Reference No: F&A0023Pages: 6Published on: 1, January, 1967
Abstract: This case not only involves appraisal of the problems of accounts receivables financing by a commercial bank but also leads up to a discussion of the determinants of a sound policy for discounting accounts receivables. ... More
Reference No: F&A0115(A)Pages: 21 Published on: 1, January, 1969
Abstract: The case provides an excellent opportunity to analyse and evaluate banker- borrower relations. It also gives an opportunity to discuss the concept of security from the bank's point of view. The importance of breakeven and contribution analysis, and economic and financial viability of the project as crucial inputs in appraising ... More
Reference No: MAR0083Pages: 3Published on: 1, January, 1969
Abstract: The case presents a research problem and expects the student to formulate a questionnaire for use by field investigators in a survey. Three different groups of respondents are expected to be covered: 1) recent first time purchasers, 2) repeat purchasers, and 3) purchasers who had bought insurance but have now discontinued for various ... More
Reference No: PROD0078Pages: 5Published on: 1, January, 1969
Abstract: Presents a situation where there is scope for simplification of work and for relating the simplification to financial implications. Provides an opportunity to students to quantify the benefits of suggested work simplifications and their effects on the workload of employees. In a sense it makes the students challenge the conventional ... More
Reference No: MAR0105Pages: 15Published on: 1, January, 1970
Abstract: The consultant helps the bank segment the environment in order to delineate groups of industries with potential as banking customers. This is an innovative use of market segmentation in a sector where it has not been tried before. As a basis for planning the bank must take the segmentation further. ... More
Reference No: ECO0082Pages: 14 Published on: 1, January, 1970
Abstract: Illustrates the transition of indigenous banking into modern banking system in a princely state in India. It also emphasizes the effect of environment on the growth of banking and the encouragement given by a princely state to such business. ... More
Reference No: F&A0138(A)Pages: 9Published on: 1, January, 1970
Abstract: Describes the formation of an employees' union in a large bank in which the management had adopted personal and social acquaintance as an important basis for recruitment at the clerical level. Management was at first indifferent to the union but recognized it after an agitation. Subsequently, meetings were held between ... More
Reference No: F&A0171(A)Pages: 21 Published on: 1, January, 1970
Abstract: Deals with the advertising strategy of a multinational financial institution. Apart from illustrating how FNCB's advertising strategy forms part of the overall corporate strategy, issues relating to the relationship between corporate and specific product advertising, and message and media strategy (including problems of measurement of advertising effectiveness) are raised. ... More
Reference No: F&A0143(D)Pages: 16Published on: 1, January, 1970
Abstract: The case describes the suggestions made by a consultant and his colleagues regarding the appraisal and promotion of officers in the bank. ... More
Reference No: F&A0175(B)Pages: 23Published on: 1, January, 1970
Abstract: Case (B) describes the actual role and activities of the bank's advertising agency. These cases are useful for introducing the concept, role and function of advertising in the banking industry's marketing mix. ... More
Reference No: ECO0069Pages: 9Published on: 1, January, 1970
Abstract: The case represents the beginnings of the agency house in India and the link between this kind of business and the establishment of the managing agency system. ... More
Reference No: F&A0136Pages: 34Published on: 1, January, 1970
Abstract: A nationalized bank with a history of slow growth plans for a "big leap forward". The development plans can be examined in relation to the nature of existing manpower, the structure of union- management relations, the existing organization structure, and the economic realities of the total organization and its various ... More
Reference No: F&A0143(B)Pages: 8 Published on: 1, January, 1970
Abstract: Deals with the problems in introducing a formal appraisal system in the bank; brings out the constraints within which branch managers evaluate their junior colleagues, especially in the absence of well- defined evaluation standards; and indicates how old procedures may continue despite modern personnel practices. ... More
