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Most Popular cases

List of Most Popular Cases

  1. Financing the Storage Operation - Case C **

    Authors: Desai, D K;

    Reference No: CMA0266(C) Pages: 6 Published on: 20, February, 1974

    Abstract: Deals with the problems of investment in the silo system of storage for processing paddy in Sri Lanka. The investment decision is to be made in the context of the existing storage system. The objective is to show how the capital budgeting technique could be used in storage system. ... More

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  2. The Parsada Community **

    Authors: Gaikwad, V R;

    Reference No: CMA0303 Pages: 7 Published on: 9, November, 1974

    Abstract: The case illustrates the nature of interaction between members of a village community on certain special occasions. The pattern of interaction reveals the underlying role relationships the leadership structure. It also brings out the rigidity or flexibility of norms in a village community, the various maintenance tasks of social authority. ... More

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  3. Short Cases on Research Design

    Authors: Vora, M N;

    Reference No: MAR0137 Pages: 6 Published on: 1, January, 1975

    Abstract: Deals with three kinds of research approaches exploratory, survey and experimental. Three research problems requiring these three kinds of designs are included in caselet form. The purpose is to discuss alternative research approaches and the criteria used to match the design with the nature of the problems. ... More

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  4. IIMA Mess: The Pricing Controversy **

    Authors: Balakrishnan, K;

    Reference No: F&A0224 Pages: 8 Published on: 1, January, 1975

    Abstract: Deals with the problem of equitable pricing in a situation where: 1) common facilities are shared by two groups of clientele, with a high incidence of joint costs; 2) the methods of pricing for the two groups are different? one group charged on an "actual cost" basis and the other on fixed ... More

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  5. Advertisers India Limited

    Authors: Jain, Abhinandan K;

    Reference No: MAR0113 Pages: 13 Published on: 1, January, 1975

    Abstract: The case describes a quantitative model for selecting the minimum cost media plan in order to achieve a desired level of reach and frequency in several target audience groups. The decision problem relates to adoption of the model for drawing up a national press media plan on the basis of ... More

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  6. Tests of Imagination

    Authors: Rao, T V; Dixit, N;

    Reference No: P&IR0073 Pages: 10 Published on: 1, January, 1975

    Abstract: This is a self study manual for assessing n ach, n power, n aff, and n ext. TAT Stores. Manual has to be used under the supervision of a psychologist or any expert on TAT scoring. ... More

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