Reference No: P&IR0030Pages: 8 Published on: 1, January, 1974
Abstract: This case describes the problems faced by the top management of a large organization following the chief executive's decision to use a computer for some important areas of management. In the background of these problems, Mr. Goyal, who has been charged with the responsibility of understanding and solving the problems, ... More
Reference No: MAR0157Pages: 33Published on: 1, January, 1974
Abstract: The case deals with the problems of drawing up a marketing strategy for a new consumer non durable packaged food product. It describes the process of building a marketing simulation model under paucity of data in Indian conditions and the results. ... More
Reference No: OB0057Pages: 4 Published on: 1, January, 1974
Abstract: This case deals with the problems of implementation of a managerial decision to reward a highly efficient employee of a district panchayat. While the top administrators responsible for evaluating the person clearly recommend the award, the issue gets indefinitely delayed due to procedural questions raised by a superior agency and ... More
Reference No: F&A0251Pages: 7 Published on: 1, January, 1974
Abstract: The chairman of the company has assured the shareholders of a minimum dividend following increase in the company's licensed capacity. The chief accountant and other senior executives analyse the market for beer, the demand potential, plus the structure and behaviour of material costs and operating expenses, to see if the ... More
Reference No: BP0052Pages: 17Published on: 1, January, 1974
Abstract: Describes the history and growth of an Indian company that was the first to manufacture polystyrene in the country. Useful in identifying the strategies and policies followed by the company and the evaluation of their results; provides a comparison with the Synthetics and Chemicals Case (BP0040) in terms of product, ... More
Reference No: P&IR0004(A)Pages: 3 Published on: 1, January, 1974
Abstract: This case describes the reaction of the employees of a State Electricity Board to some serious accidents that took place within the organization. It describes the steps taken by the employees' association in bringing to the management's notice the fact that the accidents were due to the negligence of some ... More
