Most Popular cases

List of Most Popular Cases

  1. State Bank of India (D)

    Authors: Bhattacharyya, S K;

    Reference No: F&A0263(D) Pages: 12 Published on: 1, January, 1976

    Abstract: The exercise of formulating the policy guidelines by way of systematic analysis of the environment in which the bank operated, its competition, endusers, operations and past performance is described in the case. It was now possible to formulate the expected performance of the various operating units for the next ... More

  2. Sources of Environmental Information for Corporate Planning in India

    Authors: Surendra, L; Singhal, Rajiv; Srinivasan, S; Bhattacharyya, S K;

    Reference No: F&A0280 Pages: 15 Published on: 1, January, 1976

    Abstract: The process of collecting environmental information is outlined and a framework for stratification of the environment is provided. A list of sources of national and international environmental information, along with the contents of each source, is provided. ... More

  3. Fifth Five Year Plan - Some Basic Issues

    Authors: Dholakia, Bakul H;

    Reference No: ECO0220 Pages: 14 Published on: 1, January, 1976

    Abstract: The note discusses the approach to Fifth Plan and the extent to which it represents a departure from the approach to the year for plans, and raises some fundamental questions pertaining to the Fifth Plan with special reference to the objectives and specific targets of the plan. ... More

  4. Arun Ranganath Deshpande (A)

    Authors: Ranade, Ashok; Malya, M Meenakshi;

    Reference No: QM0100(A) Pages: 5 Published on: 1, January, 1976

    Abstract: Illustrates the problems of Arun Deshpande, a young entrepreneur who held various patents of agricultural machines. He started developing his products, financed entirely by a nationalized bank. Later, he procured bridge finance from another bank, awaiting the sanction of a long term loan from a financial institution. Since this was ... More

  5. Bureau of Public Enterprises

    Authors: Murthy, K R S;

    Reference No: BP0072 Pages: 18 Published on: 1, January, 1976

    Abstract: Describes the setting up of the Bureau of Public Enterprises and its role and functions as they have evolved over the time. The views and recommendations of the study team on public sector undertakings of the Administrative Reforms Commission and the final recommendations of the commission are also described. The ... More

  6. Ganesh Flour Mills Co. Ltd. (A)

    Authors: Murthy, K R S;

    Reference No: BP0092(A) Pages: 8 Published on: 1, January, 1976

    Abstract: Describes the pressures from labour and political leaders on the government to take over a closed vanaspati unit under the Industries Act. Should it take over? What are the costs and benefits and the administrative implications of each alternative? ... More

  7. MCK Saxby Fork lift Truck: Campaign for Product Lau

    Authors: Rattan, Rajesh; Khurana, Rakesh;

    Reference No: MAR0151 Pages: 12 Published on: 1, January, 1976

    Abstract: This note deals with the use of editorial publicity in the technical trade press, secured through press communications at the time of introducing the forklift truck in the market. Over twentythree publications featured news stories and a debate was initiated in newspaper columns on the efficiency of a ... More

  8. Syrup Minadex (B)

    Authors: Gupta, Subroto Sen;

    Reference No: MAR0171(B) Pages: 10 Published on: 1, January, 1976

    Abstract: Certain doubts were raised about the effectiveness of promoting Minadex as an iron tonic. The agency set to work on a new proposition which would highlight specific benefits rather than make general claims about health and energy. A survey of tonic users, carried out before test marketing, reflected consumers' perception ... More

  9. Eastern Chemicals (India) Limited **

    Authors: Bhattacharyya, S K;

    Reference No: F&A0289 Pages: 3 Published on: 1, January, 1976

    Abstract: Describes a corporate planner's perceptions of his roles and responsibilities in the corporate planning process. Questions are raised about the organizational relationship between the corporate planner and the line manager. A related issue for discussion is the need for career development for the corporate planner. ... More

  10. Brand Switching and Brand Loyalty: Gain-Loss Analysis **

    Authors: Basu, S K;

    Reference No: CMA0399 Pages: 3 Published on: 1, January, 1976

    Abstract: The note provides a simple conceptual understanding of brand switching problem through gain-loss analysis. ... More

  11. Victor Gaskets India Limited (B)

    Authors: Ram Mohan, A V; Malya, M Meenakshi;

    Reference No: QM0101(B) Pages: 4 Published on: 1, January, 1976

    Abstract: The case deals with cost reduction measures through minimum utilization of raw material in a gasket making unit. The use of mathematical models and the need for information systems (linkages) can be illustrated through this series. The series has been designed to illustrate the process of identifying, formulating and solving ... More

  12. Punjab National Bank (D)

    Authors: Murthy, K R S;

    Reference No: BP0081(D) Pages: 12 Published on: 1, January, 1976

    Abstract: Describes an attempt at worker participation in management at Punjab National Bank. It describes how the chief executive went about getting the acceptance of the employees and officers unions to the concept of worker participation. The case highlights the different attitudes of various people towards participation, and the problem of ... More

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