning in an educational institution. ... More

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Authors: Rao, T V;

Reference No: OB0165(Part I & II) Pages: 9, 5 Published on: 1, January, 1983

Abstract: This case describes the organizational structure of an advertising company set up in 1982 in Andhra Pradesh. It has two parts. The first part presents the organizational structure in the early stages of the company and the problems faced by the company. The second part presents the revised organizational structure and ... More

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