Reference No: OB0249(C)Pages: 3Published on: 26, June, 2025
Abstract: Part C focuses on the tension between the heads of legal and marketing departments over a proposed innovation. Thus, this part dives deep into cross-functional disagreements. The head of legal believed that the new idea raised compliance issues, while the head of marketing felt that the innovation could provide much-needed ... More
Reference No: CIIE0018Pages: 22Published on: 22, July, 2020
Abstract: Eko India Financial Services Pvt. Ltd. started in 2007 as a business correspondent (BC) for banks, providing account-opening and cash-in/cash-out (CICO) services for non/underbanked Indian customers. Brothers Abhishek and Abhinav Sinha co-founded Eko. Over the years, responding to multiple opportunities that presented themselves and changing regulations, Eko developed a ... More
Reference No: OB0249(B)Pages: 4Published on: 26, June, 2025
Abstract: Part B explores the interpersonal and group dynamics and tensions between the existing CLO, who is nearing retirement, and the deputy general counsel, who is being trained for the future CLO role. The conflict is intra-team (or within a team/subunit) in this case. The current CLO views their role ... More
Reference No: CTL0001INPages: 23Published on: 8, June, 2026
Abstract: In the current scenario, when COVID-19 pandemic has thrown supply chains across the world off the charts, logistics efficiency and cost are extremely significant (The Impact of COVID-19 on Logistics, 2021). The aggregation that takes place in logistics parks helps in cost reduction and the bulk material handling with superior equipment ... More
Reference No: STR0483Pages: 20Published on: 30, September, 2025
Abstract: This case provides a lesson for corporate boards on evaluating risks generally in dispute management, and specifically in public–private partnerships where the government party typically enjoys higher bargaining power. Contemporary corporate governance necessitates nuanced planning for resolving disputes, as the decisions of corporate boards can impact the course and ... More
Reference No: CIIE0033Pages: 15Published on: 20, November, 2025
Abstract: The case study explores Yes!poho, a digital platform launched in 2017 to revolutionise the traditional saree-shopping experience while empowering rural artisans. Founded by Raghuram Kuchibhatla and Meenakshi Dubey, the platform connects customers directly with weavers to offer customisable, high-quality sarees, using technology to bridge market gaps.
Yes!poho’s asset-light ... More
Reference No: O&DS0001Pages: 8Published on: 3, August, 2023
Abstract: The Cotton Corporation of India Ltd. (CCI) is a Miniratna company of the Government of India (GoI), under the Ministry of Textiles. CCI has been serving in the field of marketing of Indian cotton for the past five decades. As an independent entity under GoI, CCI undertakes Minimum Support Price ... More
Reference No: OB0248Pages: 15Published on: 6, June, 2022
Abstract: Arth Designbuild is a new-age company in the construction service sector. It went through a transformation during its formative years and pivoted from a service-centric company to a product-centric one during COVID-19. Arth management faced a series of challenges associated with business continuity because the nature of its operations as ... More
Reference No: MAR0541Pages: 25Published on: 31, December, 2023
Abstract: On January 20, 2022, Reed Hastings, the co-founder of Netflix, expressed his dissatisfaction while evaluating the company’s performance in the Indian market. Since its launch in 2016, Netflix has struggled to gain momentum in India. The company implemented several changes in India, such as introducing Hindi-language content and lowering its subscription prices. ... More
Reference No: RJMC0050Pages: 22Published on: 16, February, 2026
Abstract: K.B. Agrawal High School, in the small town of Deesa in Gujarat, hosted Baalmelo (“Children’s fair” in Gujarati) in 2024 under the aegis of Vishwagram Trust, a Gujarat-based nongovernmental organisation. This case examines Baalmelo as a model of cultural exchange, skill development and social learning. In a state shaped ... More
Reference No: OB0233Pages: 7Published on: 26, June, 2018
Abstract: Mohan Dixit, Head, Sales and Marketing, India Operations, EuroMotoCorp Pvt. Ltd., an automobile manufacturing multinational company headquartered in Munich, Germany. This case outlines the harried nature of his life: professional problems (decrease in the market share, not being able to say 'no', unable to delegate, pressed for time, member of ... More
Reference No: BP0425Pages: 21Published on: 3, January, 2019
Abstract: This case study focuses on an educational institution and how it should strategise its online education programme. The case presents an opportunity to analyse the management education sector in India along with the future trends and aspirations of contemporary learners (students). The study points out the key decision variables and ... More
Reference No: PSG0128Pages: 26Published on: 4, April, 2018
Abstract: The Employee Provident Fund Organization (EPFO), established by the Government of India is one of the World’s Largest Social Security Organizations. The purpose of EPFO is to ensure social security for Industrial workers and their dependents. EPFO maintains more than 15 crore accounts of its members. Traditionally EPFO had been ... More
Reference No: RJMC0042Pages: 7Published on: 5, January, 2016
Abstract: Mr D M Patel, Senior Manager, Mobile Fish-selling Vans project, Gujarat Fisheries Central Co-operative Association Limited (GFCCA), had to present a plan to the Governing Body for the project which had been making losses for the last few years. He had GFCCA’s annual accounts for 2009-2010 with him, but ... More
Reference No: O&DS0007(A)EXPages: 3Published on: 6, January, 2025
Abstract: This case revolves around SYS Fertilizers, an established agribusiness firm, that faced a capacity dilemma in its nitric acid production line. The company received an offer to export an additional 70 metric ton (MT) of concentrated nitric acid (CNA) daily, but this new demand would exceed their current production capacity. The ... More