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Most Popular cases

List of Most Popular Cases

  1. Punjab National Bank (A)

    Authors: Murthy, K R S; Thomas, Philip S;

    Reference No: BP0067(A) Pages: 21 Published on: 1, January, 1976

    Abstract: A top executive with experience in the manufacturing business of a multinationals consumer goods subsidiary and Government of Indias international trading company is appointed by the Finance Ministry to the top post of a large nationalized bank. The case highlights the dilemma this executive faces in reconciling sharply differing views ... More

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  2. Syrup Minadex (A)

    Authors: Gupta, Subroto Sen;

    Reference No: MAR0171(A) Pages: 13 Published on: 1, January, 1976

    Abstract: After many years of "ethical" promotion, Glaxo's syrupbased tonic, Minadex, was going OTC since the company's management felt that this would help increase sales. A purchase proposition was required to build up an advertising campaign around it. Competitive claims were analyzed by the agency and it was decided to ... More

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  3. XYZ Minerals Company

    Authors: Issac, Akkanad M;

    Reference No: PROD0107 Pages: 18 Published on: 1, January, 1976

    Abstract: This comprehensive case deals with all aspects of materials planning and control in a medium?sized public sector manufacturing organization with an annual sales turnover of over Rs 3 crore. The emphasis is on spare parts management. The case raises the following issues: fixing of targets for investment in inventories; inventory ... More

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  4. Punjab National Bank (E)

    Authors: Murthy, K R S;

    Reference No: BP0081(E) Pages: 4 Published on: 1, January, 1976

    Abstract: Presents an interview with a new Chief Executive of the bank, and describes how the Chief Executive views the bank and its priorities and style. It might be useful to contrast this case with the Punjab National Bank (B) (BP0082) case to understand the differences between the styles of the ... More

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  5. Premier Bank (A)

    Authors: Sachdeva, P S;

    Reference No: P&IR0056(A) Pages: 6 Published on: 1, January, 1976

    Abstract: Premier Bank was nationalized in 1969 and grew rapidly between 1969 and 1972. The bank's activities were diversified and expanded to cover more areas, particularly rural. Over 2,500 new employees were added and 300 new branches opened in 1970-72. A major reorganization of the organizational structure was also done so that the work could be ... More

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  6. Larsen and Toubro Limited (M)

    Authors: Bhattacharyya, S K; Kalro, A H;

    Reference No: QM0094 Pages: 12 Published on: 1, January, 1976

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  7. Process Evaluation System for a Family Planning Programme (B)

    Authors: Murthy, Nirmala; Satia, J K;

    Reference No: QM0102(B) Pages: 11 Published on: 1, January, 1976

    Abstract: Has been based on experience in developing information systems in India Population Project (District UP). ... More

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  8. Gaskets and Radiators Private Limited (A)

    Authors: Khurana, Rakesh;

    Reference No: MAR0153(A) Pages: 32 Published on: 1, January, 1976

    Abstract: This case deals with marketing strategy formulation for gaskets and radiators. Data have been provided for various segments of the market. The case could be used for evaluating distribution channels, promotion strategy, pricing, etc. The case also involves forecasting the demand. ... More

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