Reference No: BP0010(A)Pages: 21Published on: 1, January, 1963
Abstract: A major paper manufacturer is trying to decide whether to bid for some interest in a small government paper mill which has on hand machinery needed to make it a larger unit. ... More
Reference No: CMA0009Pages: 13Published on: 1, January, 1963
Abstract: An explanation of the functions of dairy husbandry division of a major dairy, giving the problems before the manager in establishing a new feed plant. ... More
Reference No: F&A0009Pages: 5Published on: 1, January, 1964
Abstract: A discussion of the problems faced by the management in getting a new issue underwritten and the considerations to be kept in mind at the time of employing underwriters. ... More
Reference No: MAR0015(A)Pages: 5Published on: 1, January, 1964
Abstract: Deals with the pricing strategy of a new product by a small manufacturer in an industry dominated by giant multinationals. The case examines how a small unit can enter and expand into the market. The issues related to relative role of price and non-price competition, use of brand names, expectations ... More
Reference No: CMA0019Pages: 9Published on: 1, January, 1964
Abstract: The manager of the cotton ginning factory is considering whether he should replace old gins with modern ones. The teaching focus is on the problems of processing the innovation needed. ... More
Reference No: ECO0022Pages: 10Published on: 1, January, 1964
Abstract: This case an interview account of an industrialist belonging to the cotton textiles industry giving on account of his strength and weaknesses. This case, together with "Kasturbhai lalbhai and the Cotton Textiles industry" is used for the purpose of familiarizing the student with the variety of factors responsible for the ... More
Reference No: MAR0013(G)Pages: 8Published on: 1, January, 1964
Abstract: Bright Engineering had been forced to reduce its price by 50% for its major product because of fierce competition from a bigger firm. The management desired to drop this item and was looking for new product lines to utilize its excess production capacity. The case involves assessing the marketing potential for ... More
Reference No: QM0015Pages: 12Published on: 1, January, 1964
Abstract: Demonstrates the use of relevant costs in a decision problem and the application of the theory of queues in deciding man- machine allocation. In solving the problems posed, it should be ensured that the class understands the exhibits. ... More
Reference No: OB0017(B)Pages: 10Published on: 1, January, 1964
Abstract: Describes how the new general manager tries to change his executives' behaviour, and his attempts to win the executives' and workers' confidence; and its effect on some of the executives who believe in stricter methods. ... More
Reference No: OB0024(C2)Pages: 11 Published on: 1, January, 1964
Abstract: A report on the interrelationship of rolled products sales and production with the export department. Students analyze the transcript of a joint meeting in light of the nature of the task to be done. ... More
Reference No: OB0049(A)Pages: 6 Published on: 1, January, 1964
Abstract: The managing director wants to give more decision?making responsibility to his subordinates, but, having been autocratic in the past, he is not sure how to start. ... More
